Honki Factory Tus Cim Pom Kev los ntawm Daichi Takizawa

Qhov qauv tsim Honki Factory Tus Cim Pom Kev los ntawm Daichi Takizawa yog tus yeej muaj nqis heev ntawm qhov khoom plig 2025 A' Design Award Nyiaj hauv Pawg Sib Tw Tsim Duab Kos, Duab Piav thiab Kev Sib Txuas Lus Pom.

NyiajDuab Kos· 2025

Honki Factory Tus Cim Pom Kev

los ntawm Daichi Takizawa

Tus Neeg Siv: Honki Factory Co.,Ltd

Tus Yeej A' Design Award Nyiaj hauv Pawg Duab Kos

57,841

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #170847

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Honki Factory Tus Cim Pom Kev

Lub tswv yim yog Qhib Txoj Kev, Txoj Kev Honki. Nws txhais Honki raws li Kev Mob Siab Tiag, raws li muaj lub hom phiaj meej thiab ua cov kauj ruam tseeb mus rau nws. Cov neeg uas paub zoo txog txoj kev npaj muaj qauv hauv kev tsim lag luam tuaj yeem siv nws los tsim txoj kev tshiab. Lub siab xav txhawb ntau tus neeg Honki yog sawv cev hauv tus qauv duab H, uas yog lub cim ntawm cov qauv, thiab lub logotype, tau txais kev tshoov siab los ntawm lub Hoobkas, sawv cev rau kev tsim khoom. Tus qauv tsim hloov tau ntawm lub cim thiab tus font qhia txog kev yoog raws tau rau txhua yam kev lag luam thiab thaj chaw.

Qhov Lees Paub

Txog A' Design Award Nyiaj

Honki Factory Tus Cim Pom Kev yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Honki Factory Tus Cim Pom Kev xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Honki Factory Tus Cim Pom Kev yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: The logo reflects the concept of a "Establishing entrepreneurship training centers" where various people, both corporate and individual, can learn about entrepreneurship and increase the number of people willing to take on challenges. The logo was inspired by the "frame" representing the shape of new businesses and the "factory" symbolizing production. The adaptable "H" shaped symbol mark and the variable design of the logotype express that the company can support any type of business.
Qhov Loj & Ntim: The visual design was created using Adobe Illustrator, and the corporate font was made with the font creation software Glyphs.
Cov Ntsiab Lus: VI, Visual Identity, Logo, Symbol, Corporate font, Poster, Website, Stationery, Variable
Thev Naus Laus Zis Tsim Khoom: "Honki" means "Seriousness," and its passion and spirit of challenge are represented by the bold color red. Both the symbol mark and logotype have a variable design, showing that Honki Factory's services can adapt to any business size or industry. The symbol mark features an open door shape within the frame, symbolizing new opportunities for all companies.
Kev Sib Tw Tsim Qauv: The biggest challenge was how to implement the newly created visual identity. The company's members are not designers, and the application they use most is PowerPoint. To make the VI easy to use, we created PowerPoint templates where users only need to replace text. We also predefined the corporate fonts and colors. Background images for video conferencing and business cards were designed to allow simple text updates, ensuring that anyone can effectively represent Honki Factory Co.,Ltd's corporate identity, regardless of their role.
Kev Tshawb Fawb: I focused on enhancing the quality of the details. The logo was carefully examined for aspect ratio, the thickness of vertical and horizontal strokes, and optical balance. For the corporate font, in addition to optical adjustments, each character's width and side spacing were precisely calculated. Over 500 test patterns were evaluated during this process. As a result, I won the Silver Award at the Graphis Design Awards 2025 (USA) and were featured in the Japan Typography Yearbook 2025, enhancing Honki Factory Co.,Ltd's brand value.
Kev Txhawb Siab: Honki Factory needed to update its visual identity to achieve its vision of "Establishing entrepreneurship training centers." The specific goals were to gain credibility from large corporations and to enhance the company's branding for recruitment. Therefore, a visual identity that represents the company's vision was essential.
Lub Sij Hawm Ua Hauj Lwm: This project started in June 2022 and was completed in March 2024.
Txheej Txheem Ua Hauj Lwm: After changing the visual identity, despite having only about 10 employees, the company secured service agreements with over 30 major Japanese corporations within a year. This proves that the visual identity is effective and gives large companies a sense of trust and credibility.
Kev Qhuas Duab: Image #1, Art director Daichi Takizawa, Corporate Logo , 2024
Image #2, Art director Daichi Takizawa, Corporate Font, 2024
Image #3, Art director Daichi Takizawa, Website, 2024
Image #4, Art director Daichi Takizawa, Name card, 2024
Image #5, Art director Daichi Takizawa, Poster, 2024