Parzin Brand Asalin Alama by Hangzhou Re Der Design Co., Ltd. is a highly esteemed winner of the very prestigious 2026 Kyautar A' Design Award ta Tagulla in Zane-zane Competition Category.
TagullaZane-zane· 2026
Parzin Brand Asalin Alama
by Hangzhou Re Der Design Co., Ltd.
Client: Shanghai Dimou Industrial Co., Ltd
Kyautar A' Design Award ta Tagulla Winner in Zane-zane Category
Verified Award Winner
Verify Award Status for #176933The Design
About Parzin Brand Asalin Alama
Alamar Parzin wata alama ce ta gani da aka tsara wa wani kamfani na tabarau. An gina tambarin ne bisa tsarin da'irori biyu wanda tabarau masu zagaye da harafin farko P suka zaburar da shi. Da'irar hagu ta karkata kadan don kara zurfi, yayin da da'irar dama ke samar da lankwasar harafin P, wanda ke haifar da tasirin nau'i uku da ke tunatarwa da kallon gefen tabarau na rana da na gani. Launin toka mai dumi na kasa shi ne babban launi, sannan koren daji mai kaifin gaske shi ne launin da ya kebanta da alamar. Ana amfani da sifofin da'ira da na oval a duk wuraren mu'amala ta hanyar sassaka da laser, bugu mai zafi, fitowar rubutu da kuma zana.
The Recognition
About the Kyautar A' Design Award ta Tagulla
Zanen Parzin Brand Asalin Alama ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Parzin Brand Asalin Alama ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Parzin Brand Asalin Alama yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The visual upgrade of Parzin brand celebrates the vitality of nature, adventurous outdoor spirit, and refined urban style. The logo draws on the form of sunglasses and optical frames. Built upon a circle and an oval, it strengthens brand recognition and establishes a visual system that can continuously evolve through graphic reconfiguration and 3D interpretation. A color scheme of warm earth gray and forest green conveys a fashion forward attitude and embodies the spirit of outdoor exploration.
- Dimensions & Packaging
- Green Tote Bag, 19.5 x 22 x 7.8 cm
Kraft Paper Box, 59 x 20 cm - Tags
- Visual Design of Eyewear Brand, Sunglasses and Optical Glasses, Dual Circle Structure, Fashion Forward Attitude, Spirit of Outdoor Exploration, Evolving Visual System
- Production Technology
- The signature circular and oval forms are carried through every touchpoint via refined craftsmanship techniques, reinforcing its commitment to quality and its distinct design identity. For example, the temples of the eyewear feature finely laser engraved logos, the packaging combines hot stamping and embossing to create a 3D graphic on paper, and the metal ear accessories use etching techniques to achieve delicate patterns.
- Design Challenge
- The challenge is to establish an evolving dynamic visual system. Based on the dual circles, this simple yet dynamic logo meets different promotional and display needs. By adjusting size, shape, and opacity, it mimics the flicker of light and expresses the uplifting, energetic, and adventurous spirit of the brand. It also draws on the visual language of photography, evoking the zoom of a camera lens and changes in depth of field, in line with the fashion positioning of seeing the world.
- Research
- As Parzin advances its globalization and youth oriented strategy, its visual identity has become the embodiment of fashion insights, an adventurous outdoor spirit, and the philosophy of harmony with nature. This visual upgrade deeply interprets the spirit of vision and aspiration. Drawing on the combination of lenses, it uses circles to create an evolving dynamic visual system, continuing to extend the cultural presence of Parzin across the worlds of fashion, outdoor exploration and nature.
- Inspiration
- The logo is based on a dual circle structure inspired by the round glasses and the initial P of the brand. The left circle tilts slightly to add visual depth and the right circle forms the curve of the P. They produce a 3D effect reminiscent of a side view of sunglasses and optical glasses. The logo represents the external world and the inner world of wearers and embodies a visual philosophy of seeing and being seen, indicating that Parzin eyewear acts as a bridge between people and the world.
- Project Duration
- The project was designed and developed in Hangzhou in March 2025 and was officially submitted for registration in June 2025. It will be officially launched on January 5, 2026.
- Operation Flow
- The logo uses a dual circle structure to produce a 3D effect reminiscent of the side view of sunglasses and optical glasses, highlighting product attributes in an intuitive and fun way.
The project uses warm earth gray as the main tone, creating an understated and elegant impression. High saturation forest green acts as the signature hue of the brand to add touches of natural charm, vitality, and refinement, reinforcing the close connection between the brand and the adventurous outdoor spirit. - Team Members
- Qi Li, Yaru Lv, Guodong Jiang, Jingyi Chen
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