Promising Ideas Innovation Primary Function: Yeeb Yaj Duab Uas Muaj Dua Luag los ntawm Mengchao Wu and Hao Li

Qhov qauv tsim Promising Ideas Innovation Primary Function: Yeeb Yaj Duab Uas Muaj Dua Luag los ntawm Mengchao Wu and Hao Li yog tus yeej muaj nqis heev ntawm qhov khoom plig 2021 A' Design Award Nyiaj hauv Pawg Sib Tw Tsim Yeeb Yaj Kiab, Vis Dis Aus thiab Duab Txav.

NyiajYeeb Yaj Kiab· 2021

Promising Ideas Innovation Primary Function: Yeeb Yaj Duab Uas Muaj Dua Luag

los ntawm Mengchao Wu and Hao Li

Tus Neeg Siv: Unicef

Tus Yeej A' Design Award Nyiaj hauv Pawg Yeeb Yaj Kiab

40,739

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #118062

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Promising Ideas Innovation Primary Function: Yeeb Yaj Duab Uas Muaj Dua Luag

Cov Kev Xav Uas Muaj Vam meej yog ib qho yeeb yaj duab me tsim rau Unicef los piav qhia txog yuav ua li cas cov hluas ntxhais coob dua, tshwj xeeb yog cov ntxhais nyob rau cheeb tsam deb, tau txuas nrog rau hauv internet. Cov yeeb yaj duab no piv cov txiv neej thiab cov poj niam uas nkag mus rau hauv internet nyob rau cheeb tsam vam meej thiab cheeb tsam tsis tau vam meej. Tom qab ntawd nws qhia txog cov teeb meem uas kev nkag tsis tau txaus tsim rau cov poj niam nyob rau cheeb tsam ntawd. Cov ntaub ntawv nyuaj raug hloov mus ua ib zaj dab neeg yooj yim txog ib tug ntxhais thiab tshabxo tus uas ntsib tib yam xwm txheej. Cov yeeb yaj duab no tau tsim tag nrho los ntawm computer.

Qhov Lees Paub

Txog A' Design Award Nyiaj

Promising Ideas Innovation Primary Function: Yeeb Yaj Duab Uas Muaj Dua Luag yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Promising Ideas Innovation Primary Function: Yeeb Yaj Duab Uas Muaj Dua Luag xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Promising Ideas Innovation Primary Function: Yeeb Yaj Duab Uas Muaj Dua Luag yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: This short animation is creating for Unicef and Generation United, to explain how they’ve helped more young people connecting to the Internet, especially girls in remote areas.
Through animations, it compares the number of men and women accessing the Internet in developed and backward regions, and the problems this brings to women in backward regions.
The short animation was made to help to arouse the attention of more people.
Qhov Loj & Ntim: The whole animation is done entirely by computer. Thanks to many new technologies, we were able to complete many of the ideas that would have taken a lot of time in traditional animation. For example, the little girl in the picture was created through the rigging function in the software, so we were able to spend more time on designing a satisfying image.
Cov Ntsiab Lus: animation, motion graphic, design, UNICEF
Thev Naus Laus Zis Tsim Khoom: The whole animation can be divided into three processes, first is the script, by optimizing the script provided to us by Unicef, we have a general direction for the image we want to present.
Next, we started to design characters, scenes, and props.
After designing different versions, we settled on a final direction and proceeded to animate our design.
Kev Sib Tw Tsim Qauv: Converting large amounts of textual material into easily accessible animations is a difficult task.
Telling the audience a lot of data would make them lose interest very quickly, So we optimized the script a lot, making it possible to present a lot of narrative images in the end.
Not only that, but the transitions between each paragraph also need to be carefully thought out so that the final animation looks seamless and gives the audience a very smooth viewing experience.
These details took a lot of time but the result was well worth it.
Kev Tshawb Fawb: We know that making such videos can help more people care about the problems girls are facing. So how to get the message to people quickly became the most important goal.
To do this, we tried to change the information we got into a simple story, starting with a female character and talking about the difficulties she faces. And then clarify to the audience that there are millions of girls facing the same dilemma as her.
Finally, some very symbolic graphics or objects are used to show the audience how our help will affect them.
Kev Txhawb Siab: First of all, of course, it's very enthusiastic to produce such a public welfare video. We hope more and more people will pay attention to the problems that exist in the world and we need to lend a helping hand to those who need it.
At the same time, we refer to a large number of good science related animations and infographic animation, try to use the most acceptable form of expression to convey our ideas.
Lub Sij Hawm Ua Hauj Lwm: The project started in 2019 and finished in 2020 in New York.
Txheej Txheem Ua Hauj Lwm: The production of this animation is very meaningful for us.
We know that most people are not interested in lengthy reports, and it is crucial to turn boring data into comprehensible information.
We are glad we took on this challenge and finally completed it, and we hope that through our efforts, more people will pay attention to the issues expressed in the video!
Cov Tswv Cuab Pab: Director: Hao Li
Art Director: Mengchao Wu
Designer: Mengchao Wu
Animator: Hao Li
Kev Qhuas Duab: Image #1: creator Mengchao Wu& Hao Li, Promising Ideas Innovation, 2019.
Image #2: creator Mengchao Wu& Hao Li, Promising Ideas Innovation, 2019.
Image #3: creator Mengchao Wu& Hao Li, Promising Ideas Innovation, 2019.
Image #4: creator Mengchao Wu& Hao Li, Promising Ideas Innovation, 2019.
Video Credits: creator Mengchao Wu& Hao Li, Promising Ideas Innovation, 2019.