Chery E02 Kikowaena Kūkaʻi Kanaka a Mīkini no ke Kaʻa by Chery

Chery E02 Kikowaena Kūkaʻi Kanaka a Mīkini no ke Kaʻa by Chery is a highly esteemed winner of the very prestigious 2025 A' Design Award Gula in Hoʻolālā Pilina, Launa a me ʻIke Mea Hoʻohana Competition Category.

GulaPilina· 2025

Chery E02 Kikowaena Kūkaʻi Kanaka a Mīkini no ke Kaʻa

by Chery

Client: Chery

A' Design Award Gula Winner in Pilina Category

86,792

Verified Award Winner

Verify Award Status for #167391

View at A' Design Award Press Release Award Badge

Colors

The Design

About Chery E02 Kikowaena Kūkaʻi Kanaka a Mīkini no ke Kaʻa

He kikowaena kūkaʻi kanaka a mīkini ʻo Chery E02 no ka ʻōnaehana hoʻokipa a ʻike o ke kaʻa. Hoʻohui kēia kikowaena i ka hoʻokele ala, ka hoʻonanea, ke kamaʻilio a me ka hoʻomalu kaʻa i loko o hoʻokahi hoʻonohonoho maʻalahi. Ma o ka papa hierarchia pālahalaha, kau ʻia nā hana nui a pau ma ka ʻaoʻao mua, e hōʻemi ana i ka hoʻopilikia o ka mea hoʻokele. Wehe ʻia nā papa inoa polokalamu ma nā pukaaniani liʻiliʻi ma kahi o ka pale piha. ʻO ka waihoʻoluʻu nui, ʻo Glacial Blue (Polū Hau), hāʻawi ia i ka ʻike maopopo kiʻekiʻe a kaupalena i ka luhi o ka maka. Kau nā pihi wela ma kahi hiki maoli i ka manamana nui o ka mea hoʻokele a me ka ʻōhua mua ke pā. Kākoʻo kekahi kōkua leo i ka hoʻomalu ma ka ʻōlelo ʻana.

The Recognition

About the A' Design Award Gula

Ua lanakila ka hoʻolālā Chery E02 Kikowaena Kūkaʻi Kanaka a Mīkini no ke Kaʻa i ka A' Design Award Gula, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā pae mua, kupaianaha a kūʻokoʻa. He mau hana hou loa, ʻike maka a nani hoʻolaʻa nā lanakila Gula e hōʻike ana i ka ʻuhane akamai, ka naʻauao a me ka mākau o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Chery E02 Kikowaena Kūkaʻi Kanaka a Mīkini no ke Kaʻa he mea hoʻokumu i hoʻomaikaʻi nui ʻia, e hoʻokumu ana i nā ʻano hou, he nui, e hāʻawi ana i ka waiwai ʻaʻole i ʻike ʻia ma mua. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Gula he papahana kupaianaha, mahalo ʻia e hāʻawi i ka pōmaikaʻi nui a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. Hoʻāla ka hoʻolālā Chery E02 Kikowaena Kūkaʻi Kanaka a Mīkini no ke Kaʻa i nā manaʻo makemake ikaika, hoʻāla i ka ʻiʻini, hoʻoulu i ka hana noʻeau a hoʻopūliki iā mākou.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The HMI of Chery E02 represents a comprehensive revolution in the automotive human machine interface. Centered on the Atomic Design, it not only integrates multiple functions such as navigation, entertainment, communication, and vehicle control but also enables drivers to enjoy a more relaxed and pleasant driving experience through a simplified interface layout, efficient interaction methods, and a smart voice assistant, creating a new ecosystem of interaction between humans and the vehicle.
Tags: Automotive human machine interface, Atomic design, Magnetic level motion effects, Emotional voice assistance, User friendly design
Production Technology: The physical dimensions are larger, without physical black borders for a seamless user experience.
The hierarchy design at a lower level allows all primary functions to be accessible from the top level page, enhancing driving safety by minimizing distractions.
The interface utilizes small window displays for App Lists rather than full-screen displays, effectively reducing distractions while driving.
Design Challenge: To create a concise, clear, and efficient interface, every interface element is as indispensable as an atom, with layouts as precise as mechanical parts. In the dock bar, the temperature button is positioned within the natural thumb reach of the driver, ergonomically designed for easy operation with one hand, while another temperature button is slightly offset towards the front passenger. The status bar appears prominently at the top of the screen, ensuring critical data is instantly visible.
Research: With the ongoing advancement of technology, modern automobiles are integrating increasingly complex infotainment systems, including navigation, entertainment, communication, vehicle control. However, their practical use often results in overwhelming interfaces and information overload, which can compromise driving safety. To address these challenges, this interface design prioritizes simplicity, usability, and consistency, delivering a more comfortable, convenient, and safe driving experience.
Inspiration: Based on the Atomic Design, this project simplifies visual elements and eliminates redundant information to create a concise, clear, and efficient user interface. From the aesthetic and innovation standpoint, the primary color, Glacial Blue, aligns with the identity of CHERY and the theme of HMI. The color features high visibility while minimizing visual fatigue. These features improve information retrieval efficiency and overall user experience while avoiding visual distractions.
Project Duration: The project was launched in March 2024 in Wuhu, Anhui, China, and is scheduled for official release on August 30, 2025.
Operation Flow: The interface design emphasizes simplicity, usability, and consistency. Magnetic level motion effects mimic tactile feedback in the real world, like the attraction and repulsion between elements during card editing, for intuitive feedback and a smooth, natural experience.
The voice assistant Xiao Qi creates a natural, friendly rapport with users, offering proactive care and interaction. It changes expressions in different states to evoke emotional resonance and a sense of belonging among users.
Team Members: Yong Xia
Zhenchun Xie
Tongkun Zhou
Mengxiang Li
Dong Han
Yangyang Pan
Fenghu Chen
Jiquan Sun
Yaozhong Tian
Peng Chen
Tianxiang Zhao
Xianyi Wan
Yinbiao Wang
Mengyuan Li
Shuang Zhu
Chenyi Wang
Yinyu Wang
Jing Tao
Zhengmei Wang
Cenran Dong
Dongxin Zhao
Jiaming Zhu