Jingting Mountain Scenic Area Asalin Alama ta Kasuwanci daga Zhejiang Gongshang University

Zane Jingting Mountain Scenic Area Asalin Alama ta Kasuwanci daga Zhejiang Gongshang University mai nasara ne mai daraja sosai na 2024 Kyautar A' Design Award ta Tagulla a Rukunin Gasar Zane-zane.

TagullaZane-zane· 2024

Jingting Mountain Scenic Area Asalin Alama ta Kasuwanci

daga Zhejiang Gongshang University

Abokin Ciniki: Anhui · Jingting Mountain Scenic Area

Mai Nasarar Kyautar A' Design Award ta Tagulla a Rukunin Zane-zane

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Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #152983

Duba a A' Design Award Sanarwar Manema Labarai Alamar Kyauta

Launuka

Ƙirar

Game da Jingting Mountain Scenic Area Asalin Alama ta Kasuwanci

Rubutun Littafi: Yankin Yawon Bude Ido na Dutsen Jingting alama ce ta kasuwanci da aka kirkira domin wani muhimmin yanki na yawon bude ido da kuma gandun daji na kasa a lardin Anhui, kasar Sin. An gina wannan alama a kan ra'ayin bincike na al'ada ta hanyar zane-zane, ta yadda ziyara za ta ji kamar tafiya ce ta cikin zanen naɗi (scroll painting). An zana kallon duwatsu, siffofin gidan sauro (pavilion), gizagizai masu natsuwa, tsuntsayen kurciya na daji, tare da giyar fari da shayin kore na gida, don su zama wani bangare na harshen zane-zane. Zane-zane guda shida na taimako suna goyon bayan babbar alama kuma ana iya amfani da su a wurare da dama. Wannan zane ya maye gurbin tsohuwar hoto mai iyakantaccen jan hankali kuma ya dace da kafofin watsa labarai na dijital.

Amincewa

Game da Kyautar A' Design Award ta Tagulla

Zanen Jingting Mountain Scenic Area Asalin Alama ta Kasuwanci ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Jingting Mountain Scenic Area Asalin Alama ta Kasuwanci ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Jingting Mountain Scenic Area Asalin Alama ta Kasuwanci yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman: As a key scenic area and national forest park, Jingtingshan Scenic Area in Anhui Province has a brand that is different from other traditional design brands in China. It changed the traditional business model and communication methods, creating a new era of scenic area development with a new brand image. The old brand image had a relatively narrow audience. Our design appeals to a wider audience and is more suitable for dissemination in the digital information background.
Girma da Fakitin: We have designed six auxiliary graphics for the Jingtingshan brand, which can be applied in various scenarios. Each graphic showcases the unique features of the Jingtingshan scenic area, including the countless works left behind by more than 300 famous poets and painters in history, as well as the enchanting mountain scenery. The graphics also highlight the distinctive pavilions and towers, as well as the locally produced "baijiu" (white liquor) and "green tea" of Jingtingshan.
Kalmomin Alama: Scenic Area, Digital, Renewal, Poetry and Painting, Chinese style
Fasahar Samarwa: In our creative design for the new brand, we focus on the concept of cultural exploration through painting and have incorporated elements such as mountain views, pavilion styles, serene clouds and wild cranes, and the flavor of local wine and tea. The new design creates a tour experience that feels like walking in a scroll painting at Jingtingshan, allowing visitors to explore the cultural heritage of thousands of years.
Bincike: The new brand of the scenic area was widely promoted across various types of media and has led to the development of a series of cultural and creative brands based on the new brand image. It has garnered extensive attention from individuals across various sectors of society and attracted tourists from all over the world to the scenic area, resulting in a significant increase in visitor numbers. This has generated greater economic benefits for the area.
Wahayi: In our creative design for the new brand, we focus on the concept of cultural exploration through painting. We created a design that allows visitors to experience Jingtingshan like walking in a scroll painting. We also designed six auxiliary graphics for the Jingtingshan brand, each showcasing the unique features of the scenic area. Over 300 famous poets and painters have left countless poems and paintings throughout history. Enchanting mountain views of this place also merged in our design.
Tsawon Lokacin Aikin: The project started its design phase in Hangzhou in May 2022 and was completed in February 2023. It was officially launched in Xuancheng, Anhui Province, in March 2023.
Mambobin Ƙungiya: Designer: Kan Zhao