Thirty Years Anniversary Kev Tsim Npe thiab Cim Ntawv Lag Luam by Salvita Bingelyte

Thirty Years Anniversary Kev Tsim Npe thiab Cim Ntawv Lag Luam by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2021 A' Design Award Hlau in Tsim Duab Kos, Duab Piav thiab Kev Sib Txuas Lus Pom Competition Category.

HlauDuab Kos· 2021

Thirty Years Anniversary Kev Tsim Npe thiab Cim Ntawv Lag Luam

by Salvita Bingelyte

Client: Salvita Design

A' Design Award Hlau Winner in Duab Kos Category

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Verified Award Winner

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Colors

The Design

About Thirty Years Anniversary Kev Tsim Npe thiab Cim Ntawv Lag Luam

Peb Caug Xyoo Hnub Nyoog yog ib qho kev tsim npe thiab cim lag luam tsim los cim tseg peb caug xyoo ntawm kev sib raug zoo teb chaws (diplomatic relations) uas tau rov qhib dua ntawm Lithuania thiab Germany. Lub cim qhia tshwj xeeb rau tus naj npawb peb caug thiab muab ob tus lej sib txuas nrog cov xim ntawm chij ntawm txhua teb chaws. Rau qhov siv loj dua, tus zero raug txiav kom luv, yog li tus qauv tsim khoom seem meej pom, cov ntawv nyeem tau, thiab tus qauv ua haujlwm zoo li ib qho cim duab. Rau ntawm ib lub khob, tus tuav khob ua kom tus zero txiav luv ntawd tiav zoo. Cov cim xim ntawm ib puag ncig dawb pab kom pom tau meej dua. Lub cim npe no ua ke rau cov kev tshwm sim thiab kev sib txuas lus rau pej xeem.

The Recognition

About the A' Design Award Hlau

Thirty Years Anniversary Kev Tsim Npe thiab Cim Ntawv Lag Luam yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Thirty Years Anniversary Kev Tsim Npe thiab Cim Ntawv Lag Luam xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Thirty Years Anniversary Kev Tsim Npe thiab Cim Ntawv Lag Luam tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The logo was created for the German Embassy in Vilnius in order to mark their 30 year anniversary of restored diplomatic relations between Lithuania and Germany. The logo tells a story of two countries who have developed close relations. It is shown by highlighting the number 30 and combining it with the flag from each country.
Dimensions & Packaging: To enhance the visibility of the logo, it was decided to use colored signage on a white background.
Tags: Anniversary, logo, signage, visual identity, branding, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
Production Technology: Using a larger logo, it came down to a cropped number zero because it does not overload the layout, maintaining good readability and creating a nice graphic element. There was also playful use of the cropped zero on a mug, using the handle of the mug to complete the zero.
Design Challenge: To create a successful logo expression of the friendship between Lithuania and Germany.
Research: Inspired by the flags of the two states, a modern, stylish and recognizable corporate anniversary emblem was created to visibly frame public events and projects. It will be used by the German Embassy in Lithuania in its external communication throughout 2021.
Inspiration: Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Germany recognized the reestablished independence of Lithuania and diplomatic relations were restored.
Project Duration: Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
Operation Flow: The logo not only commemorates the 30 years of restored bilateral friendship and cooperation, but also looks ahead, towards a common future. The merged numbers are like looking through glasses, upon a road with two different countries headed together in the same direction.
Image Credits: Erin Hope Stevens (Copywriter)