Kairi Murakami Kev Rov Tsim Dua Cov Cim Lag Luam los ntawm Daisuke Kobayashi

Qhov qauv tsim Kairi Murakami Kev Rov Tsim Dua Cov Cim Lag Luam los ntawm Daisuke Kobayashi yog tus yeej muaj nqis heev ntawm qhov khoom plig 2021 A' Design Award Tooj hauv Pawg Sib Tw Tsim Duab Kos, Duab Piav thiab Kev Sib Txuas Lus Pom.

ToojDuab Kos· 2021

Kairi Murakami Kev Rov Tsim Dua Cov Cim Lag Luam

los ntawm Daisuke Kobayashi

Tus Neeg Siv: Iki Retreat Kairi Murakami

Tus Yeej A' Design Award Tooj hauv Pawg Duab Kos

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Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #125764

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Kairi Murakami Kev Rov Tsim Dua Cov Cim Lag Luam

Kairi Murakami yog ib qho kev rov tsim dua cov cim lag luam uas tsim los rau ib lub tsev so (hotel) nyob rau ntawm Iki Island, Nagasaki, Japan. Lub cim no yog muab tsim raws li lub ntawv kanji Ichi, uas nws lub duab yog ib txoj kab tav ncaj, thiab uas muaj nyob hauv lub npe ntawm lub tsev so. Txoj kab no kuj ua rau xav txog qhov kev pom Yunomoto Bay, uas yog thawj qhov chaw uas cov qhua pom thaum lawv tuaj txog. Lub logo yog muab tsim los ntawm cov kab ncaj thiab cov voj voog, qhia txog ib puag ncig zoo nkauj thiab nco tau nyob mus ib txhis. Cov xim siv qhov kev hloov (gradation) uas ua rau xav txog lub caij tshav ntuj poob qho. Cov cim lag luam no tau muab siv rau ntawm cov cim qhia hauv tsev, cov npav lag luam (business cards), thiab cov ntawv sau xa (letterhead), qhia lub tsev so raws li yog lub tsev thib ob rau cov qhua.

Qhov Lees Paub

Txog A' Design Award Tooj

Kairi Murakami Kev Rov Tsim Dua Cov Cim Lag Luam yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Kairi Murakami Kev Rov Tsim Dua Cov Cim Lag Luam xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Kairi Murakami Kev Rov Tsim Dua Cov Cim Lag Luam ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: From the perspective of a special place that has not changed since Iki Island was once called "Ikikoku", I designed the kanji "Ichi (The shape is a horizontal line)" used in the name. I expressed this scenery, which is the first thing that customers see when they visit a hotel as a symbol.
Qhov Loj & Ntim: Many elements such as hall signs, business cards, letterhead, etc. were created from the logo.
Cov Ntsiab Lus: Symbol Mark, Branding, Redesign, Corporate Identity, Logo Design, Japan, Iki Retreat Kairi Murakami, Hotel
Thev Naus Laus Zis Tsim Khoom: The logo is composed of straight lines and circles, expressing a powerful and memorable scenery. The colors are designed with gradations that remind us of the evening when the sunsets.
Kev Sib Tw Tsim Qauv: The main creative challenge in the brand design was to adapt the symbol of the hotel as a symbol that reminds us of our second home.
Kev Tshawb Fawb: A simple survey was developed using a quantitative and qualitative mix with its employees and collaborators to determine company values, communication, and tastes. From this research was developed the brand story.
Kev Txhawb Siab: I actually stayed and experienced the splendor of the place called Iki using my own eyes, nose, mouth, and all five senses.
Here, both customers who have come once and those who have come for the first time can experience the finest Iki cuisine and hot springs that flow directly from the source, but this scenery overlooking Yunomoto Bay is the biggest welcome to us. It was the hospitality and symbolized the second home.
Lub Sij Hawm Ua Hauj Lwm: Started in July 2019 and ended in March 2020 in Nagasaki, Japan.
Txheej Txheem Ua Hauj Lwm: The main concept of the brand is to design a landscape that would be our second home for the customers.
Cov Patent: Copyrights Daisuke Kobayashi
Cov Tswv Cuab Pab: Creative Director & Designer Daisuke Kobayashi
Kev Qhuas Duab: Photo Daisuke Kobayashi