Chick Coin Kev Tshaj Tawm Yeeb Yaj Kiab los ntawm Jp Space Studio

Qhov qauv tsim Chick Coin Kev Tshaj Tawm Yeeb Yaj Kiab los ntawm Jp Space Studio yog tus yeej muaj nqis heev ntawm qhov khoom plig 2022 A' Design Award Tooj hauv Pawg Sib Tw Tsim Yeeb Yaj Kiab, Vis Dis Aus thiab Duab Txav.

ToojYeeb Yaj Kiab· 2022

Chick Coin Kev Tshaj Tawm Yeeb Yaj Kiab

los ntawm Jp Space Studio

Tus Neeg Siv: JP SPACE Studio

Tus Yeej A' Design Award Tooj hauv Pawg Yeeb Yaj Kiab

32,193

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #133031

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Chick Coin Kev Tshaj Tawm Yeeb Yaj Kiab

Chick Coin yog ib qho kev tshaj tawm yeeb yaj kiab uas tsim los rau ib lub platform pab nrhiav haujlwm ib nrab sijhawm rau cov tub ntxhais kawm ntawv nyob rau Taiwan. Zaj yeeb yaj kiab no muaj sijhawm plaub caug vib nas this, ua qauv full high definition thiab nees nkaum plaub frames ib vib nas this. Ob tug cim npe ntawm lub tswv yim (brand characters) pom cov teeb meem nyiaj txiag ntawm cov tub ntxhais kawm ntawv uas tshwm sim saum kaum television. Tom qab ntawd, ib qho qhov chaw pauv nyiaj muaj khawv koob coj ob tug cim npe no mus rau hauv ib lub ntiaj teg zoo siab thiab tsis muaj kev txhawj xeeb, thiab lub ntiaj teg tiag tiag kuj hloov pauv ib yam nkaus. Zaj yeeb yaj kiab no sib txuas kev kos duab tes nrog kev ua duab digital thiab software rau kev sib xyaw ua ke. Zaj dab neeg lom zem thiab cov yeeb yam pom tseeb muaj lub hom phiaj txhawm rau txuas lub tswv yim (brand) nrog cov neeg saib hluas.

Qhov Lees Paub

Txog A' Design Award Tooj

Chick Coin Kev Tshaj Tawm Yeeb Yaj Kiab yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Chick Coin Kev Tshaj Tawm Yeeb Yaj Kiab xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Chick Coin Kev Tshaj Tawm Yeeb Yaj Kiab ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: Chickpt is one of the largest part-time job matching platform for students in Taiwan. Through the cute and humorous advertisement, Aim to bridge the distance between the brand and the young generations in addition to developing the brand charm. Viewers could enjoy the splendid visual effects and amusing plot and embark on the fantasy journey.
Qhov Loj & Ntim: 1920 x 1080px（FHD） / 40s / 24fps
Cov Ntsiab Lus: Animation, Illustration, Motion, Money, 2D, Advertising
Thev Naus Laus Zis Tsim Khoom: Manual draw and graphic software like Photoshop, Illustrator, After Effects, Clip studio, RoughAnimator, procreate.
Kev Sib Tw Tsim Qauv: While working on this project, put a lot of effort and spent a lot of time on how to use the visual metaphor while making the film looks smoothly.
Kev Tshawb Fawb: First studied the core value of the brand then developed plot by what will target audience be drawn to. Wrote the title song as well to strengthen the brand charm and to build the cohesiveness of audience.
Kev Txhawb Siab: The two charismatic brand character starred in video. Through the metaphor on the TV screen, the two feels and understands the financial difficulties of students. However, the magic coin slot twist makes the characters get into the carefree and jolly world, which implies platform solves all the financial issues student generation got. In the end, the real world changes as well.
Lub Sij Hawm Ua Hauj Lwm: The project kick-off was on July 21th 2021 in Taiwan and final delivery of this video/version was on November 18th 2021 in Taiwan.
Txheej Txheem Ua Hauj Lwm: It's a video with no interaction or special operative instructions.
Cov Tswv Cuab Pab: Director： Chen-Han Chiang
Producer：Sunkaikai
Art Director：Hsuan-Yu Hsu
Ideation：Jiang Jiang, Sunkaikai, Hsuan-Yu Hsu, Both Li, Hobei
Storyboard：Hobei
Graphic Design：Both Li
Lead Motion Design：Hobei
Motion Design：Yi Hsuan, Lin
Lead Cel-Animator：Both Li
Cel-Animator：TJ Wang, kokko lin
Singing：Apay Chi, Ping Hsu
Lyrics：Apay Chi
Composer：Apay Chi
Music production：Ping Hsu
Kev Qhuas Duab: All images and video were developed by the full team at JP SPACE Studio. There are no specific credits for individual content.