Qhov qauv tsim Miga Kev Tsim Cim Lag Luam los ntawm Xue Li yog tus yeej muaj nqis heev ntawm qhov khoom plig 2023 A' Design Award Tooj hauv Pawg Sib Tw Tsim Duab Kos, Duab Piav thiab Kev Sib Txuas Lus Pom.
ToojDuab Kos· 2023
Miga Kev Tsim Cim Lag Luam
los ntawm Xue Li
Tus Neeg Siv: Today Design Consultants (Shenzhen) Co., Ltd
Tus Yeej A' Design Award Tooj hauv Pawg Duab Kos
Tus Yeej Khoom Plig Tau Txheeb Xyuas
Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #149802Qhov Tsim
Txog Miga Kev Tsim Cim Lag Luam
Miga yog ib qho kev tsim cim lag luam (brand identity design) tsim los rau ib lub cim khw muag luam yeeb hluav taws xob (electronic cigarette). Qhov kev hloov kho tshiab no ua kom cov ntawv sau (typeface) zoo dua thiab sib koom ua ke rau lub logo, pub tau ib qho kev pom cim lag luam tam sim ntawd. Rau cov tsiaj ntawv Latin, cov ntsuas kab (stroke ratios) thiab cov ces kaum (corner angles) raug kho kom lub logo sib txuas nrog rau lub cim luag ntxhi thiab qhia txog tus duab kab dib. Rau cov tsiaj ntawv Suav, cov kab raug muab sib txuas nrog tib cov cim thiab kev sib nrug raug teeb tsa kom yog, tsim tau cov duab nkoog thiab yooj yim nyeem. Lub duab logo vector (vector logo) siv tau luam rau txhua qhov loj me thiab siv tau rau saum lub keeb daim duab ci los sis tsaus.
Qhov Lees Paub
Txog A' Design Award Tooj
Miga Kev Tsim Cim Lag Luam yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Miga Kev Tsim Cim Lag Luam xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Miga Kev Tsim Cim Lag Luam ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.
Tom Qab Qhov Tsim
Pob Xov Xwm
Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.
- Yam Tshwj Xeeb
- MIGA is a brand offering better aesthetic value, fun, portability, intelligence and affordability to smokers, with a view to bringing pleasure to users and enhancing their experience of life attitude. The updated version of brand identity design optimizes the typeface design and makes logo more unified, delivers an intuitive brand impression to user, refreshes and diversifies the perceived feelings.
- Qhov Loj & Ntim
- It can be typewritten or printed on any size and material.
- Cov Ntsiab Lus
- Visual identity, Typeface, Brand design, E-Cigarette, Logo design, MIGA, Corporate identity, Typesetting
- Thev Naus Laus Zis Tsim Khoom
- The updated version of brand identity design optimizes the typeface design and makes logo more unified. For the English font, the stroke ratio and corner angle are adjusted to make the overall visual elements more filled, cause the logo and the smile symbol more relevant, highlight the profile of melon vines, and increase the visual proportion of the smile symbol. For the Chinese font, strokes are designed in conjunction with super symbols, the spacing between strokes is regulated, the characters are round in shape and perceived as a better design, and the whole character pattern structure is retained, making the typeface design more recognized. The whole set of typeface design reconciles visual language in respect of stroke profile.
- Kev Sib Tw Tsim Qauv
- The key point of this design is to create a simple and modern logo which is intended to transmit more information. The Chinese name of MIGA is a concrete object that is made a part of the brand logo design, mediocre or unduly complex form would not convey the spirit of the brand. After subsequent research and study, we personalize and upgrade the brand according to the specific needs, giving it a distinctive and final identity.
- Kev Tshawb Fawb
- Youths in small towns and the new generation of consumers growing up in the context of consumption upgrading and internet access are lively, bold and prefer taking challenges and trying new stuffs. This package is designed to represent the appearance in a more innovative, bold and recreational way, leaving a deeper impression on consumers. MIGA’s package is well-positioned to stand out of the homogeneous competition in the E-cigarette market.
- Kev Txhawb Siab
- E-cigarette is an innovative electronic consumer product with ever-increasing accessibility around the world. Because consumers are now more conscious about health and well-being, the FMCG product E-cigarette is required to win the favor of consumers which is considered the key to opening up the E-cigarette market. To stand out from the homogeneous market competition, a new brand identity is conferred to MIGA, and we also make a connection between logo and intended elements.
- Txheej Txheem Ua Hauj Lwm
- The new brand identity is an ensemble of super symbols, and the smile logo signifies the perceived pleasure and stimulates interaction with the brand. The vector logo serves many purposes which can be used on light or dark backgrounds, or suits the needs of brand marketing in various forms.
- Cov Tswv Cuab Pab
- Li Xue
Today Design
Txhawb Nqa
Tshawb Nrhiav Tshaj Designers.org
Tshawb nrhiav cov khoom lag luam, kev pab cuam thiab lub cib fim los ntawm peb cov neeg koom tes tshaj tawm.
Tshawb Nrhiav Ntxiv
Cov Tsim Uas Sib Txheeb
Tshawb nrhiav ntxiv cov tsim uas tau txais khoom plig hauv tib pawg, xaiv raws li qhov zoo.