ʻO Hmp Hana Nui: Kiʻi Hoʻomaopopo na Fanny De Bray he mea lanakila hanohano loa o ka 2021 A' Design Award Hao ma ka Māhele Hoʻokūkū Hoʻolālā Kiʻi, Kiʻi Paʻi a me Kamaʻilio ʻIke.
HaoKiʻi· 2021
Hmp Hana Nui: Kiʻi Hoʻomaopopo
Mea Kūʻai: Made for you
Mea Lanakila A' Design Award Hao ma ka Māhele Kiʻi
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #109853Ka Hoʻolālā
E Pili Ana iā Hmp Hana Nui: Kiʻi Hoʻomaopopo
Kikokikona Puke: ʻO HMP kahi kiʻi hoʻomaopopo i hana ʻia no kahi hui ʻenekinia mīkini. Hōʻike ka logo i ka ikaika o ka hui a hoʻomaopopo pono i kāna kamaʻilio ʻana. Hana ʻia nā huapalapala ma ke ʻano like me ka mea a ka hui e kaha ai ma luna o kāna mau ʻāpana. Hōʻike nā kiʻi hoʻolālā a me nā papa ʻenehana ma hope i ke kōkua honua a HMP e hāʻawi nei. Hōʻailona ʻia kēlā me kēia ʻāpana loea ma o kahi kiʻi pōkole a me kahi waihoʻoluʻu kikoʻī, i koho pū ʻia me ka mea kūʻai e wehewehe i nā ʻano lawelawe like ʻole. Ua hoʻololi ʻia ke kiʻi hoʻomaopopo no nā papahana kikohoʻe a me nā mea paʻi, me nā kāleka ʻoihana, nā pepa leka poʻo, a me nā waihona.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Hao
Ua lanakila ka hoʻolālā Hmp Hana Nui: Kiʻi Hoʻomaopopo i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Hmp Hana Nui: Kiʻi Hoʻomaopopo he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Hmp Hana Nui: Kiʻi Hoʻomaopopo no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- The HMP Group logo is created to underline the strength of the company. And the letters are created in the same way the group stamps it on their pieces. In the background, sketches and schemes evoke the global accompaniment that HMP represents. Each expertise is symbolized by pictogram as well as a specific color, chosen with the client to better understand and highlight their different services.
- Nā Ana a me ka Hoʻopili
- Business card: 85 X 55 mm
Letterhead paper: A4
Folder: 220 x 110mm - Nā Lepili
- mechanical, graphic design, paris, industrial,
- ʻEnehana Hana
- Logo
Business card
Letterhead paper
Folder - Pilikia Hoʻolālā
- How to modernize and make more human an industrial universe.
- Noiʻi
- Several researches have been conducted to create this design:
The new identity puts the group’s technological knowledge forward, and is completed by picture showing the teams exercising their functions for a good balance between quality of the machinery and human craftsmanship.
Brand platform with the company direction: What is the mission? What are the USP? Who is the target?
Moodboard of images and emotions that need to be associated with the brand, with the company direction. - Hoʻoulu Manaʻo
- The graphics are directly inspired by the mechanical universe of the company. The aim is to create emotion in the very specific domain, as it was a priority to ease the clientele. M4U challenged themselves to reach the perfect combination between visual identity that is technical and a more human approach.
- Ka Lōʻihi o ka Papahana
- The project started in January 2019 and finished in September 2019.
- Kaʻina Hana
- This design has been adapted to be displayed both on digital (website, app, icons) & printed (book, guides, flyers, business cards...). The logo is adapted to suite better each media it is displayed on.
- Nā Palapala Kuleana
- Copyright Made for you
- Nā Lālā Hui
- Creative Director: Fanny de Bray
Graphic Designer: Anna Cesa
Web Developer: Damien Virot
Brand Strategist: Amandine Lantelme - Nā Kuleana Kiʻi
- Photographer: Maxime Huriez
Kākoʻo ʻIa
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Nā Hoʻolālā Pili
E ʻimi i nā hoʻolālā lanakila hou mai ka māhele like, i koho ʻia ma ka waiwai.
