Tsallaka zuwa abun ciki
Summer Palace Tour Zanen Alama daga YeZhang

Zane Summer Palace Tour Zanen Alama daga YeZhang mai nasara ne mai daraja sosai na 2024 Kyautar A' Design Award ta Zinariya a Rukunin Gasar Zane-zane.


ZinariyaZane-zane· 2024

Summer Palace Tour Zanen Alama

daga YeZhang

Abokin Ciniki: Beijing Jiaotong University

Mai Nasarar Kyautar A' Design Award ta Zinariya a Rukunin Zane-zane

244,004

Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #158812

Launuka

Ƙirar

Game da Summer Palace Tour Zanen Alama

Yawon Fadar Bazara wani zanen alama ne da aka kirkira domin yawon bikin cika shekaru na Fadar Bazara da ke Beijing. An zana manyan rukunonin gine-gine guda uku a salon 2.5D, wanda ya kunshi gine-ginen gargajiya na kasar Sin fiye da 20, cikin baki, ja da kore. Ana amfani da zanen a kayan talla, kayan ofis da kayan tunawa, wadanda aka buga a kan takarda mai sheki da takardar sana'a ta hanyar bugun tantani da bugun zinariya. Akwati na takardar sana'a yana dauke da fastoci guda biyu, zoben mabudi guda hudu, tef mai manne, ambulan da littafin rubutu. Masu ziyara za su iya daukar tarihin gonar a hannu.

Amincewa

Game da Kyautar A' Design Award ta Zinariya

Zanen Summer Palace Tour Zanen Alama ya lashe Kyautar A' Design Award ta Zinariya, wata karramawa mai matuƙar daraja da ake bai wa zane-zane na matakin farko, masu ban mamaki kuma na musamman. Waɗanda suka lashe kyautar Zinariya ƙirƙire-ƙirƙire ne masu sababbin abubuwa sosai, masu hangen nesa kuma masu haske mai ban sha'awa waɗanda ke nuna hazaƙa, hikima da ƙwarewar masu zanensu. Ana sa ran zanen Summer Palace Tour Zanen Alama ya zama ƙirƙira mai yabo sosai, mai kafa yanayi kuma babba wacce ke kawo ƙima da ba a taɓa ganin irinta ba. Wannan zane da ya lashe Kyautar A' Design Award ta Zinariya aiki ne mai ban mamaki, mai daraja wanda ke amfanar fasaha, kimiyya, zane da fasahar zamani sosai kuma yana kai iyakokinsu gaba. Zanen Summer Palace Tour Zanen Alama yana haifar da tsananin sha'awa, yana tada soyayya ga aiki, yana ƙarfafa ƙirƙira kuma yana burge mu.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman
The design team used 2.5D style to draw the three major architectural clusters in the Summer Palace, covering more than 20 traditional Chinese buildings in total, using black, red, and green colors to create a colorful visual experience. We also introduced the concept of "Small Hand-carry", hoping that visitors can easily play around the Summer Palace, holding the history in the palm of their hands, taking the beauty of the scenery at their fingertips, and carrying good gifts in their hands.
Girma da Fakitin
Souvenir box: 200mm*150mm*80mm
Ticket: 100mm*50mm
Poster: A1 (594mm*841mm),A2 (420mm*594mm)
Envelope: 220mm*110mm
Notebook: B5 176mm*250mm
Key fob: Acrylic, 50mm*20mm*5mm
Kalmomin Alama
Brand design, Anniversary, Cultural and creative products, Chinese traditional architecture, Chinese traditional garden
Fasahar Samarwa
A journey in the Summer Palace brand design has varied cultural and creative products, including publicity materials, office supplies and souvenirs. we used special papers such as coated art paper and craft paper, and applied printing techniques such as screen printing and gild stamping. Craft paper souvenir box contains 2 posters, 4 key rings, 1 adhesive tape, 1 envelope and 1 notebook, which are especially favored by Chinese youngsters.
Ƙalubalen Zane
Nowadays, integrating commercial products and traditional culture and symbols, and developing a consuming fashion such as new Chinese style or China-Chic style, which will be the key challenge of the design. So that, we focused on using popular art techniques to depict the special roofs and elevations of the buildings. Not only we can cater to normal consumers, but also show them the charm of Chinese ancient architecture and garden.
Bincike
Type: Brand design research
Target: Appealing young visitors to experience the charm of China-Chic ancient architecture.
Method: Using literature reviews, brand planning and other, to determine design style and products to be made.
Results: The brand’s main vision is to create the most distinctive royal garden buildings with 2.5D and China-Chic style.
Effects: Showcasing the connotation of the variable culture of the Summer Palace. Providing new ideas for the transformation of traditional culture.
Wahayi
To marking its 110th anniversary since opening to the public, the Summer Palace is launching the "Summer Palace Tour"cultural activity, aiming to offer visitors a memorable and emotional anniversary tour experience.From a private royal garden to a national park, the Summer Palace is now a World Heritage Site and is expected to receive 20 million visitors in 2024.We hope that this design will reveal the new cultural connotation of this historical garden and give it an international visual image.
Tsawon Lokacin Aikin
The project started in Beijing in July 2023 and completed in January 2024. The exhibition will be held in Summer Palace, Beijing, China, from June 2024 to September 2024.
Tsarin Aiki
The cultural and creative products are on seal, online in the official website and offline in the Summer Palace, also being presented as anniversary activity gifts. We hope visitors can get relaxed enjoying the Summer Palace, to have their favorite architecture on the hand, to have the beautiful scenery in the hand and to have exquisite gifts by the hand.
Haƙƙoƙin Ƙirƙira
This work is all original images not copyrighted.
Mambobin Ƙungiya
Design Director:Yezhang
Art Director:YangMao
Art Director:XingxingLi
Lead Designer:YiHe
Designer:JinyiZheng
Designer:XiaoyuZhou
Designer:YudiLei
Designer:YanLi
Godiyar Hotuna
This work is all original images not copyrighted.

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Zane-Zane Masu Kyau Sun Cancanci Babban Yabo

A' Design Award lambar yabo ce ta duniya, wadda alkalai ke tantancewa don zane-zane masu kyau. Ku shiga A' Design Award don samun damar samun yabo na cancantar, suna, daraja da tallata ayyukanku. Ku gabatar da aikinku don A' Design Award ku yi fafatawa don samun kyautar A' Design Prize mai daraja.

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