Lele i ka ʻike
Middle of Nowhere ʻAoʻao Hewa Pūnaewele na Yijia Xie

ʻO Middle of Nowhere ʻAoʻao Hewa Pūnaewele na Yijia Xie he mea lanakila hanohano loa o ka 2022 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā Pūnaewele a me Hoʻolālā Pūnaewele.


KalaPūnaewele· 2022

Middle of Nowhere ʻAoʻao Hewa Pūnaewele

na Yijia Xie

Mea Kūʻai: IBM Research

Mea Lanakila A' Design Award Kala ma ka Māhele Pūnaewele

61,340

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #137451

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Middle of Nowhere ʻAoʻao Hewa Pūnaewele

He ʻaoʻao hewa 404 ʻo Middle of Nowhere i hana ʻia no kahi pūnaewele hui noiʻi. Puka mai kahi ʻaoʻao 404 ke ʻole loaʻa ka ʻaoʻao pūnaewele i noi ʻia, a hoʻohuli kēia hoʻolālā i kēlā manawa i kahi kipa ʻana i nā wahi i noʻonoʻo ʻia. Hana ʻia nā ʻāina i hōʻike ʻia e kahi pūnaewele ʻenehana kūʻē hoʻohua (generative adversarial network), he ʻano hana aʻo mīkini i aʻo ʻia ma nā kaukani kiʻi o nā ʻāina maoli mai ka honua a puni. ʻO nā hopena, he mau wahi ʻaʻohe wahi e noho ai. Kūkulu ʻia ka ʻaoʻao ma ke ʻano he pūnaewele pane (responsive website), a ʻo ka manaʻo ka hoʻomālie a hoʻohihi i ka nalowale ʻana ma ka pūnaewele.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Kala

Ua lanakila ka hoʻolālā Middle of Nowhere ʻAoʻao Hewa Pūnaewele i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Middle of Nowhere ʻAoʻao Hewa Pūnaewele he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Middle of Nowhere ʻAoʻao Hewa Pūnaewele e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa
This 404-page design comes from the idea of "The middle of nowhere." "404" means that the webpage doesn't exist, so this project creates an environment that makes users feel lost around the internet data and enjoy the virtual landscapes. By training a machine learning model that combines thousands of images, Yijia creates unique and beautiful places that don't exist in the whole world or even in the universe. They are just the landscapes generated by Artificial Intelligence.
Nā Ana a me ka Hoʻopili
Responsive website construction
Nā Lepili
Machine Learning, Artificial intelligence, Website design, GAN
ʻEnehana Hana
Generative adversarial network/Machine learning/UI Design
Pilikia Hoʻolālā
It's difficult to collect all the appropriate databases and train the machine learning model. I tested many times and learned the new technology&knowledge during the model training to get unique and beautiful results.
Noiʻi
Our goal is to create an unprecedented 404 page connecting to IBM Research's brand identity and focus areas. I came up with different sketch directions, including typography&illustration style, and an interactive website. We finally decided on the concept of "Middle of nowhere" by using artificial intelligence technology. We hope to relay "Welcome to the future" to people through this 404 page.
Hoʻoulu Manaʻo
As a top leader in the AI ​​industry, IBM Research is relentlessly curious about all the ways that computing can change the world. Today's AI is narrow. Applying trained models to new challenges requires an immense amount of new data training and time. People need AI that combines different forms of knowledge, unpacks causal relationships, and learns new things on its own. This 404 page explores a new possibility combining machine learning and design practice to increase the brand awareness of IBM research.
Ka Lōʻihi o ka Papahana
2021.11-2022.02 New York
Kaʻina Hana
These images/videos of nonexistent landscapes were created using a generative adversarial network. It’s a type of machine learning model that can create novel content after being shown many original pieces of content. In this case, we showed our GAN thousands of images of landscapes from around the globe, and it generated these rather other-worldly images by combining aspects of everything it’s been shown.
Nā Lālā Hui
Design Lead/Art Director: Yijia Xie
Nā Kuleana Kiʻi
IBM Research/Yijia Xie

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ʻO ka A' Design Award he makana hoʻomaikaʻi honua, i hoʻoholo ʻia e nā luna, no ka hoʻolālā maikaʻi. E komo i ka A' Design Award e loaʻa ai ka manawa e ʻike ʻia ai kou hana ma ke ʻano kūpono, a e loaʻa ai ka kaulana, ka hanohano a me ka hoʻolaha no kāu hana. E koho inoa i kāu hana no ka A' Design Award a e hoʻokūkū no ka makana A' Design Prize i makemake nui ʻia.

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