A Inc Ainihin Ganewar Kamfani by Yu Morisawa

A Inc Ainihin Ganewar Kamfani by Yu Morisawa is a highly esteemed winner of the very prestigious 2023 Kyautar A' Design Award ta Baƙin Ƙarfe in Zane-zane Competition Category.

Baƙin ƘarfeZane-zane· 2023

A Inc Ainihin Ganewar Kamfani

by Yu Morisawa

Client: A Inc

Kyautar A' Design Award ta Baƙin Ƙarfe Winner in Zane-zane Category

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Colors

The Design

About A Inc Ainihin Ganewar Kamfani

A Inc wani shirin ganewar kamfani ne wanda aka kirkira domin wani kamfani mai hedkwata a Tokyo. Ganewar ta na ginuwa ne a kan harafi guda A wanda aka tsara daga layukan launi daban-daban. Layukan suna wakiltar kuzari da yiwuwar da ke tattare da kowane mutum da ke da alaka da kamfanin. Hadewar layukan tana nuna yadda kamfanin ke samun siffa ta hanyar bambancin son rai daban-daban. An yi amfani da ganewar akan katunan kasuwanci da ambulof, kuma kowane mutum na iya zabar launin da yake so. Ana iya daidaita launukan ambulof da wadanda za a aika musu. An zana logo din ta hanyar dab-dab domin a kiyaye karfin launukan cikin sauki da laushi.

The Recognition

About the Kyautar A' Design Award ta Baƙin Ƙarfe

Zanen A Inc Ainihin Ganewar Kamfani ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe, wata karramawa mai daraja da ake bai wa kyawawan zane-zane waɗanda ke cika buƙatun ƙwararru da masana'antu da ake tsammani daga ƙirƙire-ƙirƙire da aka tsara da kyau. Waɗanda suka lashe kyautar Baƙin Ƙarfe suna nuna babban ƙwarewa, ƙwarewa ta musamman, fahimtar ƙwararru da ikon ƙirƙira na masu ƙirƙirar su. Ana sa ran zanen A Inc Ainihin Ganewar Kamfani ya zama ƙirƙira da ake girmamawa sosai, ake sha'awa da ƙauna wacce ke da amfani kuma mai sababbin abubuwa. Wannan zane da ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe yana haɗa mafi kyawun ayyukan fannin kuma yana da halayen fasaha masu cancanta da ke da alaƙa da sanin yadda da baiwa. Ana girmama zanen A Inc Ainihin Ganewar Kamfani saboda cikakkiyar kulawarsa kuma an tsara shi don ba da ingantuwar rayuwa da ke taimakawa wajen mai da duniya wuri mafi kyau.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: I handled the corporate design for A Inc.
The limitless energy and potential of every A Inc employee is expressed using a range of colors. The striped pattern for the letter A of the logo is a visual expression of how the company is formed by an overlapping combination of all those individuals.
Dimensions & Packaging: Business card
Width91mm, Height55mm

Envelope
Width235mm, Height120mm
Tags: limitless energy, potential, a range of colors, stripes, diversity
Production Technology: In applying the design, people can choose their favorite color for business cards and multiple envelope colors can be matched with recipients. The colors have a strong emphasis, so the logo is embossed for subtlety.
Design Challenge: Design a single letter A as a logo.
Research: I try to keep things simple, clear, and emotional.
Also, we design the meaning of the corporate.
Inspiration: Using a single A in the logo creates a sense of presence that embodies A Inc's vision illuminating people's potential and mission for a world that believes in the power of what people like.

The meanings invested in the logo are

1.Stripes signify the energy and potential of everyone involved with A Inc.
2. The A is an accumulation of multiple stripes.
3. A Inc takes shape through the power of its diversity of preferences.
Project Duration: Completed in Tokyo in 2020. Since then, we have continued to refine it.
Operation Flow: Understanding of identity
Company motivation
Visualization of company image
recruiting
Image Credits: Photographer / Ryo Yasumoto