Qhov qauv tsim Batchwell Txoj Haujlwm Tsim Brand los ntawm Po-Hsuan Chu yog tus yeej muaj nqis heev ntawm qhov khoom plig 2025 A' Design Award Tooj hauv Pawg Sib Tw Tsim Duab Kos, Duab Piav thiab Kev Sib Txuas Lus Pom.
ToojDuab Kos· 2025
Batchwell Txoj Haujlwm Tsim Brand
los ntawm Po-Hsuan Chu
Tus Neeg Siv: Batchwell
Tus Yeej A' Design Award Tooj hauv Pawg Duab Kos
Tus Yeej Khoom Plig Tau Txheeb Xyuas
Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #170942Qhov Tsim
Txog Batchwell Txoj Haujlwm Tsim Brand
Batchwell lub ntim khoom uas tau tsim dua tshiab sib xyaw cov qauv retro niaj hnub uas muaj zog nrog cov txuj ci zoo, tsim ib qho qauv tsim uas zoo nkauj heev tab sis siv tau zoo heev. Cov xim ci ntsa iab thiab cov qauv ntawv huv si pab kom pom tau zoo ntawm lub rhawv, thaum cov hnab ntim yuag thiab cov hnab me me uas yooj yim siv lav tau qhov kev siv yooj yim. Muab qhov zoo ntawm kev ua tes nrog kev yooj yim sib npaug, tus qauv tsim no tso cai rau cov neeg siv tau txaus siab rau cov cocktails zoo nyob txhua lub sijhawm, txhua qhov chaw. Txhua yam nthuav dav ua kom qhov kev haus dej zoo dua, ua rau cov cocktails ua tes yooj yim nkag mus thiab txaus siab dua nrog kev siv zog tsawg.
Qhov Lees Paub
Txog A' Design Award Tooj
Batchwell Txoj Haujlwm Tsim Brand yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Batchwell Txoj Haujlwm Tsim Brand xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Batchwell Txoj Haujlwm Tsim Brand ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.
Tom Qab Qhov Tsim
Pob Xov Xwm
Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.
- Yam Tshwj Xeeb
- Batchwell refreshed its branding and packaging to reflect its true identity—quality cocktails made effortless. Designed with the modern consumer in mind, the innovative packaging features lightweight, resealable pouches with individually portioned sachets, ensuring perfectly balanced drinks in seconds. This eliminates the hassle of measuring and cleanup while enhancing portability and durability. The revitalized design strengthens Batchwell’s connection with consumers, blending style, function, and convenience seamlessly.
- Qhov Loj & Ntim
- Packaging: 6.5” x 8” x 3”
- Cov Ntsiab Lus
- Cocktail Dry Mix, Packaging Design, Food and Beverage Design
- Thev Naus Laus Zis Tsim Khoom
- Flexible packaging - less susceptible to damage, Brighter/bolder colors - encompasses a more authentic feel for product fit, Illustrations - paint a much clearer picture of what the product is.
- Kev Sib Tw Tsim Qauv
- While the old packaging represented the quality of the product, it didn’t represent the settings in which customers use the product(on the go, travel, adventure). The new design speaks to that and embodies the true nature of the product use.
- Kev Tshawb Fawb
- Designed for Real Moments
Beyond aesthetics, our packaging is designed to be easily transportable and practical. Our new pouches make the product easier to ship and less susceptible to damage. The packaging is lightweight, resealable, and easy to carry. The individual sachets ensure consistency and the perfect cocktail every time.
A New Era
Our refreshed design has helped paint a clearer picture of what our product is, bridging the gap for first-time customers and further appealing to those who are ready for another round. We’re continuing our mission to make high-quality cocktails more convenient, portable, and fun. Batchwell is more than just a drink—it’s about embracing the good times, sharing great moments, and never compromising on what you love.
Before Batchwell, you had to choose between quality or convenience. Now, you get both. - Kev Txhawb Siab
- Batchwell’s rebranding was inspired by the idea of making quality cocktails effortlessly accessible. The goal was to bridge the gap between convenience and craft, ensuring that anyone—whether hosting, traveling, or simply unwinding—could enjoy a great drink without the hassle. The design draws inspiration from the bold energy of vintage cocktail culture, reimagined through a modern-retro lens to feel fresh, fun, and approachable. The vibrant color palette, playful typography, and intuitive packaging reflect Batchwell’s free-spirited nature, making every mix an experience worth savoring.
- Lub Sij Hawm Ua Hauj Lwm
- Duration: 2023-2024
Location: VENICE BEACH, CA - Txheej Txheem Ua Hauj Lwm
- Batchwell’s refreshed branding and packaging embody its essence—premium quality made effortlessly enjoyable. The bold, modern-retro design, with vibrant colors and refined illustrations, reflects its free-spirited yet artisanal nature. Balancing shelf impact with a premium feel, the new look enhances visibility and usability, inviting consumers to celebrate, reminisce, and unwind with every sip.
Txhawb Nqa
Tshawb Nrhiav Tshaj Designers.org
Tshawb nrhiav cov khoom lag luam, kev pab cuam thiab lub cib fim los ntawm peb cov neeg koom tes tshaj tawm.
Tshawb Nrhiav Ntxiv
Cov Tsim Uas Sib Txheeb
Tshawb nrhiav ntxiv cov tsim uas tau txais khoom plig hauv tib pawg, xaiv raws li qhov zoo.