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Threepointone Aiki na Farko: Shaidar Kamfani by Jinlin Wang

Threepointone Aiki na Farko: Shaidar Kamfani by Jinlin Wang is a highly esteemed winner of the very prestigious 2026 Kyautar A' Design Award ta Tagulla in Zane-zane Competition Category.


TagullaZane-zane· 2026

Threepointone Aiki na Farko: Shaidar Kamfani

by Jinlin Wang

Kyautar A' Design Award ta Tagulla Winner in Zane-zane Category

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Verified Award Winner

Verify Award Status for #180893

Colors

The Design

About Threepointone Aiki na Farko: Shaidar Kamfani

Rubutun Littafi: Threepointone tsari ne na shaidar kamfani da aka ƙera don yanayin ƙira mai fannoni daban-daban. An gina ƙirar ta hanyar amfani da abubuwan gani na asali, waɗanda suka haɗa da rubutun haruffa na musamman, sifofi na lissafi, da tsattsauran launi guda ɗaya. Tsararren tsari da alaƙar daidaito da aka sarrafa suna bayyana harshen gani mai bayyanawa da daidaituwa. Ana amfani da tsarin a fannonin dijital da na buga takarda, yana tallafawa daidaitawa, faɗaɗawa, da ci gaba yayin da yake kiyaye haɗin kai na gani cikin lokaci.

The Recognition

About the Kyautar A' Design Award ta Tagulla

Zanen Threepointone Aiki na Farko: Shaidar Kamfani ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Threepointone Aiki na Farko: Shaidar Kamfani ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Threepointone Aiki na Farko: Shaidar Kamfani yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Threepointone Studio is a corporate identity system developed for a multidisciplinary design practice. Grounded in the rule of thirds, the identity is constructed from fundamental visual elements, including bespoke typography, geometric forms, and a restrained monochrome palette. By using fundamental design elements to articulate complex compositional principles, the system demonstrates clarity, precision, and usability while ensuring consistent expression across digital, print, and spatial applications.
Dimensions & Packaging
The project consists of a corporate visual identity system designed for both digital and print applications. Digital assets were developed as scalable vector files to ensure resolution-independent performance across platforms. Printed corporate identity materials were designed to accommodate standard production formats, maintaining visual consistency through defined typographic scales, color specifications, and layout structures.
Tags
Corporate identity, Visual identity, Graphic design, Brand system, Design principles, Brand communication
Production Technology
The identity was developed through iterative visual exploration grounded in fundamental graphic design principles. Studies of typographic proportion, geometric structure, spatial hierarchy, and contrast relationships informed the system. These principles were tested and refined across digital and print applications to ensure clarity, consistency, usability, and long-term adaptability of the corporate identity.
Design Challenge
The primary challenge was translating abstract design principles into a clear and functional identity without relying on decorative trends. Balancing conceptual depth with practical usability required continuous refinement to ensure the system remained accessible to diverse audiences. Limited reliance on color and stylistic devices increased the need for precision in typography, composition, and structure throughout the design process.
Research
Type of Research: Qualitative and marketing research. Research Objectives: To understand competitors and differentiation. Methodology: Competitor and audience analysis. Data Collection and Research Tools Used: Online research. Participants or Experiments: Internal evaluation. Results, Insights and Impacts: Identity gaps were identified. Effect of the Research in Real-Life Phenomena such as Business, Society and Design Itself: The outcome supports clearer brand positioning.
Inspiration
The project was inspired by the concept of pi as a universal representation of continuity, balance, and precision. This reference informed a foundational approach to design that prioritizes fundamental visual elements such as point, line, and surface. A restrained palette of black, white, and grey was selected to reinforce clarity and neutrality. Together, these decisions express the studio’s core values of harmony, empathy, and creativity through a structured and adaptable visual system.
Project Duration
The project was initiated in December 2023 in Mountain View, California, and completed in March 2024 over a four-month development period. The work encompassed concept development, visual system exploration, and refinement of the corporate identity across digital and printed applications.
Operation Flow
The identity uses fundamental design elements to clearly communicate the brand story and values. By avoiding reliance on color, the design remains accessible and acceptable to a wide range of age groups and audiences. This approach emphasizes purpose and meaning over decoration, allowing the brand to communicate consistently across digital and printed contexts while maintaining clarity and recognition.

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