Public Space Competition Kev Tsim Duab Ntsiab Lus (Visual Identity Design) by Zhenyu Li

Public Space Competition Kev Tsim Duab Ntsiab Lus (Visual Identity Design) by Zhenyu Li is a highly esteemed winner of the very prestigious 2023 A' Design Award Hlau in Tsim Duab Kos, Duab Piav thiab Kev Sib Txuas Lus Pom Competition Category.

HlauDuab Kos· 2023

Public Space Competition Kev Tsim Duab Ntsiab Lus (Visual Identity Design)

by Zhenyu Li

Client: School of Design at Jiangnan University

A' Design Award Hlau Winner in Duab Kos Category

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Colors

The Design

About Public Space Competition Kev Tsim Duab Ntsiab Lus (Visual Identity Design)

Public Space Competition yog ib qho kev tsim duab ntsiab lus tau tsim los rau ib qho kev sib tw kos duab thiab tsim khoom thoob plaws lub teb chaws hauv Wuxi, Suav teb. Qhov kev tsim duab ntsiab lus no muaj xam duab (logo), phaj tshaj tawm, yeeb yaj kiab, khoom siv tshaj tawm, ntawv pov thawj, ib phau ntawv, ib lub website thiab tsim duab digital interaction. Digital printing, screen printing thiab kev siv media technology tshiab tau raug siv nyob rau hauv kev tsim khoom. Qhov kev tsim duab ntsiab lus no tau raug siv rau hauv kev tshaj tawm hauv qab av (subway), tebchaws xov xwm television, kev tsheb thauj mus los pej xeem, phaj tshaj tawm nyob tom tsev kawm ntawv thiab xov xwm. Lub hom phiaj yog kom khaws ib daim duab meej meej thoob plaws ntau txoj kev online thiab offline.

The Recognition

About the A' Design Award Hlau

Public Space Competition Kev Tsim Duab Ntsiab Lus (Visual Identity Design) yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Public Space Competition Kev Tsim Duab Ntsiab Lus (Visual Identity Design) xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Public Space Competition Kev Tsim Duab Ntsiab Lus (Visual Identity Design) tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The first Wuxi "the Taihu Lake Bay Public Space Art and Design Creativity Competition" promoted the overall image, including logo, video, poster, push publicity design, certificate design, book design, website design, and visual image system design, which achieved high social evaluation.
Dimensions & Packaging: Multi-promotion media collaboration
Tags: Visual image system design
Production Technology: Digital printing, screen printing, digital interaction, new media technology
Design Challenge: Limitations of multiple media to the technical requirements of the design. It needs to be multi-disciplinary.
Research: The main visual system design for a nationwide design competition in China is a practical project design that combines the nature of a variety of media channels for promotion.
Inspiration: Based on a Visual communication design of an actual integrated system commissioned by a client.Is a response, including digital media design, poster design, logo design, book design, Digital Interaction Design, media design and other aspects of online and offline design.
Project Duration: July to December 2021 in Wuxi, China. In the subway advertising, television media, school publicity posters, public transport media, news media and other multi-angle application.
Operation Flow: http://www.wxmap.com.cn/thb/#/
Patents: https://mp.weixin.qq.com/s/veunfRDbatpvC_kA7-Tn2w
Image Credits: https://mp.weixin.qq.com/s/KIke8N32PZPeKlhK81Sexg
https://mp.weixin.qq.com/s/4pKLyiQmDkIzxQG4_f7MaQ