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Latrika Boutique Ciki Na Dakin Nunin by Jenya Lykasova

Latrika Boutique Ciki Na Dakin Nunin by Jenya Lykasova is a highly esteemed winner of the very prestigious 2022 Kyautar A' Design Award ta Tagulla in Cikin Gida Competition Category.


TagullaCikin Gida· 2022

Latrika Boutique Ciki Na Dakin Nunin

by Jenya Lykasova

Client: LaTrika

Kyautar A' Design Award ta Tagulla Winner in Cikin Gida Category

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Verified Award Winner

Verify Award Status for #139375

Colors

The Design

About Latrika Boutique Ciki Na Dakin Nunin

Latrika, wanda aka gabatar a cikin dakin nunin. palette na ciki yana cikin launin toka mai haske da sautunan beige. Wannan tsarin launi yana ba da kyakkyawan baya ga tufafi masu launin halitta. Launi mai launi yanki ne mai ban sha'awa tare da bishiyoyi da bishiyoyi na gaske. Haske na musamman yana taimakawa wajen sarrafa bishiyoyi idan babu hasken rana. Silin mai jujjuyawa tare da alkuki don ƙarin haske shine ƙarshen yankin selfie. Gidan nunin wuri ne mai natsuwa a tsakiyar birni mai cike da jama'a, inda kowace mace za ta iya nutsewa cikin yanayin haɗin kai da yanayi.

The Recognition

About the Kyautar A' Design Award ta Tagulla

Zanen Latrika Boutique Ciki Na Dakin Nunin ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Latrika Boutique Ciki Na Dakin Nunin ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Latrika Boutique Ciki Na Dakin Nunin yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The showroom is a peaceful natural haven set in the middle of a bustling urban center. The design team opted for a combination of smooth wall surfaces as well as living masonry. Day and Night feature: a Night was used as a moon in the entranceway where rails house some of the brand's collections. A Sun features above the trees in the fitting room space. A wooden platform with a mirror framed by greenery evokes a riverside ambience helping visitors completely remove any thought of the frantic metropolis outside.
Dimensions & Packaging
Showroom area is 120 square meters
Сeiling height is 3600 mm
Tags
JL STUDIO, Jenya Lykasova, LaTrika brand, trees in the interior, moon lighting, moonlight light,
Production Technology
Live plants were used, as well as supplying a specialized lighting and irrigation system. There was also special stabilized moss employed, strawberry plants, driftwood and large stones. Given the age of the building, the use of these items had weight implications and as a result a thorough floor load calculation was carried out.
Design Challenge
The main challenges encountered were as follows: - short deadlines for design and implementation - The need to take into account all the technical nuances for the placement of live plants - the need to perform the calculation of loads on the floor - remote implementation (all architectural supervision processes were carried out online, it was the first time the design teams visited the interior after its implementation).
Research
To create the interior, the team researched the specifics of interior design in the retail sector.
Important aspects were the use of retail furniture, lighting placement, and dividing the space into zones. Monochrome walls were chosen as the basis so that clothes would look expressive. Selfie areas became the 'right' promotional strategy.
The research was also carried out which led to a concept of an additional plants' night lighting and a watering schedule.
The idea of 'plants in the interior' came as a result of a research on environmental issues in the country, which the clients conducted personally. The main message is that humans are part of nature.
Inspiration
The philosophy behind the LaTrika brand is based on the unison of mind, body and soul, and finding harmony with our surroundings. Every human is a reflection of the world around us, and LaTrika embraces and conveys our unbreakable connection with nature. The design team wanted to convey the brand's vision and mission by designing a calm and "organic" space. This would envelop visitors with an aura of light and unity, inviting them to become part of something truly unique.
Project Duration
The project started in March 2021 and was completed in May 2021
Operation Flow
A particular challenge here was to realize a unique selfie-zone that accurately conveys the brand's DNA and the designer's vision of the world. This is why the lighting in this part of the hall has been carefully designed to make every girl feel unique and confident in LaTrika's clothes. Above this area, there is a semi-transparent ceiling with a niche through which the sun's rays pass.
Image Credits
Image #1: Photographer Dmitri Tsyrenshchikov, LaTrika brand boutique, 2021.
Image #2: Photographer Dmitri Tsyrenshchikov, LaTrika brand boutique, 2021.
Image #3: Photographer Dmitri Tsyrenshchikov, LaTrika brand boutique, 2021.
Image #4: Photographer Dmitri Tsyrenshchikov, LaTrika brand boutique, 2021.
Image #5: Photographer Dmitri Tsyrenshchikov, LaTrika brand boutique , 2021.

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