Hazuto Ka ʻoki ʻana A Me Ka Lawelawe ʻana ʻo na Tom Chan and Melanie Man

ʻO Hazuto Ka ʻoki ʻana A Me Ka Lawelawe ʻana ʻo na Tom Chan and Melanie Man he mea lanakila hanohano loa o ka 2020 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā Lako Hōʻoma, Pā ʻAi, Kiʻaha a me Lako Kuke.

KeleaweLako Kuke· 2020

Hazuto Ka ʻoki ʻana A Me Ka Lawelawe ʻana ʻo

na Tom Chan and Melanie Man

Mea Kūʻai: Hazuto

Mea Lanakila A' Design Award Keleawe ma ka Māhele Lako Kuke

14,803

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #96521

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Hazuto Ka ʻoki ʻana A Me Ka Lawelawe ʻana ʻo

He pīhoihoi hou ʻo Hazuto ma ka lumi kīhini o ka nui o ka papa. Hoʻopili i kahi hāmeʻa wili hoʻopili i ka papa, pale iā ia mai ke kaua ʻana, ka wāhele, nā kī a me nā hāʻule. ʻO ka hui metala-lāʻau ka mea maikaʻi o kahi loiloi hou. ʻO ka hoʻohanohano o ka lāʻau ke hoʻohālikelike nei i ke ʻano kila kila austere. Hoʻonoho paʻa ʻia nā ʻili kuapo e hoʻopiha i kahi ʻike ʻenehana. Ma ka pā kuhi hewa maikaʻi e hana i kahi māka paʻa lima. Mālama ʻia ke ʻano ʻokoʻa, ka hu ʻole ʻana o nā hemahema a me nā hoʻohui i hoʻohui ʻia. ʻO ka hopena kahi hopena, maʻemaʻe, a me nā leo ʻelua leo e like me ka maka o ka maka e like me ka ergonomic.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā Hazuto Ka ʻoki ʻana A Me Ka Lawelawe ʻana ʻo i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Hazuto Ka ʻoki ʻana A Me Ka Lawelawe ʻana ʻo he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Hazuto Ka ʻoki ʻana A Me Ka Lawelawe ʻana ʻo i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: Wood boards with metal elements or handles are not new. But fit a one-piece steel rim around it, create a corner nook, and you have an on-trend package that works as well as it looks. The aesthetic differentiators here are efficiency and form. No separate handle to disrupt the singular rectangular flow. Functionally, the rim prolongs warping. Knocks and drops are insulated. The austere stainless steel rim contrasts with the warm wood. The screws are characteristically placed to complete an industrial sensibility, communicating sturdiness. This two-tone form is clean and eye catching.
Nā Ana a me ka Hoʻopili: 230 x 14 x 325 mm
Width mm x Depth mm x Height mm
Nā Lepili: kitchen, cutting, serving, board, wood, hazuto
ʻEnehana Hana: Black Walnut is selected for the wood type, due to its perfectly moderate hardness (Janka index 1010) that doesn't dull knives nor easily dent. A rich dark colour elevates the board beyond your everyday bamboo board. Edges are carefully rounded for durability and handling comfort. Food-grade 304 stainless steel is used for the rims and screws, to be long lasting and corrosion resistant. The rim has been brushed and polished multiple times, achieving a brushed effect that renders any welds miraculously invisible.
Pilikia Hoʻolālā: The concept simplicity and execution are the most challenging parts.
It was not easy to fit the metal rim to be in full contact with the board, especially the corners. Our benchmark was always to have the rim in one continuous piece, as a demonstration of workmanship. We spent a long time testing options to ensure welding spot is invisible. Of many, only one metalworking supplier achieved our satisfaction.
The market variety is a benefit (for research) and a difficulty (to be original). To excite users in an over-saturated category is hard, but our design was readily accepted by our testers.
Noiʻi: Research: Online channels (e.g amazon, hktvmall), social media channels, industry reports.
Methodologies: Product Value radar chart, Aesthetic mapping, competitive analysis, small focus group meetings.
Impact on design: size to be small for space-conscious urban kitchens, but big enough for needs of small family. Material to be decorative and high performance (hardness, shape stability). Market analysis suggested to consider gifting, serving, decorating functions as well as everyday cutting. Warping is common issue so the screw locations are chosen to delay warping.
Hoʻoulu Manaʻo: I was partly inspired by the endless technology product varieties that seemed to encompass us now. I am drawn to some of their use of contrasting metallic elements, to bold visual results. The concept culminated from a daydreaming moment, where I thought a chopping board bound by a metal rim could look engaging and robust. Coming from a metal works background myself helped inform the rim specs. Deep dive into online retailers and industry reports gave us user expectations and trends. We ended up prototyping different materials, adjusting dimensions and features before we were happy.
Ka Lōʻihi o ka Papahana: Project started in October 2019, with final design completed by December 2019 and first batch samples made by 2020 January.
Kaʻina Hana: No instruction manuals need to be included for the endless uses of this versatile board! Hazuto board can be used for everyday cutting, or for serving bread, cheese, salad, fruits, steak. On display, it can be hung up or used as a table condiment tray for complementing most atmospheres.
Nā Palapala Kuleana: Design registration pending in Hong Kong and China.
Trademark registration pending in HK and China.
Nā Lālā Hui: Tom Chan
Melanie Man