Whirlpool Protton Nxt Lub Tub Yees Peb Lub Qhov Rooj los ntawm Whirlpool India Design Team

Qhov qauv tsim Whirlpool Protton Nxt Lub Tub Yees Peb Lub Qhov Rooj los ntawm Whirlpool India Design Team yog tus yeej muaj nqis heev ntawm qhov khoom plig 2026 A' Design Award Nyiaj hauv Pawg Sib Tw Tsim Khoom Siv Hauv Tsev.

NyiajKhoom Siv Hauv Tsev· 2026

Whirlpool Protton Nxt Lub Tub Yees Peb Lub Qhov Rooj

los ntawm Whirlpool India Design Team

Tus Neeg Siv: Whirlpool Of India Limited

Tus Yeej A' Design Award Nyiaj hauv Pawg Khoom Siv Hauv Tsev

19,259

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #181869

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Whirlpool Protton Nxt Lub Tub Yees Peb Lub Qhov Rooj

Protton Nxt yog ib lub tub yees muaj peb lub qhov rooj uas tsim rau cov tsev neeg hauv nroog nyob rau tebchaws Is Nrias (India). Lub qhov rooj thib peb muaj ib lub thawv rub 34 litres uas tseg tshwj xeeb rau txiv hmab txiv ntoo thiab zaub, uas yog cov khoom siv ntau tshaj plaws hauv chav ua noj Is Nrias. Lub thawv rub cais no txo tau kev poob cua txias tawm ntawm lub chav loj. Qhov Active Deo pab tiv thaiv tsis pub tej pa tsw sib xyaw, thiab qhov Freshpad pab kom cua khiav zoo dua hauv lub thawv rau zaub. Cov txee thiab cov kem hloov tau chaw ua rau muab tau khoom kho kom haum raws li qhov xav tau hloov mus. Lub tub yees siv cua txias R600a, thiab cov khoom uas tsis yog qhov muaj zog tuav lub cev yog tsim los ntawm yas rov siv dua (recycled plastic).

Qhov Lees Paub

Txog A' Design Award Nyiaj

Whirlpool Protton Nxt Lub Tub Yees Peb Lub Qhov Rooj yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Whirlpool Protton Nxt Lub Tub Yees Peb Lub Qhov Rooj xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Whirlpool Protton Nxt Lub Tub Yees Peb Lub Qhov Rooj yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: Whirlpool 3 Door Protton NXT is a novel approach in the saturated refrigeration market, distinguished by its unique format and contemporary design. Meticulously designed to cater to the evolving lifestyles of urban Indian consumers in Tier 1 and 2 cities, this innovative product seamlessly blends progressive aesthetics with enough expression to resonate with the Indian consumer sensibility. This bold design choice enhances the product's aesthetic appeal, making it a standout choice for the consumer.
Qhov Loj & Ntim: Dimensions(whd)(in cm) : (56 x 175 x 52)
Weight: 64.7Kg
Capacity: 250L and 237L
Consumes Less Energy Than 1 LED Bulb
360 degree enhanced cooling with Fresh Flow
43% lesser cold air loss vs 2 Door top mount
No odor mixing with Active Deo
34L Vegetable Crisper to store fruits and vegetables
15 days of Freshness with Microblock technology
Cov Ntsiab Lus: Refrigeration, Whirlpool, Multidoor, India, Appliance, Top-mount, Refrigerator, MakeinIndia, Protton NXT
Thev Naus Laus Zis Tsim Khoom: The product retains Whirlpool's core cooling expertise in Freezer and Refrigerator cabinets. The dedicated Veg compartment in the form of a drawer cabinet is further empowered with the Active Deo feature reducing odor mixing and Freshpad which ensures better air circulation and thus keeping the food fresher for a long time. This product is going to be manufactured in Whirlpool's production facility made with a high focus on quality and safety, while ensuring that our plants comply with all environmental laws. The products are reengineered and upgraded as per the latest government approved energy ratings. This being a product catering to consumer segment conscious of electricity consumption, will be having competitive energy efficiency. Whirlpool has phased out Ozone Depleting Substances (ODS) and will be using a greener refrigerant R600a, a hydrocarbon with zero ODS and GWP of 8. Additionally, all the non-structural components are made with recycled plastic.
Kev Sib Tw Tsim Qauv: Having conducted research to innovate refrigerator features in India, we encountered a complex challenge deeply rooted in profound cultural and dietary diversity. The habits we analyzed revealed drastically varied storage needs. Diverse behavioral patterns had to be decoded to arrive at insights relevant to the entire spectrum. Crucially, the Indian consumer's reliance on fresh produce highlighted a strict requirement for an enlarged, dedicated vegetable zone with freshness prolonged. Ultimately, our greatest hurdle was having these localized insights synthesized into adaptable cooling and freshness features successfully tailored to the everyday rhythms of the diverse Indian kitchen.
Kev Tshawb Fawb: To ensure the product's success, we conducted extensive consumer research which involved ethnographic research and subsequent heuristic evaluation. This allowed us to understand the consumer behavior pattern and identify key consumer needs specific to the target audience and translate them into innovative design solutions stepping up the freshness retention of food items. We have also identified and addressed several consumer concerns, specifically regarding cooling loss during frequent door openings. In the Indian market, the vegetable zone is the most frequently accessed part of the refrigerator. By providing a dedicated compartment for this section, we can effectively prevent air loss within the main refrigerator body.
Kev Txhawb Siab: Modern lifestyles and India's predominantly vegetarian population have led to a growing demand for refrigerators with ample storage space for fresh produce. Whirlpool Protton addresses this need by offering a unique three-door format with a dedicated compartment for fruits and vegetables.
Key consumer needs were identified and translated into innovative design solutions such as a large vegetable drawer and freshness features like Active Deo, Microblock and Freshpad. While Active Deo feature reduces food odor, Freshpad improves air circulation in the Vegetable compartment which helps in retaining the freshness of stored items.
Lub Sij Hawm Ua Hauj Lwm: Project Duration: 18months
Location: Design: India Design Studio, Whirlpool India Head Office, Gurgaon
Development and Production: Whirlpool India Refrigeration Plant, Pune
Txheej Txheem Ua Hauj Lwm: Whirlpool Protton NXT Refrigerator takes care of the core consumer requirements. The space management of the shelves and the bins follows consumer storage pattern and needs. Additional rails allow users to adjust shelf positions based on their changing storage needs and usage patterns. A primary feature is the Crisper Drawer, a dedicated compartment for fruits and vegetables. Its smooth-glide design ensures easy, one-step access to all stored produce.
Cov Patent: Design IP Filed for External Aesthetics.
Design IP Filed for FreshPad.
Cov Tswv Cuab Pab: Chandradhar Singh Rathore, Ritesh Ramankutty
Kev Qhuas Duab: NA