World Industrial Design Conference Qhov System Qauv Tsim (Visual Identity System) by Xin Tong is a highly esteemed winner of the very prestigious 2020 A' Design Award Tooj in Tsim Duab Kos, Duab Piav thiab Kev Sib Txuas Lus Pom Competition Category.
ToojDuab Kos· 2020
World Industrial Design Conference Qhov System Qauv Tsim (Visual Identity System)
by Xin Tong
Client: Sino-German Industrial Design Center
A' Design Award Tooj Winner in Duab Kos Category
Verified Award Winner
Verify Award Status for #104451The Design
About World Industrial Design Conference Qhov System Qauv Tsim (Visual Identity System)
Ntawv Phau Ntawv: World Industrial Design Conference yog ib qho qauv tsim uas tau tsim los rau ib qho kev sib tham thoob ntiaj teb hais txog kev tsim khoom lag luam (industrial design). Tus tsiaj ntawv I hauv lub cim (logo) ntawm qhov kev sib tham raug rho ntev mus ua ib lub duab teeb kav (light cone), uas yog daim duab thawj tseem ceeb ntawm qhov kev tsim khoom no. Lub teeb kav no sawv cev rau kev lag luam (industry), kev sib koom ua ke (integration), kev sib pauv thoob ntiaj teb (international exchange), thiab kev tsim tshiab (innovation). Cov teeb kav uas muaj ntau xim sawv nce mus sawv cev rau cov neeg tsim khoom, cov koom haum tsim khoom, cov tuam txhab tsim khoom thiab cov tsev kawm ntawv qib siab. Qhov qauv tsim no siv tau nyob rau hauv daim duab tiaj (flat graphics) thiab kev ua duab hloov pauv peb sab (three dimensional animation), raws li ib pawg cai tsim uas twb muab tsim tseg lawm.
The Recognition
About the A' Design Award Tooj
World Industrial Design Conference Qhov System Qauv Tsim (Visual Identity System) yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. World Industrial Design Conference Qhov System Qauv Tsim (Visual Identity System) xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. World Industrial Design Conference Qhov System Qauv Tsim (Visual Identity System) ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Conference is unique with a far-reaching influence, regarded as a precedent for leading the industry and creating the wisdom of the global design. It has become a landmark design event for the international exchange of industrial design.Over 100,000 visitors admired the latest design concepts and products from around the world during the three-day Industrial Design World Expo, which presented a visual feast to them.
- Tags
- design,power,development,international,limitless,upword,Design Sparks Innovation Engine
- Production Technology
- Design is the universal language, which implies openness, inclusiveness, infinity, and the charm of the unknown.As the innovation engine, the design should be fully exerted to increase industrial value, to cultivate industrial vitality, to spur industrial upgrading, and to shape future industrial structure. As a result, the vitality of industry development can keep bursting and booming.
- Design Challenge
- The challenge is how to make the visual communication system of the 2019 world industrial design conference easier to identify and disseminate and more accurately convey the conference theme.Our team decide to use the light cone,which represents the the letter “I”,.It means "industrial", "integration", "international", and "innovation".The light cones of different colors also represnts the key elements of design industry, such as designers, design institutions, manufacturing enterprises, universities, etc.
- Research
- With the upsurge of design worldwide, it has become an important national innovation-driven strategy and an innovative driving force for the high-quality development of the manufacturing industry. The theme of WIDC 2019 is “Design Sparks Innovation Engine”. Design innovation can promote social development, economic development, and the sustainable development of human civilization. The light cone in the key vision jumps from bottom-up, symbolizing that the design power and industrial vitality keep bursting and booming. At the same time, it conveys the development concept of design, cooperation, openness, and sharing to the world. WIDC 2019 has promoted the deep integration of industrial design and economic and social development, facilitating the design exchanges and cooperation between countries and regions. During the Conference, a series of major innovation projects has been reached, including the signing of international design industry cooperation projects, the introduction of national high-end talents project, the establishment of the China Unified Innovation University of Industrial Design and the first world design industry organization - the Global Design Industry Organization. ith the aim of jointly creating an innovative design ecosystem, these projects could develop to be the think tank and kinetic energy platform that takes design as empowerment and drives the development of innovative industries in a chain.
- Inspiration
- The World Industrial Design Conference is a global industrial design event. The letter “I” in the logo of WIDC extends the auxiliary figure - light cone, which represents the key elements of design industry.The light cone also represents the letter “I”, which conveys various connotations of industrial design, including "industrial", "integration", "international", and "innovation". The light cones of different colors gush out and jump up to express the bright future of the vigorous development
- Project Duration
- The project started in April 2019 in and finished in August 2019 in Yantai, and was exhibited in October 2019.
- Operation Flow
- The design team has accurately interpreted the concept of the Conference, endowed it with rich connotations, and aroused infinite imagination of the audience. Combined with the management of design standards and the presentation form from 2D to 3D animation, it is a visual feast with a strong visual impact.
- Team Members
- Chief desinger：Xin Tong
Designer director：Xin Li
Creative director：Yuanchuan Chen, Shu Chen
designer:Lu Qiao, Zilin Liu, Xiaoming Liu - Image Credits
- photographer Xin Li, WIDC,2019
video Bailin Lu, WIDC,2019
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