Ecovacs Kev Tsim Qauv Sab Hauv Khw Muag Khoom los ntawm Shenzhen Scene Aesthetic Design Co., Ltd

Qhov qauv tsim Ecovacs Kev Tsim Qauv Sab Hauv Khw Muag Khoom los ntawm Shenzhen Scene Aesthetic Design Co., Ltd yog tus yeej muaj nqis heev ntawm qhov khoom plig 2023 A' Design Award Hlau hauv Pawg Sib Tw Tsim Chav Sab Hauv thiab Kev Nthuav Qhia.

HlauSab Hauv· 2023

Ecovacs Kev Tsim Qauv Sab Hauv Khw Muag Khoom

los ntawm Shenzhen Scene Aesthetic Design Co., Ltd

Tus Neeg Siv: ECOVACS SI Design

Tus Yeej A' Design Award Hlau hauv Pawg Sab Hauv

10,498

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #142308

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Ecovacs Kev Tsim Qauv Sab Hauv Khw Muag Khoom

Ecovacs yog ib lub khw muag khoom uas tau tsim qauv sab hauv rau cov khoom siv robot txawj ntse, muaj thaj tsam 150 square meters. Lub khw nthuav tawm lub ntsiab lus ntawm txoj kev ua neej zoo dua qhov qub los ntawm cov duab ua neej hauv tsev uas muab thev naus laus zis thiab kev ua neej niaj hnub sib txuas ua ke. Xim xiav ntsuab (gradient blue) yog xim tseem ceeb tshaj plaws hauv thaj chaw, muaj cov ntoo xim kub sov thiab cov qhov txawv seev xim silver gray uas muaj xuab moov metal ua ke nrog. Cov duab kiag li voj voog uas coj los ntawm lub cim (logo) ntawm lub tuam txhab thiab cov khoom lag luam raug siv ua yam lus qhia dhau qhov muag pom. Muaj ib txoj kev raug npaj tseg coj cov neeg tuaj xyuas dhau ntawm cov thaj chaw qhia khoom, muag khoom, sim khoom, thiab cov thaj chaw ua duab ua neej. Lub khw tau qhib rau teb chaws Tsuas Tsim (China) xyoo 2022.

Qhov Lees Paub

Txog A' Design Award Hlau

Ecovacs Kev Tsim Qauv Sab Hauv Khw Muag Khoom yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Ecovacs Kev Tsim Qauv Sab Hauv Khw Muag Khoom xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Ecovacs Kev Tsim Qauv Sab Hauv Khw Muag Khoom tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: This project is an offline retail store for Ecovacs, which themed with a better way of life. Based on the brand mission of Robotics for All, the designers of the project explored the intimate relationship between robots and humans and built this experiential retail space which guides feelings and touring routes of customers in different scenarios and meet their experience and consumption needs.
Qhov Loj & Ntim: 150㎡
Cov Ntsiab Lus: New retail model,Immersive experience,Future home scenarios,robots; Humanistic
Thev Naus Laus Zis Tsim Khoom: 1. Gradient blue dominates the main visual space. Combined with the warm color wood grain and silver gray, metal-textured display shelves, the main space creates a futurist vibe and narrows the distance between the space, products and customers.
2. The designers use round shapes extracted from the brand logo and products as the visual language to keep the unity and consistency between the main brand elements and space design, and enhance the visual memory of customers.
Kev Sib Tw Tsim Qauv: This project represents an exploration of new retail stores for robot products. The design team sets up home scenarios in the futurist looking space and creates elaborate moving paths to simulate the application of the products in real life. In addition, it creates a home atmosphere to guide feelings and touring routes of customers, highlighting the emotional bond between robots and man.
Kev Tshawb Fawb: As part of Ecovacs strategic planning, the optimization and upgrading of offline stores, including enhancing immersiveness and creating interactive service and purchasing experience for customers, are highly emphasized by ECOVAC. Through careful renovation, the company manages to create a platform for customers to experience its intelligent robot products. Tech fans can now feel the charm of robotics and the benefits it brings for families by experience the products directly.
Kev Txhawb Siab: Ecovacs believes that robots are our partners and intimate friends who will bring us a better way of life. The company hopes humans can develop together with robots to achieve extraordinary value. In this connection, the project starts by probing into the relationship between man and robots, and narrows the boundary between technology and mankind by creating futurist home scenarios where life and technology are harmoniously integrated.
Lub Sij Hawm Ua Hauj Lwm: The project began in January 2022 and was launched in China in June 2022.
Txheej Txheem Ua Hauj Lwm: Carefully designed moving line in six aspects: browsing, touring, checking, resting, thinking, moving.
Product demonstrations on both sides of the entrance to attract customers;
Product selling area and display area for customers to tour around and browse;
Product experience area to attract customers to stop and watch product demonstrations, allowing them to sit down for deeper communication;
Scenario section shows the scenes of product use in the home, creates demand and facilitates purchases.
Cov Tswv Cuab Pab: Wendong Zhou,
LEE YOUNGBIN,
Jingfan Chen,
Liandan Cui,
Shuidong He,
Qilin Yang