Power of Meat Kev Tsim Qauv Sab Hauv Tsev Noj Mov Barbecue by Hao Ching Shen

Power of Meat Kev Tsim Qauv Sab Hauv Tsev Noj Mov Barbecue by Hao Ching Shen is a highly esteemed winner of the very prestigious 2021 A' Design Award Tooj in Tsim Chav Sab Hauv thiab Kev Nthuav Qhia Competition Category.

ToojSab Hauv· 2021

Power of Meat Kev Tsim Qauv Sab Hauv Tsev Noj Mov Barbecue

by Hao Ching Shen

Client: Wowprime Corporation

A' Design Award Tooj Winner in Sab Hauv Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Power of Meat Kev Tsim Qauv Sab Hauv Tsev Noj Mov Barbecue

Power of Meat yog kev tsim qauv sab hauv ib lub tsev noj mov barbecue nyob hauv Taipei. Lub ntsiab lus koom nrog nqaij, xob laim thiab tej duab hluav taws roob los qhia txog kev xav ntawm zog uas tau los ntawm kev noj nqaij. Cov kab yooj yim ntawm tus cim Suav rau lo lus "nqaij" tsim qauv rau phab ntsa sib cais, thaum thaj chaw zaum noj mov raug teeb tsa raws li tus qauv xob laim uas coj mus rau lub npav pab kom neeg tu lawv tus kheej. Cov qauv ntoo thiab phaj kub tsim ua tej duab nqaij. Qhov chaw nkag thiab lub rooj tos qhua raug tig 45 degrees kom thaj chaw nkag me me zoo li dav dua. Cov khoom siv muaj xws li hlau nchuav uas muaj kaus enamel kub, dab ntxwv vinyl, thiab teeb tsim khab zoo nkauj.

The Recognition

About the A' Design Award Tooj

Power of Meat Kev Tsim Qauv Sab Hauv Tsev Noj Mov Barbecue yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Power of Meat Kev Tsim Qauv Sab Hauv Tsev Noj Mov Barbecue xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Power of Meat Kev Tsim Qauv Sab Hauv Tsev Noj Mov Barbecue ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For spatial index, the simplified lines of the Chinese character "肉 (meat)" is used as the partition wall elevation and extend to the lightning-shape arranged seating area to link to next space highlight: the self-service bar. The spatial arrangement aims to use the intuitive "meat" character to inspire the rhythm of a large piece of meat being cut through by lightning. The meat pieces were made with wooden texture materials and golden panel to show the brand tone.
Dimensions & Packaging: Seating area 392.06788 sq. meter/ Kitchen 86.28138 sq. meter/ Toilet 21.81828 sq. meter/ Others 15.86784 sq. meter
Tags: Meat, Lightning, Volcano
Production Technology: Carpenter work/ Cast Iron baking enamel/ Vinyl tile/ Decorative lighting
Design Challenge: This project is located in a building with a narrow entrance. We decided to turn the entrance and the guest receiving counter by 45 degrees, hoping to increase the visual spaciousness of the entering area, and create a visual dialogue of the brand spirit wall through the transition of space.
Research: Power of Meat Ximen Emei Branch is the first all you can eat BBQ restaurant of the Wowprime Corporation. The restaurant is located in Ximending business district, which is the most important and internationalized business district in the west area of Taipei. It is also the main gathering area for young people and one of the must visit destinations for foreign tourists.
Inspiration: The overall designing concept is based on brand recognition-using meat to generate electricity and adopt volcanic elements as the keynote to develop a sense of power from eating meat. With the Japanese-style BBQ tone, we used two dimensional and space illusion techniques with iron parts, neon lights and golden elements as the design breakthrough.
Project Duration: The project started in December 2020 and finished in March 2021 in Taipei.
Operation Flow: The spiritual wall is represented with illustrations of volcano and meat. The space composition and division is formed with the triangular and mountain shaped lines inspired by volcano. By using the lightning symbol in spatial composition, we successfully create a master-slave relationship among areas, which enables consumers to experience an innovative spatial structure.
Team Members: Designed by Hao Ching Shan/ FK Create Space Design Decoration Company