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Artika Horizon Uaki Pūliʻiliʻi by Albert Rakhimzhanov

Artika Horizon Uaki Pūliʻiliʻi by Albert Rakhimzhanov is a highly esteemed winner of the very prestigious 2021 A' Design Award Kala in Hoʻolālā Lei a me Kahiko Competition Category.


KalaLei Kahiko· 2021

Artika Horizon Uaki Pūliʻiliʻi

by Albert Rakhimzhanov

Client: ARTIKA Design

A' Design Award Kala Winner in Lei Kahiko Category

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Verified Award Winner

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Colors

The Design

About Artika Horizon Uaki Pūliʻiliʻi

ʻO Artika Horizon he uaki pūliʻiliʻi hiki nō hoʻi ke lawe ʻia ma loko o ka ʻeke a i ʻole ke ʻāhui ʻia a puni ka ʻāʻī. Hoʻopani ke kaula ma ke kāʻei i nā ʻāpana kāʻei maʻamau, e hāʻawi ana i ka uaki i kahi hana maʻalahi a hilinaʻi ʻia. Hoʻopani ʻia ke kāʻei me kahi peʻa kūikawā, a huli ka peʻa i ka uaki i lei hiki ke kau ʻia a puni ka ʻāʻī a i ʻole ke nakinaki ʻia i nā lole. Hana ʻia ka pahu me ka metala a ana ʻia he 43 mm ke ānuʻu a he 9 mm ka hohonu. Ua hoʻolālā ʻia ka hana ʻana ma o ka hana hoʻonui a i ʻole ka wiliwili CNC. Ua hoʻoulu ʻia ka ʻano e kekahi lua ʻeleʻele a me kona ʻalihi hanana, a hōʻailona ke kaula i ka piʻo ʻana o ka lewa a puni ka manawa.

The Recognition

About the A' Design Award Kala

Ua lanakila ka hoʻolālā Artika Horizon Uaki Pūliʻiliʻi i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Artika Horizon Uaki Pūliʻiliʻi he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Artika Horizon Uaki Pūliʻiliʻi e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
A wrist watch with a cord on the strap. The watch can be worn on the wrist, or as a stopwatch in a pocket or around the neck. Unlike conventional straps, the construction of Horizon watches is simpler and more reliable, there is literally nothing to break.
Dimensions & Packaging
The watch diameter is 43 mm and the depth is 9 mm
Tags
Watch, Stopwatch, Time, Accessory, Gadget, Device.
Production Technology
The dimensions of a real quartz movement were used in the development of this project. Body material - metal, assumed production technologies - additive manufacturing or CNC milling. This is justified by the small circulation and the complexity of the design.
Design Challenge
The most difficult thing in this project is the symbiosis of two global tasks, namely: the need to match the brand and integrate another global theme. Such conditions create many restrictions that can alienate a large segment of consumers. To make a product with a complex meaning, which would be interesting, including for an ordinary inexperienced user, it is necessary to offer him new, original functions. In this case, it is an opportunity to wear this watch not only as a wrist accessory
Research
The project started as part of a master's project and is part of a collaboration with the Barcelona-based design studio Anima. The task was to develop the concept of a wrist watch for the Artika brand. The main task of the project was to develop a watch that reflects the philosophy of Artik. Also, the idea of ​​the project is the theme of space and time and an attempt to reflect them in the form of a wristwatch. Attempting to integrate the mataphor into both form and function is the basic idea.
Inspiration
The Horizon watch is the final version of this project. This watches reflect the main ideas of the first iterations, which were inspired by the Black Hole and its event horizon, how space can bend under the influence of large forces. So in this watch - the cord symbolizes a space that bends around time beyond its control
Project Duration
The project started in September 2019 in St. Petersburg and ended in January 2020 in Saint-Petersburg
Operation Flow
The watch is put on the hand and pulled together with a special clip. This clip turns the watch into a pendant accessory that can be hung around the neck or tied to clothes. The crown is a separate piece due to its design. The crown is inserted into a special hole, after which the watch can be wound.
Team Members
Сurator: Kirill Rakitin
Customers: Ànima & Artika
Image Credits
Image #1: Creator Albert Rakhimzhanov, Main view, 2020.
Image #2: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #3: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #4: Creator Albert Rakhimzhanov, Detail view, 2020.
Image #5: Creator Albert Rakhimzhanov, Variations, 2020.

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