Qhov qauv tsim Restbase Kev Tsim Lomej thiab Cim Kev Lag Luam los ntawm Sxdesign yog tus yeej muaj nqis heev ntawm qhov khoom plig 2025 A' Design Award Tooj hauv Pawg Sib Tw Tsim Duab Kos, Duab Piav thiab Kev Sib Txuas Lus Pom.
ToojDuab Kos· 2025
Restbase Kev Tsim Lomej thiab Cim Kev Lag Luam
los ntawm Sxdesign
Tus Neeg Siv: RestBase
Tus Yeej A' Design Award Tooj hauv Pawg Duab Kos
Tus Yeej Khoom Plig Tau Txheeb Xyuas
Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #169962Qhov Tsim
Txog Restbase Kev Tsim Lomej thiab Cim Kev Lag Luam
Restbase yog ib qho kev tsim lomej thiab cim kev lag luam tsim los rau ib lub cim npe uas tsom mus rau kev so thiab kev rov khoom siab. Cov ntawv sau npe muab serif thiab sans serif cov ntawv sib txuas nrog qhov chaw tso cais uas muaj lub hom phiaj, ua kom sib npaug ntawm kev ruaj khov thiab kev ntws mus. Cov RB monogram, uas tau los ntawm cov ntawv sau npe, nthuav mus rau hauv cov qauv ncej ncauj. Cov xim kub qhib sov tau muab sib txuas nrog cov duab dubdub thiab dawb los qhia txog zog thiab kev sib haum xeeb. Kev luam ntawv tau ua raws li cov txheej txheem zoo tshaj plaws rau ntawm cov khoom siv rov qab siv tau. Cov cim no qhia tias kev so yog ib qho kev ua uas muaj zog thiab muaj kev cai tswj hwm es tsis yog tsuas yog lub sijhawm so xwb.
Qhov Lees Paub
Txog A' Design Award Tooj
Restbase Kev Tsim Lomej thiab Cim Kev Lag Luam yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Restbase Kev Tsim Lomej thiab Cim Kev Lag Luam xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Restbase Kev Tsim Lomej thiab Cim Kev Lag Luam ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.
Tom Qab Qhov Tsim
Pob Xov Xwm
Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.
- Yam Tshwj Xeeb
- RestBase's identity system redefines rest through a hybrid visual language. The wordmark logo blends serif/sans-serif hybrid typography with the deliberate gap, balancing stability and fluidity to visualize intentional rest. The RB monogram from Logo emerges as a bold visual hammer, dynamically extending into angular framing patterns, synergizing with energizing comforting orange and monochrome photography to assert the core philosophy: disciplined rest fuels peak energetic performance.
- Qhov Loj & Ntim
- Primary logo: 6mm minimum height for print. Others can be printed or displayed in various size.
- Cov Ntsiab Lus
- Rest, Brand Identity, Corporation Identity, RestBase, Visual Identity
- Thev Naus Laus Zis Tsim Khoom
- Production utilizes sustainable materials, ensuring each physical embodiment of the brand is eco-friendly. The precise execution involves high-quality print technology on recyclable substrates, reflecting the brand’s commitment to environmental responsibility.
- Kev Sib Tw Tsim Qauv
- The core challenge was redefining rest as an active strategy – a novel concept requiring visual departure from traditional "tranquility" motifs. Balancing "action" and "rest" demanded avoiding passive aesthetics like muted tones, instead using warm vitality to express intentional recovery. The solution emerged through the logo's hybrid typography (bridging structure/motion) and VI elements like dynamic orange gradients, collectively framing rest as disciplined preparation for excellence.
- Kev Tshawb Fawb
- Meta-analysis neuroscience studies and consumer surveys with 240 participants revealed strategic rest intervals significantly enhance cognitive performance. Color perception tests identified orange as optimal for balancing energy and comfort. Typography studies led to a hybrid serif-sans wordmark with intentional gaps, visually encoding active recovery principles. These findings informed RestBase's evidence-based design system that repositions rest as measurable productivity accelerator.
- Kev Txhawb Siab
- The brand philosophy "disciplined rest fuels peak performance" became the creative catalyst. The logo embodies this through structural rigor in letterforms contrasting with fluid negative space. The intentional gap acts as a visual manifesto – rejecting passive downtime in favor of strategic recalibration. Warm orange radiates energized comfort, while monochrome photography conveys meditative stillness. Each element systematically rebrands rest from passive state to strategic investment.
- Lub Sij Hawm Ua Hauj Lwm
- The project started in April 2024 in Beijing and finished in November 2024 in Beijing.
- Txheej Txheem Ua Hauj Lwm
- RestBase operates as a science-driven brand helping individuals achieve peak performance through proactive rest. It delivers rest-related knowledge, methods, and designed products, providing users with scientific recovery solutions. This design helps users intuitively recognize RestBase's expertise, transforming rest from passive downtime into an actively optimized discipline essential for sustained excellence.
- Cov Patent
- sxdesign
- Cov Tswv Cuab Pab
- Chen Xu, Huang Hao, Dr. Zhang Rong, Liu Beibei, Hao Qian, Wu Fangbo, Li Shulong, Li Jiaxu, Zhang Mingjie, Gao Jingyan, Dr. Wang Lijing, Tian Jianing
- Kev Qhuas Duab
- sxdesign
Txhawb Nqa
Tshawb Nrhiav Tshaj Designers.org
Tshawb nrhiav cov khoom lag luam, kev pab cuam thiab lub cib fim los ntawm peb cov neeg koom tes tshaj tawm.
Tshawb Nrhiav Ntxiv
Cov Tsim Uas Sib Txheeb
Tshawb nrhiav ntxiv cov tsim uas tau txais khoom plig hauv tib pawg, xaiv raws li qhov zoo.