Pupstar Primary Function: Ainihin Alama daga Haolai Francis Zhou

Zane Pupstar Primary Function: Ainihin Alama daga Haolai Francis Zhou mai nasara ne mai daraja sosai na 2021 Kyautar A' Design Award ta Azurfa a Rukunin Gasar Zane-zane.

AzurfaZane-zane· 2021

Pupstar Primary Function: Ainihin Alama

daga Haolai Francis Zhou

Abokin Ciniki: H. Design Studio

Mai Nasarar Kyautar A' Design Award ta Azurfa a Rukunin Zane-zane

40,031

Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #114266

Duba a A' Design Award Sanarwar Manema Labarai Alamar Kyauta

Launuka

Ƙirar

Game da Pupstar Primary Function: Ainihin Alama

Pupstar wata ainihin alama ce da aka ƙirƙira wa wani kamfanin fasahar tantance wuri da na'urarsa ta bin diddigin dabbobi ta GPS. Tambarin ya haɗa siffofi masu sauƙi da ake iya ganewa waɗanda aka zana daga sawun ƙafar dabba, fuskar kare, ƙwarin taswira da kibiyar bin hanya. Alamar tana haɗa dabbobi da tantance wuri cikin alama ɗaya da ake iya ganewa. Launuka masu sabo da haske suna ba wa alamar salo mai abokantaka da kuzari. Ana buga katunan kasuwanci, takardun tallace-tallace da sauran kayan aiki a kan takarda mai laushi da aka sake sarrafawa mai kamshi. Ana amfani da tsarin gani a kai a kai a duk faɗin dandamalin dijital, da nufin taimaka wa masu su su guji rasa dabbobinsu.

Amincewa

Game da Kyautar A' Design Award ta Azurfa

Zanen Pupstar Primary Function: Ainihin Alama ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Pupstar Primary Function: Ainihin Alama ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Pupstar Primary Function: Ainihin Alama ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman: Pupstar is a positioning technology company. The new brand design is for pre-launching its new product, Pupstar GPS Pet Tracker. The design presents the relationship between animals and positioning by using iconic graphics from the logo in a dynamic way. The fresh and pop colors convey technical support from products and passionate visual language to call attention and help people to never lose their pets. The consistent visual system works through all digital platforms as well.
Girma da Fakitin: The aspect ratio of the logo is 1:1. The specs of the Business card is 90mm x 55mm. The size of the brand story flyer is 210mm x 297mm.
The specs of the Pet Tracker product is 1.4 in x 2.5 in x 0.5 in. The weight is 0.9 oz. The stationery was printed on textured matte recycled stock paper.
Kalmomin Alama: Visual Identity, Logo, Branding, Stationary, Illustration, Product Design, Web Design
Fasahar Samarwa: Exploring and creating simple iconic graphics to develop a logo both from pet and positioning, especially the visual look of animal paw, dog face, map pin, navigation arrow, and so on. The brand logo and stationery were printed on a textured matte recycled stock paper. The logo is presented by OLED light technology in product design so that the OLED light enhanced the legibility and visuality of the GPS tracker wearing on pets.
Ƙalubalen Zane: For the logo design, the biggest challenge part is the process of creating a graphic that conveys the relationship between pets and positioning. The whole visual language needs to present a friendly feeling based on product design, and also it has to show passion and impress to catch people's attention to avoid losing their pets.
Bincike: The research process focuses entirely on the subject matter. Building up an intriguing storytelling helps us to get more inspirations on creating the brand visual system. Using SurveyMonkey to collect data about how many people used pet tracker for their pets, and other surveys for brand competitors. Collecting stories especially from people who had the experience of losing their pets without using GPS Tracker products. Also, doing research and collecting competitor's logos and Pet-related brands' logos is important for making a unique and identifiable logo design on market. Finally, keep doing more sketches and drawing is the essential process to develop graphics for visual system until reaching the simple and meaningful designs.
Wahayi: Getting inspired and researched by people who had the experience of losing their pets. There are limit product options to prevent pet loss and protection on market. Deeply exploring the relationship and building connection between animals and positioning become the core message of the visual language, especially for logo design. The logo design exploration process focused on creating a simple and recognizable symbolic graphic to represent both pet and positioning, and also the design was aimed to evoke pet owners to realize the relationship and functionality of products.
Tsawon Lokacin Aikin: The project started in July 2020 in San Francisco and finished in December 2020 in San Francisco, and was published and promoted via online digital marketing in December 2020.
Tsarin Aiki: The design creates a passionate visual experience for catching people's attention on this new product that could provide significant support for their pet lives. Also, the design helps marketing sales by making good communication and visual connection between pets and positioning services.
Mambobin Ƙungiya: Brand Design: Haolai Francis Zhou