Aesthetics and Chinese Zanen Fosta by Chia-Hui Lien

Aesthetics and Chinese Zanen Fosta by Chia-Hui Lien is a highly esteemed winner of the very prestigious 2020 Kyautar A' Design Award ta Tagulla in Zane-zane Competition Category.

TagullaZane-zane· 2020

Aesthetics and Chinese Zanen Fosta

by Chia-Hui Lien

Client: Chia-Hui Lien

Kyautar A' Design Award ta Tagulla Winner in Zane-zane Category

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Colors

The Design

About Aesthetics and Chinese Zanen Fosta

Kyaun Gani da Sinanci jerin fostoci ne da aka gina bisa zanen haruffan Sinanci. Tsarin kowane harafi an gina shi ne daga sassansa na asali (radical strokes), waɗanda aka gabatar a cikin tsari mai jujjuyawa da canzawa a hankali. Wannan jerin yana mayar da rubutu zuwa alamomin gani, yana amfani da zanen font a matsayin salon bayyanawa na zamani. An buga fostoci, katunan gayyata, da kuma littafi domin nuna fasalin haruffan a fili. Fostocin girmansu santimita 70 zuwa 100. Aikin yana gabatar da harshen Sinanci da haruffansa a matsayin dukiyar al'adu mai dorewa ta al'adun Gabas.

The Recognition

About the Kyautar A' Design Award ta Tagulla

Zanen Aesthetics and Chinese Zanen Fosta ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Aesthetics and Chinese Zanen Fosta ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Aesthetics and Chinese Zanen Fosta yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This series of works is based on the design of Chinese characters as the main visual design axis. The structure of the Chinese characters formed by the radical strokes of the Chinese characters is presented in a rotating and gradient manner.
Dimensions & Packaging: ●Poster design-W70XH100cm
●DM design-W21XH29.7cm
●Book design-W14.8XH21cm
Tags: Chinese character design，Font design，poster design
Production Technology: In order to highlight the font design, the printed design is specially printed with posters and invitation cards.
Design Challenge: The most difficult part of the design process is the design of Chinese fonts. The structural considerations and visual aesthetics in the fonts must be noted.
Research: Chinese and Chinese characters are important assets for the long-term and continuous development of oriental culture. The work takes Chinese character design as the main design core, and reproduces this cross-border oriental style design energy in contemporary art and literature trends, and actively displays Chinese and Chinese character books. The art and culture are rich in design capacity.
Inspiration: 2019 Creative Poster Design Exhibition: A Crossover between Aesthetics and Chinese Characters” will employ “the beauty of Chinese language and characters” as the design elements to transform texts into visual symbols; “innovation” as the central idea, and font design as a brand new embodiment approach, through the design of posters, to probe the future possibilities which are in line with the beauty of "crossover", "aesthetics" and "Chinese characters”.
Project Duration: October 2019 to complete the design.
The design was completed in November 2019. 2019.11.8 Exhibition and activities at Tung-Fang Design University, Kaohsiung, Taiwan
Operation Flow: The design of the structure of the Chinese character font using the strokes of the font line requires a lot of time and testing.
Image Credits: CHIA-HUI LIEN