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City Details Jehechauka Aty by Ano Moy Rayon

City Details Jehechauka Aty by Ano Moy Rayon is a highly esteemed winner of the very prestigious 2020 A' Design Award Pláta in Ñembyaty Jejapo Competition Category.


PlátaÑembyaty· 2020

City Details Jehechauka Aty

by Ano Moy Rayon

Client: АНО "Мой район"/ANO "Moy rayon"

A' Design Award Pláta Winner in Ñembyaty Category

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The Design

About City Details Jehechauka Aty

Jehechauka City Details rehegua, ohechauka haguã rape'ã táva apytépe mba'e mbarete ojejapo haguãicha, oñemboaty jasypoapy 3 guive 5 peve 2019 jave Moscú-pe. Oñemomba'e rape'ã pyahúva táva mba'e mbarete, ñembosarái renda ha mitã rendápe ñembosarái, tesape'a rape'ã ha táva arte mba'e iporãitéva rehegua 15.000 metro cuadrado-pe. Ojeporú peteĩ rape'ã ipyahúva oñemboheko haguã jehechauka renda, upépe ojejapo peteĩ táva michĩmi omba'apóva opavave mba'e hendaitéva, ha'éva: táva ñemboheko, tape ha jardín opavavépe g̃uarã.

The Recognition

About the A' Design Award Pláta

City Details Jehechauka Aty ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ City Details Jehechauka Aty ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. City Details Jehechauka Aty ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
For the first time ever, an innovative solution was used to organize the exhibition area, where instead of even rows of exhibitor booths there was built the city’s working miniature model with all the specific components, such as: the city square, streets, a public garden, an amphitheatre, a sports ground, a children’s play set and a special darkened area designated for night lighting.
Dimensions & Packaging
Advanced concepts of hardscape elements, sports- and playgrounds, lighting solutions and functional urban art objects were presented on an area of 15 000 square meters. All in all, there were more than 250 projects designed.
Tags
exhibition, city, details, urbanism, landscape, hardscape,urban, infrastructure,
Production Technology
Another innovation of the exhibition was the appliance of sound design technologies. Unique audio tracks with street sounds were written for several thematic areas (public garden, square, children’s play set and night city) which allowed the visitors of the expo to fully immerse themselves into the atmosphere of a big city.
Night city area demonstrates prospective lighting solutions to make comfortable urban environment. With the help of volumetric projections and laser technologies, visitors were transferred to the fabulous atmosphere of a night park, where owls flew and the leaves of the trees rustled. One of the unique objects of the exposition was a streetlight with an integrated camera which performs recording with a viewing angle of 360 degrees.
In that area there were also represented lighting art objects, different types of illumination systems and calm pastime spaces decorated with L.E.Ds.
The total green area amounted to 1000 square meters where more than 100 trees, 5000 perennials and 6000 bushes were planted-
Design Challenge
For the first time ever, an innovative solution was used to organize the exhibition area, where instead of even rows of exhibitor booths there was built the city’s working miniature model with all the specific components, such as: the city square, streets, a public garden, an amphitheatre, a sports ground, a children’s play set and a special darkened area designated for night lighting. It had to be an interesting exhibition not only for professionals but for all citizens.
Research
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Inspiration
“City: Details” is a presentation of a model of a comfortable, developed and modern city with opportunities for a calm and active pastime; a city worth working and living in.
Project Duration
The showcase of design solutions for hardscape elements “City: Details” was being held from October, 3 to October, 5 2019 in Moscow in the territory of the expocenter VDNH (The Exhibition of Achievements of National Economy).
Operation Flow
Everybody could visit “City: Details” and see a presentation of a model of a comfortable, developed and modern city with opportunities for a calm and active pastime
Team Members
Team ANO "Moy rayon" and contractors

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