Bits'n'Bites Pūnaewele a me ka Polokalamu Kaʻakaʻa by More By Us

Bits'n'Bites Pūnaewele a me ka Polokalamu Kaʻakaʻa by More By Us is a highly esteemed winner of the very prestigious 2024 A' Design Award Keleawe in Hoʻolālā Pūnaewele a me Hoʻolālā Pūnaewele Competition Category.

KeleawePūnaewele· 2024

Bits'n'Bites Pūnaewele a me ka Polokalamu Kaʻakaʻa

by More By Us

Client: More By Us

A' Design Award Keleawe Winner in Pūnaewele Category

85,436

Verified Award Winner

Verify Award Status for #158877

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Bits'n'Bites Pūnaewele a me ka Polokalamu Kaʻakaʻa

Ka ʻaoʻao komo mua o Bits'n'Bites e hāʻawi ana i ka nānā iki i nā mea a ka polokalamu e hāʻawi ana. Mālama ka polokalamu i nā pilina maoli ma waena o nā loea ʻoihana. Hānai ʻo ia i nā pilina pilikino a hoʻoponopono i nā inoa hoʻopili i ka wā e komo ana lākou i nā hanana like ʻole. Hāʻawi ka polokalamu i ka mana i nā mea hoʻohana e loiloi ai i nā hanana e hāʻawi ana i ka hiki nui loa no ka hoʻākea ʻana i ko lākou pūnaewele ʻoihana a me ka ʻike ʻana i nā inoa hoʻopili kūpono. Kuhikuhi nui ka papahana i ka mea nui o ka mālama ʻana i nā pilina kanaka me kanaka maoli, ma mua o ka hilinai wale i ka noʻonoʻo kikoʻī.

The Recognition

About the A' Design Award Keleawe

Ua lanakila ka hoʻolālā Bits'n'Bites Pūnaewele a me ka Polokalamu Kaʻakaʻa i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Bits'n'Bites Pūnaewele a me ka Polokalamu Kaʻakaʻa he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Bits'n'Bites Pūnaewele a me ka Polokalamu Kaʻakaʻa i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Bits’n’Bites app builds genuine connections amongst business professionals. It fosters personal relationships, maintains, and organises their contacts when attending various events. The app enables users to analyse which events are most beneficial for expanding their professional network and determining if they have met the appropriate individuals. Bits’n’Bites emphasises fostering authentic human-to-human interactions, rather than relying on AI.
Dimensions & Packaging: The landing page is a Wordpress website together with Elementor builder. This technology was selected, so the project would be easier to grow and be managed by a marketing team.
Tags: Web Design, Website Design, UI design, Networking Website
Production Technology: For the Bits’n’Bites landing page, colour theory and Gestalt principles were applied to reflect the essence of the app. Vibrant greens, blues, and a soothing pink, recognised for their friendly and inviting qualities, were selected to harmonise with the app's identity, facilitating a seamless transition from the landing page to the app itself. Through the alignment of design elements and user-centric features, a cohesive experience that resonates with the audience was ensured, thereby enhancing satisfaction and retention.
Design Challenge: Transitioning the design from the app to the website posed a significant challenge. Ensuring coherence and user engagement across platforms required meticulous attention to diverse UX elements, including screen size and navigation. It was paramount to preserve the core identity of Bits’n’Bites throughout this transition. Despite the complexities involved, the team adeptly translated the app's design ethos into a seamless and intuitive website interface, thereby fostering user satisfaction and accessibility.
Research: The research targeted understanding user requirements in professional networking. Through conducting interviews and usability testing, insights were gathered. Tools like personal meetings, Zoom, and prototyping software enabled engagement with a diverse group of professionals. The findings uncovered a prevalent desire for genuine connections. Acknowledging the preference among some users for laptops/computers, a user-friendly website was developed, complementing the Bits’n’Bites app seamlessly.
Inspiration: The inspiration behind the Bits’n’Bites landing page was the creation of a simple yet engaging gateway that mirrors the app's core values. Vibrant colours and dynamic elements were selected to forge a welcoming atmosphere, placing emphasis on fun and innovation. This design philosophy sought to render the app's main features immediately comprehensible and inviting, guaranteeing a lively and contemporary user experience. The objective was to amalgamate visual appeal with functionality, showcasing the essence of the app in an intuitive and captivating fashion.
Project Duration: The project commenced in June 2023 in Sofia, Bulgaria, focusing on the app design and remains in progress. Currently in the MVP (Minimum Viable Product) stage, its release is anticipated within the next five months. The landing page has been made available online.
Operation Flow: The Bits’n’Bites landing page acts as a gateway for exploring the app, providing a sneak peek into its functionality and features. Users can navigate through the page with ease, uncovering key aspects of the app's mission and benefits. By scanning a QR code, they seamlessly transition to the app for further exploration. This intuitive interaction process affords a comprehensive understanding of the app's value proposition, ultimately boosting user engagement and satisfaction.
Patents: More By Us 2023
Team Members: Creative Director: Maria Burgelova
Lead Designer: Maria (Mimy) Yordanova
Senior Designer: Valeria Petrova
Designer: Vasil Tonev
Designer: Bozhidar Hadzhiev
Designer: Boris Savev
Designer: Beloslava Ivanova
Copywriter: Elisaveta Vakavchieva
Image Credits: People on images: Generated with AI by Midjourney
Mockups: Envato & Freepik
Video Sound: Envato