ʻO Allowonce Manaʻo Polokalamu Kelepona na Hyunah Oh he mea lanakila hanohano loa o ka 2023 A' Design Award Hao ma ka Māhele Hoʻokūkū Hoʻolālā Paʻalima, Polokalamu a me Lako Paʻalima.
HaoPaʻalima· 2023
Allowonce Manaʻo Polokalamu Kelepona
na Hyunah Oh
Mea Kūʻai: OHEL Studio
Mea Lanakila A' Design Award Hao ma ka Māhele Paʻalima
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #149329Ka Hoʻolālā
E Pili Ana iā Allowonce Manaʻo Polokalamu Kelepona
ʻO Allowonce kahi manaʻo polokalamu kelepona i hoʻolālā ʻia e kōkua i ka poʻe ʻōpio e hoʻokele, hoʻolālā, a hoʻopaʻa i kā lākou hoʻolimalima ʻana i ka manawa hoʻokahi, ma ka hoʻopuka ʻana i kahi kāleka ʻokoʻa ma ka mahina. Ma ka hoʻolilo ʻana i ke kālā ma kā lākou kāleka Allowonce, hiki i nā mea hoʻohana ke kaupalena maʻalahi i kā lākou hoʻolilo ʻana i ka waihona kālā i makemake ʻia a hoʻopaʻa / nānā i kā lākou hoʻolilo ʻoi aku ka maikaʻi ma ke kau ʻana i kahi lepili iā ia ma hope o ka uku ʻana. No ka mea ua hoʻokomo ʻia ka hoʻolālā kālā, ka hoʻolālā ʻana, a me ka nānā ʻana i ka hoʻolilo ʻana i ke kaʻina hana o ka hāʻawi ʻana i kahi kāleka Allowonce, ʻaʻohe pono o nā mea hoʻohana e hoʻoiho i nā polokalamu he nui e mālama i kā lākou kālā.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Hao
Ua lanakila ka hoʻolālā Allowonce Manaʻo Polokalamu Kelepona i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Allowonce Manaʻo Polokalamu Kelepona he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Allowonce Manaʻo Polokalamu Kelepona no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- This app concept was designed to help young adults manage, plan, and limit spending in one go, on a virtual allowance card. By using this Allowonce card, users can easily limit and track their spending.
- Nā Ana a me ka Hoʻopili
- Mobile app concept intended for iOS devices.
(screen size : 390 x 844 px, optimized for iPhone 13 Pro) - Nā Lepili
- Finance, credit card, banking, mobile, saving, spending, budgeting, young
- ʻEnehana Hana
- Prototyping - Figma / Mock-ups - Adobe Photoshop / User research & testing - Slack, Zoom, Google Forms
- Pilikia Hoʻolālā
- The most challenging part was to come up with the right solution idea that incorporates various user pain points identified during the user interview process. Users had different issues : some pointed to budgeting, while others mentioned difficulties of recording spending, and still other users complained about the inaccurate, untimely statements. I had to come up with a solution that encompasses and balances all those needs in one seamless flow, and that was the most challenging part of this project.
- Noiʻi
- < User interviews >
Objective : uncover user pain points in using existing market solutions
Methodology : Zoom call, 1 hour each, 5 users within age 18-35
Results : Key pain points were identified
< Usability testing >
Objective : test usability & validity of solution
Methodology : Slack huddle, 20 min each, 2 rounds with 10 users within age 18-35
Results : validity of solution was confirmed, task flow was extended.
< A/B testing >
Objective : quickly test user preference of certain screens
Methodology : Google Forms, 8 users within age 18-35
Results : 3 screens were redesigned - Hoʻoulu Manaʻo
- The idea of Allowonce came from user interviews. Allowonce is essentially a creative mashup of the different types of apps that users mentioned that they were using. Allowonce provides automated budgeting and spending tracking by combining the usability of credit cards, the interactivity of mobile apps, and active communication, an all-in-one virtual allowance card that eliminates the need to juggle between budgeting and banking apps.
- Ka Lōʻihi o ka Papahana
- This app concept started in May and was finished in August 2022, as a capstone project for BrainStation's UX Design Bootcamp. Even after the project was finished, user testing and iterations continued.
- Kaʻina Hana
- The main flow shows all core functionalities of the app concept, which include budgeting, spending, and tracking : how a user might put in their income, expenses and financial goal(s) to (1) obtain automatically calculated budget, (2) issue an AllowOnce card for the month, (3) spend money from the card, and (4) record their spending.
- Nā Kuleana Kiʻi
- N/A
Kākoʻo ʻIa
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