Fengyuan Original Kev Tsim Qauv Sab Hauv Tsev Noj Mov los ntawm Lili Xie and Fan Huang

Qhov qauv tsim Fengyuan Original Kev Tsim Qauv Sab Hauv Tsev Noj Mov los ntawm Lili Xie and Fan Huang yog tus yeej muaj nqis heev ntawm qhov khoom plig 2020 A' Design Award Platinum hauv Pawg Sib Tw Tsim Chav Sab Hauv thiab Kev Nthuav Qhia.

PlatinumSab Hauv· 2020

Fengyuan Original Kev Tsim Qauv Sab Hauv Tsev Noj Mov

los ntawm Lili Xie and Fan Huang

Tus Neeg Siv: X.j.d Lab of Design

Tus Yeej A' Design Award Platinum hauv Pawg Sab Hauv

292,776

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #94318

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Fengyuan Original Kev Tsim Qauv Sab Hauv Tsev Noj Mov

Fengyuan Original yog ib qho kev tsim qauv sab hauv rau ib lub tsev noj mov uas muab kua txiv maj phaub hau nrog nqaij qaib ua hotpot. Tus duab ntawm tsob ntoo maj phaub raug muab hloov ua ib lub cim xwb, uas yog nplooj toov laj, tsim ua yim hom qauv los ntawm cov hlau tsis xeb uas luam xim ntsuab thiab txhuam kom ci, txhua daim ntev plaub meters. Muaj tag nrho 475 daim nplooj hlau raug teeb tsa thoob plaws sab hauv, ua tej phab ntsa faib cov chaw siv ua haujlwm sib txawv thiab hloov lub tsev noj mov ua ib qho kev teeb tsa duab loj. Ib qho chaw dej, cov teeb thiab cov rooj ua kom qhov chaw tiav log. Kev siv ib hom ntaub ntawv xwb thiab cov khoom npaj los ntawm lub Hoobkas ua rau tus nqi thiab lub sijhawm ua tsev nyob rau hauv kev tswj tau.

