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Roger That Inspirationlabs Kev Tsim Tus Cim Ntawm Lub Koom Haum by Ruud Winder - Rebrandt

Roger That Inspirationlabs Kev Tsim Tus Cim Ntawm Lub Koom Haum by Ruud Winder - Rebrandt is a highly esteemed winner of the very prestigious 2023 A' Design Award Hlau in Tsim Duab Kos, Duab Piav thiab Kev Sib Txuas Lus Pom Competition Category.


HlauDuab Kos· 2023

Roger That Inspirationlabs Kev Tsim Tus Cim Ntawm Lub Koom Haum

by Ruud Winder - Rebrandt

Client: Rebrandt

A' Design Award Hlau Winner in Duab Kos Category

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Verified Award Winner

Verify Award Status for #149319

Colors

The Design

About Roger That Inspirationlabs Kev Tsim Tus Cim Ntawm Lub Koom Haum

Kev tua tus kheej yog qhov ua rau tuag ntau tshaj plaws ntawm cov tub ntxhais hluas hauv tebchaws Netherlands. Rogier Hulst, ib tug npoj yaig uas muaj nqis thiab yog phooj ywg ntawm pab pawg tsim qauv, tau tas sim neej ntxov dhau lawm. Nws niam tau tsim lub koom haum Roger That los muab lwm cov tub ntxhais hluas lub sijhawm tau txais chaw nyob, neeg mloog lawv, thiab kev qhia. Raws li ib tug tub hluas tsim qauv, Rogier muaj ib lub logo tshwj xeeb. Vim Roger That pib los ntawm kev tuag ntawm Rogier Hulst, lub koom haum xav kom tus qauv tsim los ntawm nws tus qauv tsim. Raws li lub logo ib txwm muaj ntawm Rogier van Hulst, tus kws tsim qauv tau tsim ib txheej txheem uas sawv cev rau ntau xim thiab ntau yam sib txawv ntawm cov tub ntxhais hluas.

The Recognition

About the A' Design Award Hlau

Roger That Inspirationlabs Kev Tsim Tus Cim Ntawm Lub Koom Haum yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Roger That Inspirationlabs Kev Tsim Tus Cim Ntawm Lub Koom Haum xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Roger That Inspirationlabs Kev Tsim Tus Cim Ntawm Lub Koom Haum tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Based on the typical R-logo of Rogier van Hulst, the designer made a block system that represents the multi-colouredness and diversity of the youngsters. Which way are you going? What movement is expected of you? The flexibility of the blocks stands for the freedom of moving, a message to all the (young) people; feel free to move to any direction.
Tags
Rogier van Hulst, branding, Roger That, Inspiratielab
Production Technology
For the corporate identity is printwork made, and also streetart and digital materials.
Design Challenge
To keep the design of Rogier van Hulst alive in this new identity.
Inspiration
Suicide is the number 1 cause of death among young people in the Netherlands. Rogier Hulst, valued colleague and friend of the design team, passed away much too young. His mother founded 'Roger That' to offer other young people the opportunity to receive shelter, a listening ear and coaching. As a young designer, Rogier had a unique logo. Since Roger That originated from the death of Rogier Hulst, the agency wanted the design to stem from his design.
Project Duration
2 months
Patents
2023 Ruud Winder - Rebrandt
Team Members
Ruud Winder - Rebrandt
Image Credits
2023 Ruud Winder - Rebrandt

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