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Lavazza Elogy Barista Lub Tshuab Ua Kas Fes by Florian Seidl

Lavazza Elogy Barista Lub Tshuab Ua Kas Fes by Florian Seidl is a highly esteemed winner of the very prestigious 2026 A' Design Award Kub in Tsim Khoom Siv Hauv Tsev Competition Category.


KubKhoom Siv Hauv Tsev· 2026

Lavazza Elogy Barista Lub Tshuab Ua Kas Fes

by Florian Seidl

Client: Lavazza

A' Design Award Kub Winner in Khoom Siv Hauv Tsev Category

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Verified Award Winner

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Colors

The Design

About Lavazza Elogy Barista Lub Tshuab Ua Kas Fes

Elogy Barista yog ib qho system uas muaj ntau yam dej haus tsim los muab kev coj noj coj ua kas fes Italian rau hauv tsev, txij li espresso mus rau cappuccino, latte thiab dej cawb kua txob kub. Cov qauv tsim no txhim kho ntawm Lavazza cov qauv siv lus tsim uas twb tau nrov nyob rau ntu no, nrog rau tus cwj pwm uas hnyav dua me ntsis thiab muaj kev txawj ntse tab sis tseem pom tau tias yog Italian nyob rau nws lub ntsej muag, cov ntsiab lus me thiab kev kho kom zoo. Nws yog ib qho qauv tsim niaj hnub uas puv npo tus cwj pwm uas coj Italian txoj kev coj noj coj ua kas fes mus rau txhua lub tsev.

The Recognition

About the A' Design Award Kub

Lavazza Elogy Barista Lub Tshuab Ua Kas Fes yog tus yeej ntawm A' Design Award Kub, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim qib ib, zoo kawg nkaus thiab tshwj xeeb. Cov neeg yeej Kub yog cov khoom tsim tshiab heev, pom deb heev thiab ci ntsa iab uas qhia txog kev txawj ntse, kev txawj thiab lub zog ntawm cov kws tsim qauv. Lavazza Elogy Barista Lub Tshuab Ua Kas Fes xav tias yuav yog ib qho kev tsim uas tau txais kev qhuas ntau, tsim kev nyiam tshiab thiab loj uas ua rau muaj nqi tsis tau muaj dua. Cov qauv tsim yeej A' Design Award Kub no yog ib qho haujlwm zoo kawg nkaus thiab muaj kev hwm uas pab tau ntau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Lavazza Elogy Barista Lub Tshuab Ua Kas Fes ua rau muaj kev xav tau heev, txhawb kev mob siab, txhawb kev tsim tshiab thiab ua rau peb xav tsis thoob.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The wide range of recipes available at the touch of a finger is an important feature in the single serve market. All these preparations are possible thanks to a unique brewing technology and patented milk frothing system. With True Capp, it is also possible to prepare a cappuccino or latte macchiato directly in the ceramic cup. Another important aspect is the possibility to brew two coffees simultaneously with the special spout. Elogy Barista offers authentic Italian coffee culture.
Dimensions & Packaging
Dimensions: 163mm / 315mm / 422mm
Weight: 5,4kg
Power 1500W, Voltage 220-240, Frequency 50-60 Hz
Removable parts are dishwasher safe
It comes nicely boxed in a recycled cardboard along with a Quick Start Guide and a more detailed instruction booklet.
Tags
Lavazza, Coffee, Espresso, Cappuccino, Latte, milk frother, touch interface, reconditioning, recycled plastic
Production Technology
main shell, cup rest: injection moulded plastic (ABS)
water tank: injection moulded plastic (SAN)
grid: stainless steel
UI: touch, IMD
feet: silicone rubber
Design Challenge
Elogy Barista is replacing a successful product with a new and dynamic design and a tight development process. New features and special attention to environmental impact and energy consumption were important. Repairability and the possibility of regenerating the product were also very important aspects.
Research
Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
Inspiration
The design builds on Lavazza's established form language and provides a vision for the future. Designed with love in Italy Elogy Barista celebrates its Mediterranean identity with attention to detail, colour and finishes. All of which were carefully chosen to reflect the professional soul of the appliance. Surfaces and volumes are precisely controlled with a strong and stable main body. The wrap around shell is characterised by dynamic lines and Lavazza logos on the sides.
Project Duration
The project was designed in Turin, Italy. The complete product development from initial concept to final product took about two and a half years.
Operation Flow
The machine is easy to use and comes with a patented milk frothing system and a dedicated milk jug. The cup rest has a stainless steel grid and can be adjusted easily, placing small cups closer to the spout. This reduces splashes and benefits coffee temperature and crema. The water tank is easily accessible and is treated as a separate, transparent volume. The touch sensitive user interface guarantees a smooth user experience.
Patents
design patent/registered design
patented milk frothing system
Image Credits
Lavazza

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