Urbaner Marka Rehegua Estrategia, Ñuãhã Diseño Deeeep Creative Lab omba'apóva

Urbaner Marka Rehegua Estrategia, Ñuãhã Diseño Deeeep Creative Lab omba'apóva ha'e rembiporuarã oñemba'eguaséva 2025 A' Design Award Pláta pegua Mba'aporã Jejapo Ñeha'ã Categoría-pe.

PlátaMba'aporã· 2025

Urbaner Marka Rehegua Estrategia, Ñuãhã Diseño

Deeeep Creative Lab -gua

Mba'eporuhára: Deeeep Creative Lab

A' Design Award Pláta Rembiporuarã Mba'aporã Categoría-pe

103,627

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #165666 Peg̃ua

Eike Tendápe Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

Urbaner Marka Rehegua Estrategia, Ñuãhã Diseño Rehegua

Urbaner ha'e peteĩ marka ha servicio rehegua estrategia ojejapóva peteĩ tendyva ñemyatyrõ producto-pe g̃uarã, ojejapóva Japón merkádope g̃uarã. Ko estrategia oñangareko producto ñemboguata rehe, peteĩ ñanduti renda peteĩ rogue rehegua oñemoĩporãva opaichagua dispositivo-pe, ñuãhã ha peteĩ aty ñanduti rupive. Pe trimmer oipuru peteĩ motor ha kuchilla carbono hetáva acero-gui ojejapóva Japón-pe, ha ijysaja michĩva rupive ikatu ojeahusta pe tendyva oimeraẽva árape. Pe ñuãhã ombojoaju typografía opaichagua peteĩ karameg̃ua hyepypegua isencílloa ndive omyesakãva mba'éichapa ojepuruva'erã pe producto. Urbaner ohechauka pe ñemyatyrõ peteĩ tape ramo ojehechauka hag̃ua peteĩteĩva istílo, ha pe ñanduti renda omoirũ umi oikévape iñepyrũha interés guive ojogua peve.

Jeguerohory

A' Design Award Pláta Rehegua

Urbaner Marka Rehegua Estrategia, Ñuãhã Diseño ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ Urbaner Marka Rehegua Estrategia, Ñuãhã Diseño ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Urbaner Marka Rehegua Estrategia, Ñuãhã Diseño ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: The goal is to create a location-specific product and communication strategy focused on the precise market demand for shaving. The product highlights include high-quality Japanese-made razor blades and a convenient, portable design. The marketing message will communicate Shaving as a Fashion Statement to appeal to Japanese style-conscious men. Key tasks include planning brand communication across all consumer touch points, aiming to spark curiosity, drive purchases, and create experiences.
Tuichakue ha Ñemyenyhẽ: CYBERBIZ Website (PC Version 1920 x 8174 px ) Product Packaging Design Product Box (W 90 x D 60 x H 180 mm) Accessory Box (W 75 x D 75 x H 40 mm) Brand Visual Identity Design Certification card (W 75 x H 12.5 mm) Cleaning Cloth (W 4 x H 4 mm) Brand Community Services.
Ñe'ẽ Rape: Brand Service Strategy, Packaging Design, Trendy Fashion, Shaving Razors, Promotion of Shaving Culture.
Ñeapopy Tecnología: 1.User-Focused Trimmer Design for the Japanese Market.
Japanese beard types and grooming habits.
Using motor and high-carbon steel blades from Japan.
The compact design allows for easy beard adjustment anytime, anywhere.
2.Responsive Web Development for Engaging User Experiences.
Focus on a one-page layout for brand communication and product feature display.
The UI flow is designed to drive purchasing behavior, achieving effective online navigation and user experience.
3.Thoughtfully Designed Packaging for a Memorable First Impression.
Focuses on packaging structure, visual style, production conditions, and material selection.
Diseño Jepy'apy: A key challenge of this project is promoting the brand's philosophy and raising consumer awareness of the shaving culture in the Japanese market, where design aesthetics are highly valued.
Ñesẽheka: Using the STP analysis tool, we identify potential communication targets within the Japanese male market. Combining the Golden Circle theory with core brand values and target personas, we define key products to strengthen brand differentiation.
•User Experience Focuses on visual design for user touch points, engaging the target audience through the website.
•Packaging Creates an impactful unboxing experience to enhance resonance and likability among the Japanese demographic.
•Community Building Establishes an online community for users to share beard grooming knowledge and ideas, raising the profile of grooming culture through social platforms.
Inspiración: Through Japanese male magazine media and consumer surveys, we discovered that the perspective of beards are no longer just about being clean-shaven; grooming them to showcase personal charm has been increasingly accepted in Japanese society in recent years. In Western cultures, using facial hair to express male attractiveness has been a long-standing tradition.
Proyecto Ára Tuichakue: This project was launched in July 2024 at deeeep creative lab in New Taipei, Taiwan. The packaging and web design were completed in September of the same year, with the official launch scheduled for mid-December 2024.
Mba'apo Rape: URBANER is emphasizing that grooming is not only a daily ritual but also a way to express personal style and daily fashion.
For packaging design, using various fonts to interpret the brand's concept of Everyone's CHIC is unique. The inner box showcases simple and easy-to-use grooming product specifications, meeting the Japanese market's demand for quick usability.
The experience journey focuses on high-quality, easy-to-use grooming tools that simplify the trimming process, making the entire grooming experience smoother and more natural. This supports the brand's attitude that Grooming is stylish and fashionable.
Aty Rembiguái: Deeeep Creative LAB
Ta'ãnga Mba'eñemoneĩ: Deeeep Creative LAB,URBANER,2024