Yau Sik San Kev Tsim Npe Lag Luam los ntawm 1983Asia

Qhov qauv tsim Yau Sik San Kev Tsim Npe Lag Luam los ntawm 1983Asia yog tus yeej muaj nqis heev ntawm qhov khoom plig 2020 A' Design Award Hlau hauv Pawg Sib Tw Tsim Duab Kos, Duab Piav thiab Kev Sib Txuas Lus Pom.

HlauDuab Kos· 2020

Yau Sik San Kev Tsim Npe Lag Luam

los ntawm 1983Asia

Tus Neeg Siv: 1983Asia

Tus Yeej A' Design Award Hlau hauv Pawg Duab Kos

16,152

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #86955

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Yau Sik San Kev Tsim Npe Lag Luam

Yau Sik San yog ib qho kev tsim npe lag luam (branding design) tsim los rau ib lub npe khoom noj Guangdong cuisine. Tus cwj pwm ntawm lub npe raug tsim los ntawm Tus Vajtswv Ua Noj (God of Cookery), ib tug neeg los ntawm txoj kev ntseeg Suav thaum ub uas muaj feem cuam tshuam nrog khaub ncaws, khoom noj, kev hmoo zoo thiab kev muaj sia ntev. Suav cim sau ntawv (calligraphy) raug siv rau lub npe lag luam los qhia txog tus yam ntxwv thaj chaw Guangdong. Cov xim keeb kwm txheej txheem txhawb kev pom taus. Cov thoob khoom raug tsim los siv ntaub ntawv tshwj xeeb luam, UV, xaws paj, kev luam siv kua tshuaj (reactive printing) thiab kev nchuav kub (hot stamping). Lub hom phiaj yog los qhia txog kev zoo ntawm cov khoom noj los ntawm ib zaj dab neeg keeb kwm.

Qhov Lees Paub

Txog A' Design Award Hlau

Yau Sik San Kev Tsim Npe Lag Luam yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Yau Sik San Kev Tsim Npe Lag Luam xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Yau Sik San Kev Tsim Npe Lag Luam tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: This branding design project based on a great ambition which is to bring essence of Guangdong cuisines to each diner. 1983ASIA developed God of Cookery from ancient Chinese spirit, which is packed with clothing food, luck and longevity. Also, 1983ASIA designed Yau sik san by using Chinese calligraphy to express the regional feature. The most unique point in the project is the characters were based on Guangdong regional culture.
Qhov Loj & Ntim: Specialty paper printing, UV, embroidery, reactive printing and hot stamping
Cov Ntsiab Lus: Package design, food, traditional culture, Asian design
Thev Naus Laus Zis Tsim Khoom: 1983ASIA abstracted the image of God of Cookery from story and combined with Chinese calligraphy. The combination of the Chinese food culture with visual image to impress people, and changed the good flavor slogan into a meaningful story. 1983ASIA designed this project through softwares such as AI and PS, and print by using specialty paper to express the idea.
Kev Sib Tw Tsim Qauv: God of cookery is a virtual role but known by most of people, therefore the challenge was design a visual image of God of cookery and make people understand the image.
Kev Tshawb Fawb: Chinese traditional culture
Kev Txhawb Siab: Chinese ancient spirit God of Cookery are the inspiration source for our design this time. Also, the brand invite Mr. Tsai Lan, as known as God of Cookery in this generation, to serve as food supervisor. This can be said to complement each other and highlight the charm of food culture.
Lub Sij Hawm Ua Hauj Lwm: When most people think about the food brand, they will try to impress people from the taste perspective or material quality. However, Tsai Lan serve as Yau sik san food supervisor, which help us find a new perspective to transform the ideas to people. We connected God of cookery and Professional cook of Guangdong Food to complement each other, which make people feel trust in this brand.
Txheej Txheem Ua Hauj Lwm: This project has religious insight to impress people, which is a new perspective to express the quality of product. Many people believe Polytheism in Asia, therefore the image of God of cookery with traditional color combination bring the information to people.
Cov Patent: 1983ASIA
Cov Tswv Cuab Pab: Susu
Yao
Fang Yu Qing
Jemay Ho
Zhou Xiao Jie
He Jing
Li Hong Yu
Kev Qhuas Duab: 1983ASIA