360 Design Budapest Hana Kumu: Hōʻike Hoʻohuiʻia na Hungarian Fashion and Design Agency

ʻO 360 Design Budapest Hana Kumu: Hōʻike Hoʻohuiʻia na Hungarian Fashion and Design Agency he mea lanakila hanohano loa o ka 2021 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā Hanana a me Mea E Hana ʻIa Nei.

KeleaweHanana· 2021

360 Design Budapest Hana Kumu: Hōʻike Hoʻohuiʻia

na Hungarian Fashion and Design Agency

Mea Kūʻai: Hungarian Fashion & Design Agency

Mea Lanakila A' Design Award Keleawe ma ka Māhele Hanana

25,645

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #118320

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā 360 Design Budapest Hana Kumu: Hōʻike Hoʻohuiʻia

Kikokikona Puke: ʻO 360 Design Budapest kahi hōʻike hoʻohuiʻia e hōʻike ana i ka hoʻolālā hou o Hungary a me ʻEulopa Waena. Ua noho ka hōʻike kino ma kahi wahi i hana ʻia ma ke ʻano kūʻokoʻa he 265 mika huinahā, i māhele ʻia i wahi hoʻopaʻa inoa a me ka hoʻokipa, kahi wahi media me nā pale nui no nā kūkākūkā papa poepoe i hoʻopaʻa ʻia, a me ʻekolu wahi hōʻike no nā mea i koho ʻia. Hōʻike like kekahi paepae kikohoʻe i ke ākea i kūkulu ʻia, a hiki ke kipa ʻia mai kahi wahi like ʻole. Ua hoʻopili ʻia nā wahi ʻelua e nā makaaniani ʻoiaʻiʻo hoʻokamaʻilio ma kahi hana. Hoʻonui ke ʻano kikohoʻe i ka lōʻihi a me ke kikoʻī o ka hanana.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā 360 Design Budapest Hana Kumu: Hōʻike Hoʻohuiʻia i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā 360 Design Budapest Hana Kumu: Hōʻike Hoʻohuiʻia he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā 360 Design Budapest Hana Kumu: Hōʻike Hoʻohuiʻia i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: Last October 360 Design Budapest opened its virtual and physical doors to visitors. The uniqueness of the exhibition is its phygital nature, allowing the organizer - despite the current pandemic situation - to successfully deliver a regional-scale event and to provide the public to visit the exhibition both offline and online. On the digital platform of the exhibition, the visitors can walk through the exhibition space - just like they were visiting the built exhibiton that took place last October - and admire the work of Hungarian contemporary designers, but also to visit the regional exhibition - as a perfect mirror of the physical exhibiton.
Nā Ana a me ka Hoʻopili: The physical exhibition took place in a custom-made space of 265 m2, that has been divided into 5 main sections: Registration and welcome area, media space to show the pre-registered roundtable discussions on giant screens, and 3 exhibition spaces dedicated to the artworks following the concept of the event. The digital exhibition space represents an extension of the physical space, and was conceived in a way that it is the exact mirror image of the physically built space.
Nā Lepili: phygital, hfdadesign, 360DesignBudapest, 360dbp, exhibition, digital platform, hfdagency
ʻEnehana Hana: For the digital platform of the event, upon choosing the digital solution, it was a key element to make sure that those who are visiting only the digital platform have the same real experience as t they were walking in the physically built space. Also, on site at the offline exhibition it was crucial to link the physical space with the digital thanks to the VR glasses available on spot.
Pilikia Hoʻolālā: The main challenge was to deliver a regional-scale event even despite the current pandemic restrictions, to find a format that would be available both offline and online to reach the same amount of people. At the offline exhibition, the main challenge was to ensure the safety of our visitors and exhibitors. By the digital expansion of the physical exhibition, we were able to create an opportunity to present the works of talented designers extensively and safely, even in the midst of the virus situation. Part of the concept was to point out how physical and digital spaces can be mashed together. This digital platform dedicated to the event enables everyone to view the exhibition online regardless of geographical distance, so if someone missed to visit the physical exhibition, they will always have the opportunity to walk in the digital space to admire the creations.
Noiʻi: Due to the pandemic situation the Hungarian Fashion & Design Agency was urged to create an event with new and unique solutions to establish the same value and standard as if there were no crisis situation at all and to keep the same accessibility of the exhibition despite the situation. The agency brought this exhibition to life with very irregular circumstances, but still wanted to keep its meaning – how we can implement these contemporary creations into the everyday lives of the general public. The uniqueness of the exhibition laid upon the fact of its both digital and physical nature to create something hybrid, something completely new. It was a challenge for the organizer to reach the same amount of audience but also to make sure to keep a safe environment for them while still keeping the numbers that were originally planned.
Hoʻoulu Manaʻo: 360 Design Budapest was aiming to showcase the present state of the Hungarian design industry alongside the role of design in our everyday lives. The event displays designers of the Hungarian and regional design scene, who work on the highest standards, highlighting also through this high-value selection that Hungarian and Central European is indeed world class. The physical exhibition was hosted in a custom-made exhibition space where the selected designer objects were presented in three main areas.
Ka Lōʻihi o ka Papahana: The preparations of 360 Design Budapest started early May, 2020 and needed constant review due to the pandemic situation. The exhibiton opened its physical and digital doors on 8 October 2020 in Budapest, in a location custom-made for the event. Although the former one only lasted for 3 whole days, the digital platform is still available to visit to this day.
Kaʻina Hana: Participant engagement was insured, since all three days the physical exhibition was open, it attracted visitors to maximal capacity. Additionally, the visitors of the physical exhibition could experience the digital space using the VR glasses that were placed on the spot. Thanks to the digital platform of the event, the exhibition can still be visited by everyone, regardless their geographical location. Not only it enables to reach even more design-minded people but also helps to extend the duration of the event. Also, it is a perfect tool to reach people who would have visited the physical exhibition under normal circumstances but who decided to stay away due to the pandemic.
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