ʻO Hunguest Hotels Hana Nui: Kūlana Waiwai Hoʻopaʻa Inoa na Eszter Laki and Reka Imre he mea lanakila hanohano loa o ka 2024 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā Kiʻi, Kiʻi Paʻi a me Kamaʻilio ʻIke.
KeleaweKiʻi· 2024
Hunguest Hotels Hana Nui: Kūlana Waiwai Hoʻopaʻa Inoa
Mea Kūʻai: Studio NUR
Mea Lanakila A' Design Award Keleawe ma ka Māhele Kiʻi
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #154178Ka Hoʻolālā
E Pili Ana iā Hunguest Hotels Hana Nui: Kūlana Waiwai Hoʻopaʻa Inoa
Kikokikona Puke: ʻO Hunguest Hotels kahi kūlana waiwai hoʻopaʻa inoa i hana ʻia no kahi hui hōkele Hungarian. Hōʻike ke kūlana waiwai i ka hoʻopaʻa manaʻo i ka maikaʻi a me ka kūlike. Ua hoʻokomo ʻia i loko o kēia hana ka hana hou ʻana i ka logo mua a me nā mea ʻike maka a pau, mai nā hōʻailona hōkele a hiki i nā mea paʻi. He nui nā hōkele i pili pū ʻia me nā kikowaena spa a me ka ola kino, no laila, hōʻike ke kālaiʻāina i kahi pilina me ka wai. ʻO ka logo he huapalapala nui H i hana ʻia mai nā kulu wai, a ʻo ke kala nui o ka inoa kālepa he uliuli. Ua hoʻohana ʻia ka paʻi letterpress, nā pōkeʻa papa ʻai ʻili i kāhāhā ʻia, a me nā hōʻailona lāʻau i kālai ʻia.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Keleawe
Ua lanakila ka hoʻolālā Hunguest Hotels Hana Nui: Kūlana Waiwai Hoʻopaʻa Inoa i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Hunguest Hotels Hana Nui: Kūlana Waiwai Hoʻopaʻa Inoa he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Hunguest Hotels Hana Nui: Kūlana Waiwai Hoʻopaʻa Inoa i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- Through their new brand design, Hunguest wanted to communicate their commitment to quality and consistency. Creating this new identity involved redesigning the existing Hunguest logo as well as all the visual aspects, from the hotel signages to the printed materials. Since many of the Hunguest hotels are connected with spa and wellness centers, it was important to show the connection with water: the logo is a capital H made up of drops of water, and the main brand color is blue.
- Nā Lepili
- hotel branding, wellness and spa, letterpress, Hungary
- ʻEnehana Hana
- To express the Hunguest commitment to quality and taste, we had the opportunity to use high quality print techniques, such as letterpress printing on the businesscards and door hangers, embossed leather menu covers, and engraved wooden signages. These natural elements and textures further emphasized the brand's history, traditions, and connection to nature.
- Hoʻoulu Manaʻo
- We were asked to create a new identity for Hunguest Hotels, a leading Hungarian hotel brand. It’s a huge honor for us to work on such a significant project for a well-known and respected brand that has hotels all over the country. With Hunguest's wide reach we knew that every little detail of the design would be experienced by many people.
- Ka Lōʻihi o ka Papahana
- The project started in 2020 in Hungary and finished in 2023.
- Nā Lālā Hui
- Eszter Laki, Réka Imre
- Nā Kuleana Kiʻi
- photographs by András Zoltai and Zoltán Gali
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