Flatter Your Body Primary Function: Hōʻiliʻili Lole Wāhine by Yunji Lee is a highly esteemed winner of the very prestigious 2021 A' Design Award Kala in Hoʻolālā Lole, ʻAʻahu a me Kāpili Competition Category.
KalaLole· 2021
Flatter Your Body Primary Function: Hōʻiliʻili Lole Wāhine
by Yunji Lee
Client: Yunji Lee
A' Design Award Kala Winner in Lole Category
Verified Award Winner
Verify Award Status for #123420The Design
About Flatter Your Body Primary Function: Hōʻiliʻili Lole Wāhine
Flatter Your Body he hōʻiliʻili lole wāhine ia me nā helehelena ʻeono i hana ʻia no ke kūpono ʻana i nā ʻano kino like ʻole. Ke unuhi hou nei ka hōʻiliʻili i ke kōleka, he lole i ʻoluʻolu ʻole i ka wā kahiko. He kaha kino kāʻawili iki ko kēlā me kēia helehelena me nā kaula nakinaki i hoʻonoho ʻia a puni ka umauma, ka pūhaka, a me nā pāpāʻiʻo. ʻO ka hoʻopaʻa a hoʻoluʻoluʻu ʻana i nā kaula ma nā wahi i koho ʻia, hiki i ka mea komo ke hoʻoponopono i ke ʻano o ka lole. Hoʻohui nā paʻi ʻōniʻoniʻo a me nā peleu i kahi hoʻopunipuni maka e kākoʻo ana i ka hopena hoʻonani. Hoʻohana ʻia ka hulu hipa māmā, ka pulupulu, a me ka hulu hipa crepe no ke kau pūnāwai a me ke kau wela.
The Recognition
About the A' Design Award Kala
Ua lanakila ka hoʻolālā Flatter Your Body Primary Function: Hōʻiliʻili Lole Wāhine i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Flatter Your Body Primary Function: Hōʻiliʻili Lole Wāhine he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Flatter Your Body Primary Function: Hōʻiliʻili Lole Wāhine e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The looks are created with the initial idea to embrace all the different body types. The collection consists of a new revamped version of corsets that were originally discomforting to wear. The silhouette is a bit loose and it can be adjusted depending on your body shape with the lacing straps. In each look, multiple straps are placed around the bust, waist, and hips, which allows you to flatter your body figure by tightening and loosening the straps partially.
- Dimensions & Packaging
- The whole collection is 6 looks womenswear, size 0-6.
- Tags
- Optical illusion, Stripe, Corset, Asymmetricity, Embracement
- Production Technology
- The placement of fabric in each garment also resembles the X-ray of a human body. For example, light and dark blue colored fabrics are layered and patched together, and black is used on the side. Layered items are also presented in the look. As the garments are for the Spring/ Summer season, light wool, cotton, and wool crepe are mainly used. The silhouette is a bit loose and it can be adjusted depending on your body shape with the lacing straps. In each look, multiple straps are placed around the bust, waist, and hips, which allows you to flatter your body figure by tightening and loosening the straps partially. The optical illusion is an additional method that is used to maximize the effect of flattering, and stripe print and pleats are the elements to create the effect. The straps will also create movement in each look, and it will add the effect of optical illusion. The asymmetrical length and unbalanced detail elements will boost the aesthetic.
- Design Challenge
- The main challenge of this journey was to create the right silhouette and garment construction that resembles a corset but still provide comfort by placing straps at the right place to create the looks that flatter your body shape. Thus, the fabric selection was the most important decision since it resulted in totally different silhouettes depending on fabrics.
- Research
- The project aims to transform fashion into a non-stereotypical medium, which is used as a tool to help people to express who they are and not to be judged based on what society incorrectly portrays. By the "Beauty Standard" that social media portrays, consumers are being judged by their external looks only.
- Inspiration
- There exists a desire in human nature to attract and impress by any means necessary and this has been a long-standing goal throughout the history of fashion. A plethora of methods has been employed to achieve this goal. Some of those methods aimed to accentuate, conceal, or even alter the human body shape, but it often results in physical discomfort. Historically, the corset has been developed to satisfy human's goal to flatter the different body figures to fit the "beauty standard" of the era.
- Project Duration
- The project started in November 2019 and finished in August 2020 in Atlanta, USA.
- Operation Flow
- The looks can transform the shapes by how much you tighten the straps on the body and where you place the straps depending on the silhouette you want to draw around your body.
- Patents
- Copyright to Yunji Lee
- Image Credits
- COPYRIGHT by Yunji Lee,
Photographer, Skye Lin / Model, Allison Head, 2020
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