Option Zaɓi Fasalin Fosta by Haolai Zhou

Option Zaɓi Fasalin Fosta by Haolai Zhou is a highly esteemed winner of the very prestigious 2020 Kyautar A' Design Award ta Tagulla in Zane-zane Competition Category.

TagullaZane-zane· 2020

Option Zaɓi Fasalin Fosta

by Haolai Zhou

Client: H.Design

Kyautar A' Design Award ta Tagulla Winner in Zane-zane Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Option Zaɓi Fasalin Fosta

Zaɓi fosta ce da aka tsara game da haƙƙin mata. Fostar tana kira ga mata da kada su yi shiru, su ɗaga muryarsu ga duniya. Saƙon kuma yana kira ga jama'a da kada su yi shiru kan matsalar da ke faruwa a kewayensu kowace rana. Shiru ba zaɓi ba ne ga mata ko kuma ga jama'a. Hoton tsakiya alama ce ta gicciye, wadda aka ɗauko daga alamomin da ake yin su akan zane-zanen da aka watsar da su a lokacin nazarin aikin. Gicciyen yana bayyana cewa shiru ba zaɓi ba ne. Fostar tana da girman inci 11 zuwa 17.

The Recognition

About the Kyautar A' Design Award ta Tagulla

Zanen Option Zaɓi Fasalin Fosta ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Option Zaɓi Fasalin Fosta ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Option Zaɓi Fasalin Fosta yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The poster design is talking to the issue of Women rights. The concept is telling women not to keep silent. They need to raise their voice to the world. The public should not keep silent about this big issue, even though it’s happening around them every day. Silence is not an option for both women and the public. The idea of using the cross symbol came from the design process that evolved as people self-critiquing.
Dimensions & Packaging: 11in x 17in
Tags: Women Rights, Powerful, Action, Option
Production Technology: Sketching and photo shooting for exploring the idea making. Good graphic and solution appeared in the all process.
Design Challenge: Finding the powerful and appropriate visual language to speak out.
Research: Spoke to women who are in different groups of age, fields, and role. Taking surveys for specific questions. Those results and data bring up more inspiration to create design.
Inspiration: Femininity is still facing this problem in modern society, so Women's rights should be spoken out more. During the research and design process, finding powerful and appropriate visual language to present this sensitive topic becomes a big challenge. However, the cross symbol, for those abandoned idea sketches and design drafts, pops up in the process of critiquing designs. It represents this is not an option, both for design and the main message of the topic.
Project Duration: The project started in May 2017 in San Francisco and finished in June 2018 in San Francisco.
Operation Flow: Powerful visual communication is catching people's attention, and it's straightforward to the core message.
Team Members: Haolai Zhou
Image Credits: Copyrights belong to Haolai Zhou, 2018
Illustration belong to Haolai Zhou, 2018