Qhov Lees Paub

Txog A' Design Award Platinum

Fengyuan Original Kev Tsim Qauv Sab Hauv Tsev Noj Mov yog tus yeej ntawm A' Design Award Platinum, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim zoo kawg nkaus, zoo nkauj thiab ci ntsa iab tiag tiag. Cov neeg yeej Platinum yog cov khoom xav tsis thoob ntawm kev tsim, yog cov pov thawj ntawm qhov kawg ntawm kev txawj tsim ntawm tib neeg, thiab qhia txog kev tshaj lij uas tsis muaj leej twg piv tau thiab kev txawj ntse ntawm cov kws tsim qauv. Cov qauv tsim no xav tias yuav yog cov haujlwm muaj koob npe tshaj plaws uas txiav txim lub caij nyoog txoj kev zoo nkauj, pab rau zej zog txoj kev noj qab haus huv thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Fengyuan Original Kev Tsim Qauv Sab Hauv Tsev Noj Mov qhia txog qib zoo tshaj plaws thiab tsis muaj kev xyem xyav ua rau lub ntiaj teb zoo dua nrog nws cov yam ntxwv muaj txiaj ntsig thiab muaj nqi. Fengyuan Original Kev Tsim Qauv Sab Hauv Tsev Noj Mov yog ib qho haujlwm uas yeej A' Design Award Platinum, uas txhawb kev xav, tshoov siab, ua rau zoo siab thiab ua rau muaj kev xyiv fab loj.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: We aim to create a unique space for the brand. We abstracted the impression of coconut tree to a symbol-palm leaf and built them in 8 different kind, 4 meters long, green-plated steel. After we reassemble and planted them intentionally, the whole space turned into a fantasy forest. We also designed water feature, "droplet" lamp, "spring" table to enhance the experience.The challenge is by using pre-make-installed single material and modularized element to determine a unique space and atmosphere.
Qhov Loj & Ntim: We've chosen 201 steel, 110mm-220mm X 3mm X 4000mm, laser cut into palm leaf shape, 8k polishing, then central axis folded 130 degrees, and bended with 4 different radian. At last, green spot color plating. After all the process above, we've got a metal palm leaf that can stand on its own.Finally, queue up 475 of them in order to form up functional partitions.
Cov Ntsiab Lus: coconut chicken, feng yuan, restaurant, interior, space, productization, symbolization, modularization
Thev Naus Laus Zis Tsim Khoom: We abstracted the impression of people to coconut tree into a symbol-palm leaf and beautifully built them with 8 different kind,4-meters-long, green-plated steel.After we reassemble and planted them logically, intentionally into the space, these partition wall of palm leaves turned the space into an impressive fantasy forest.It's a challenge to make the 4-meter-long leaves to stand on their own without extra support. After dozen times of experiments and material selection, finally, we found that 3mm thick, central axis folded 130 degrees, 201 steel with high toughness can "stand up on their feet", also can balance the visual effect and manufacture cost. The beautiful shape, brooding green color we've chosen, changed the inherent image of metal to people.From time to time, the leaves sway slightly with the air conditioning wind in the space. This small dynamic makes the space feeling more vivid.
Kev Sib Tw Tsim Qauv: It's not really hard for us to abstract the coconut tree into a symbol that resonates with people.But it's really a challenge to build a metal leaf which can stand on its own without extra support, also has the texture we wanted and above all in a reasonable cost. We did dozen times of experiments: aluminum, iron, 403 steel, 201 steel, 2mm to 8mm thick...Thank god, finally we found that 3mm thick, 130 degrees folded 201 steel can perfectly balance the visual effect and building cost. All the hard work is worth it. The metal leaves are Removable, can maintain always new, and be 100% recycled. It's an application of modular design.It creates a unique space identity for the brand, and this process fits all kinds of layout plan.
Kev Tshawb Fawb: We spent 5 months and did the research from the internet to compare all the brands in major cities China that serves coconut chicken."Woody color, gray tiles..."They are all so call "New Chinese style". "We must come up something different, impressive, use the space itself to describe the brand identity yet fits all the needs of a chain restaurant brand. So we abstract the impression of coconut tree into 8 different metal leaf. We planted 475 of them into the space.The space turned into an impressive "fantasy forest".
Kev Txhawb Siab: The restaurant serves special made chicken coconut water hot pot.Unlike the popular super spicy food in China now days, coconut chicken is mild and refreshing, the soup tastes like a sweet spring.So we've got the concept of spring in the coconut tree forest.Thanks the internet, We were able to do the research of the space identity about the "coconut chicken" restaurant category in all the China major cities.We must come up with something that's remarkable and good for a chain restaurant to expand.
Lub Sij Hawm Ua Hauj Lwm: The project started in March 2018 in Guang Zhou China and finished in September 2018 in Guang Zhou China, the restaurant was opened for business in October 2018 till now.
Txheej Txheem Ua Hauj Lwm: As you know, a commercial restaurant project is usually lack of time and the owner always wishes to cost a little less. So in this project, we tried to build the space just like the feeling of playing with "LEGO".Different from the tiny plastic bricks of LEGO, We abstracted the impression of people to coconut tree into a component-palm leaf and designed and built our components with green-plated steel from the beginning. They are 4 meters long in 8 different shapes. After we reassemble and planted 475 of them logically, intentionally into the space ,the entire space turned into a huge installation art . We call it "Fantasy forest." The forest has become a unique memory point for people to remember this restaurant. The leaves also play the roles of decoration and partition walls that separates different functional space. By this method, the construction time is well reduced, mass production can effectively control the building cost.
Kev Qhuas Duab: IP: FengYuan Coconut Chicken Original / COPYRIGHT: Xie Ji Dian She Ji Co.; Ltd. /IMAGE: Yang Jun Ning / PHOTO: Yang Jun Ning / SOUND: Veaceslav Draganov / VIDEO: Yang Jun Ning