Lele i ka ʻike
W Atlanta Midtown Hoʻolālā ʻO Loko Hōkele na Virserius Studio

ʻO W Atlanta Midtown Hoʻolālā ʻO Loko Hōkele na Virserius Studio he mea lanakila hanohano loa o ka 2020 A' Design Award Hao ma ka Māhele Hoʻokūkū Hoʻolālā Hoʻokipa, Leʻaleʻa, Huakaʻi a me Mākaʻikaʻi.


HaoHoʻokipa· 2020

W Atlanta Midtown Hoʻolālā ʻO Loko Hōkele

na Virserius Studio

Mea Kūʻai: Virserius Studio

Mea Lanakila A' Design Award Hao ma ka Māhele Hoʻokipa

17,018

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #96698

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā W Atlanta Midtown Hoʻolālā ʻO Loko Hōkele

ʻO W Atlanta Midtown he lumi hoʻokipa hōkele a me kahi pā inu ma loko o Atlanta, Georgia, ʻAmelika Hui Pū ʻIa. Hoʻokumu ʻia ka hoʻolālā ma luna o ka ʻāina a me ke kīhāpai huna o kekahi kanaka moʻolelo i kapa ʻia ʻo Arthur, nāna e hōʻiliʻili i nā mea noʻeau a me nā mea kūʻai i kāna mau huakaʻi holoholo honua ākea. Ma kahi o 929 mika hapawalu ka nui o ka lumi hoʻokipa a me ka pā inu. Hana ʻia nā lako home i kūkulu ʻia no kēia wahi wale nō, ka papahele, nā kiʻi noʻeau, a me nā uhi paepae kikohoʻe e like me kahi lumi noho a me kahi kīhāpai mea kanu. Kuhikuhi kekahi lumi paʻa i ka moʻolelo kahiko ʻo One Thousand and One Nights, a i loko nō hoʻi kekahi kiʻi pena i ka pale luna. ʻO nā papa lele he nui me nā noho ʻano hale kiʻiʻoniʻoni kahiko e kōkua ana i ka hana, ke kamaʻilio, a i ʻole nā hui pilikino.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Hao

Ua lanakila ka hoʻolālā W Atlanta Midtown Hoʻolālā ʻO Loko Hōkele i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā W Atlanta Midtown Hoʻolālā ʻO Loko Hōkele he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā W Atlanta Midtown Hoʻolālā ʻO Loko Hōkele no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa
This design was a departure from other W branded hotels, essentially marking it a rebrand for this location. The art pays homage to the city of Atlanta as the epicenter of music, entertainment and sport and crafts a very robust story about of fictional character Arthur.
Nā Ana a me ka Hoʻopili
The lobby and bar measure approximately 929.0304 square metres
Nā Lepili
art, hotel, renovation, redesign, usa, atlanta, design, hospitality, public spaces, lobby, luxury
ʻEnehana Hana
The bespoke furniture, flooring, art collection lining the walls and digital wallcovering were designed by Virserius Studio, representating Arthur's living room and botanical garden. His den was inspired by the Middle Eastern folktale, One Thousand and One Nights, and represents his many travels to that region. The den includes art designed by Virserius Studio and commissioned by a local artist to paint onto the ceiling. The intimate seating arrangements in the living room include tufted pieces with traditional and bohemian touches, the flowers on the ceiling are taken from the garden itself.
Pilikia Hoʻolālā
The client objective for the W Atlanta Midtown rebrand was to cater to a different guest clientele, to skew to a crowd full of flair and sophistication. Virserius Studio wanted the space to reveal this new guest experience bit by bit, versus having it apparent upon entry. They wanted to design something rich and elegant with elements of surprise that were also functional and could cater to different audiences.
Noiʻi
To create the fictional character of Arthur and the narrative for his estate and garden, Virserius Studio traveled to Georgia to research the history of Atlanta and the state of Georgia in general, learning about nature that is unique to the area, as well as an understanding of music and entertainment that Atlanta is known for. In additional Virserius Studio came up with a profile of the type of person Arthur would be, a well heeled renaissance man who appreciated the arts, Southern hospitality and loves being from Atlanta.
Hoʻoulu Manaʻo
The concept for the hotel was the recreation of the estate and secret garden of a fictional character named Arthur. The estate is decorated with his collection of art and other items obtained during his extensive world travels. He takes great pride in these collections and wants to share the stories behind these possessions. He also hopes they will make great conversational pieces, inspiring special moments among friends during their visit.
Ka Lōʻihi o ka Papahana
The project began in 2018 in Atlanta, Georgia, USA, and was finished in January 2019. Additional updates have since been made, completed in Fall 2019.
Kaʻina Hana
In the lobby are tiered terraces with amphitheater seating that can be used to work, chat, people watch, the choice is theirs. This area may be cordoned off for private gatherings if desired.
Nā Lālā Hui
Principal Designer: Virserius Studio
Art Consultants: Imaggo Production
Nā Kuleana Kiʻi
Image 1: Photographer Michael Kleinberg, 2019
Image 2: Photographer Michael Kleinberg, 2019
Image 3: Photographer Michael Kleinberg, 2019
Image 4: Photographer Michael Kleinberg, 2019
Image 5: Photographer Michael Kleinberg, 2019

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Kūpono ka Hoʻolālā Maikaʻi i ka Hoʻomaikaʻi Nui

ʻO ka A' Design Award he makana hoʻomaikaʻi honua, i hoʻoholo ʻia e nā luna, no ka hoʻolālā maikaʻi. E komo i ka A' Design Award e loaʻa ai ka manawa e ʻike ʻia ai kou hana ma ke ʻano kūpono, a e loaʻa ai ka kaulana, ka hanohano a me ka hoʻolaha no kāu hana. E koho inoa i kāu hana no ka A' Design Award a e hoʻokūkū no ka makana A' Design Prize i makemake nui ʻia.

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