B&B Italia Chaw Muag Cuab Yeej Vaj Tse by Outin Design

B&B Italia Chaw Muag Cuab Yeej Vaj Tse by Outin Design is a highly esteemed winner of the very prestigious 2022 A' Design Award Tooj in Tsim Chav Sab Hauv thiab Kev Nthuav Qhia Competition Category.

ToojSab Hauv· 2022

B&B Italia Chaw Muag Cuab Yeej Vaj Tse

by Outin Design

Client: Outin. Design

A' Design Award Tooj Winner in Sab Hauv Category

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Verified Award Winner

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Colors

The Design

About B&B Italia Chaw Muag Cuab Yeej Vaj Tse

B&B Italia yog ib qhov chaw muag cuab yeej vaj tse loj 540 metos square, txawb rau hauv txheej thawj ntawm ib lub tsev lag luam tig ntsia ntawm txoj kev. Tus qauv tsim tawv ntawm cov qauv chaw muag khoom ib txwm muaj thiab sib koom lub tsev, thaj chaw ntuj thiab sab hauv rau ua ib qhov chaw sib txuas ncaj qha. Cov qauv geometric, phab ntsa iav thiab lub vaj ua rau ciam teb ntawm cov khoom thiab lub tsev muaj kev sib txuas ntxaws. Sab hauv qhia txog kev nrog nqaim ntawm qhov ntim thiab kab dawb huv. Cov phab loog ib nrab qhib uas pom kev tau me ntsis tsim kev tob, coj txoj kev taug kev thiab coj cov yeeb yaj kiab sab nraud thiab lub duab hnub los rau hauv qhov pom.

The Recognition

About the A' Design Award Tooj

B&B Italia Chaw Muag Cuab Yeej Vaj Tse yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. B&B Italia Chaw Muag Cuab Yeej Vaj Tse xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. B&B Italia Chaw Muag Cuab Yeej Vaj Tse ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The key of the design was how to echo the core values of the brand and convey it in a more intimate and understandable manner in Chinese market. The design abandons conventional showroom modes from the perspectives of building, landscape and interior, and achieves the unity and continuity of the space. The subtle integration of geometric structures, glass curtain wall and garden breaks the boundary between objects and the building, forming a natural, orderly setting.
Dimensions & Packaging: Project area: 540 square meters
Type: Showroom
Tags: OUTIN. DESIGN, B&B Italia, Showroom, Contemporary Uniqueness, Timeless Elegance
Production Technology: The interior space shows a strong sense of volume and clean lines. The translucent semi-open partitions enable the transition of space, and create continuity of visual experience and a sense of depth. The stacking and interweaving relationship of surfaces and blocks guides the circulation in an implicit manner, and brings in outdoor landscape and daylight to the greatest extent within visitors' field of vision. In this way, the interior space becomes a dynamic entity.
Design Challenge: The project sits on the ground floor of a commercial building facing the street. The monotonous large steps at the entrance were transformed into a combination of interlacing structures, which are matched with glass curtain walls and distinctive garden landscape, thereby eliminating the boundary between the building and objects and maximizing the display surface for the showroom.
Research: The relationship between products and space takes full consideration into both functional and emotional aspects. In this interactive, immersive space, commercial logic is upgraded to the communication of brand culture and aesthetics.The stacked and interweaving surfaces and blocks brings in outdoor landscape and daylight to the greatest extent within visitors' field of vision, and form a garden-like showroom that responds to green design ideas.
Inspiration: B&B Italia interprets modern civilization with products highly sensitive to life. The design is ultimately an "annotation" to life. The spatial structures of the showroom are simple and coherent, forming a naturally-regulated garden together with sunshine, breeze, textures and ambience. The displayed furniture in the "garden" grows like flowers and grass.
Project Duration: Start time: January 2020
Completion time: September 2020
Location:Ningbo, Zhejiang Province
Operation Flow: The design broke conventional showroom mode, and adopted a spatial pattern with a sense of layering and mixed elements and colors in an elegant manner, hence creating a space that features contemporary uniqueness and timeless elegance. The interior space shows a strong sense of volume and clean lines. The translucent semi-open partitions enable the transition of space, and also create continuity of visual experience and a sense of depth.
Team Members: Chief Designer : Wang Chen
Company: OUTIN. DESIGN
Image Credits: WenStudio