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Poznan Marathon Medal Primary Function: Yeeb Yaj Kiab Tshaj Tawm by Artmask Group

Poznan Marathon Medal Primary Function: Yeeb Yaj Kiab Tshaj Tawm by Artmask Group is a highly esteemed winner of the very prestigious 2020 A' Design Award Nyiaj in Tsim Yeeb Yaj Kiab, Vis Dis Aus thiab Duab Txav Competition Category.


NyiajYeeb Yaj Kiab· 2020

Poznan Marathon Medal Primary Function: Yeeb Yaj Kiab Tshaj Tawm

by Artmask Group

Client: PKO Poznań Marathon

A' Design Award Nyiaj Winner in Yeeb Yaj Kiab Category

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Verified Award Winner

Verify Award Status for #94314

Colors

The Design

About Poznan Marathon Medal Primary Function: Yeeb Yaj Kiab Tshaj Tawm

Poznan Marathon Medal yog ib qho yeeb yaj kiab tshaj tawm uas tsim los qhia txog daim npauj (medal) ntawm PKO Poznan Marathon zaum nees nkaum. Cov yeeb yaj kiab qhia me me tej yam koom ua ke los ua daim npauj, thiab txhua yam sawv cev rau ib xyoo ntawm keeb kwm kev khiav marathon. Txoj hlua dai npauj tau luam cov duab keeb kwm los ntawm txhua tsim ntawm qhov kev tshwm sim, muab kho raws sij hawm ib zaug zuj zus. Daim npauj ntsuas 80 los ntawm 80 los ntawm 7 milimeters thiab yog nchuav ua hlau thiab nyiaj. Cov yeeb yaj kiab tau tsim ua qhov zoo 4K los txhawb kev sau npe rau kev sib tw hnub tseem ceeb.

The Recognition

About the A' Design Award Nyiaj

Poznan Marathon Medal Primary Function: Yeeb Yaj Kiab Tshaj Tawm yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Poznan Marathon Medal Primary Function: Yeeb Yaj Kiab Tshaj Tawm xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Poznan Marathon Medal Primary Function: Yeeb Yaj Kiab Tshaj Tawm yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The original idea of presenting medals for the competitors of the 20 PKO Poznan Marathon. The animation was to encourage registration for the jubilee marathon and run 42.195 km to win a medal.
Dimensions & Packaging
medal dimensions: 80mm x 7mm x 80mm. Medal cast in steel and silver.
Video Presentation Resolution: 4K
Tags
animation, medal, poznan marathon, 3d animation
Production Technology
Houdini
Adobe After effects
Adobe Premiere
3d Studio MAX
Photoshop
Design Challenge
The most difficult part of the project is to create a unique animation scenario presenting the ideas of the medal design and the 20 years of the Poznan Marathon placed in it. In addition, a short time for implementation from the script to the finished animation.
Research
Based on attempts to present the medal in the form of animations started in 2018, we have found that presenting both the medal and the T-shirt for Marathon in the new form of professional Animation that all runners are waiting for positively increases the number of runners. After presenting the Animation with a medal and a T-shirt, the number of people registered in the marathon increased over 15%.
Inspiration
The idea to create the animation and design of the medal was 20 years of the history of the Poznan Marathon. The small elements that make up the medal symbolize each year. The medal's lanyard is printed with historical photos from all marathon editions arranged in chronological order.
Project Duration
The project started in August 2019 and finished in September 2019 in Poznan.
Operation Flow
A new way of presenting a marathon medal.
Team Members
Mateusz Kowalski
Wojciech Czub
Image Credits
Image #1: Creator Mateusz Kowalski, front-view, 2019. Image #2: Creator Mateusz Kowalski, rear-view, 2019. Image #3: Creator Wojciech Czub, full-view, 2019. Image #4: Creator Mateusz Kowalski, realisation, 2019. Image #5: Creator Mateusz Kowalski, lanyards, 2019.
Video Creadits: Creator Mateusz Kowalski, medal-animation, 2019

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