Beauty United Space Dizajn interijera salona – dizajner John Sun and Renee Zhu

Dizajn Beauty United Space Dizajn interijera salona čiji je autor John Sun and Renee Zhu iznimno je cijenjeni dobitnik prestižne nagrade 2020 Zlatna nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Unutarnjeg Prostora i Izložbi.

ZlatoInterijer· 2020

Beauty United Space Dizajn interijera salona

autor/ica John Sun and Renee Zhu

Klijent: DDDD Creative Company

Dobitnik nagrade Zlatna nagrada A' Design Award u kategoriji Interijer

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Boje

Dizajn

O dizajnu Beauty United Space Dizajn interijera salona

Beauty United Space je frizerski i kozmetički salon smješten u Wuhanu, u Kini. Interijer se prostire na oko 220 četvornih metara i objedinjuje usluge šišanja, oblikovanja frizura i šminkanja na jednom mjestu. Glavne boje vizualnog identiteta brenda dijele prostorne zone i stvaraju snažne kontraste boja. Apstraktni elementi autobusa korišteni su kao tema kroz cijeli prostor. Materijali uključuju montažne terazzo ploče, cementne pločice, zrcalni i brušeni nehrđajući čelik te lijevane plastične stolice. Interaktivne zone i izlošci proizvoda pomažu posjetiteljima razumjeti brend.

Priznanje

O nagradi Zlatna nagrada A' Design Award

Beauty United Space Dizajn interijera salona je pobjednik Zlatne nagrade A' Design Award, iznimno prestižnog priznanja koje se dodjeljuje prvorazrednim, čudesnim i izvanrednim dizajnima. Zlatni pobjednici iznimno su inovativne, vrlo vizionarske i blistavo zasljepljujuće kreacije koje odražavaju genij, mudrost i umijeće svojih dizajnera. Očekuje se da Beauty United Space Dizajn interijera salona bude vrlo hvaljen, trendovski i monumentalan izum koji pruža dosad neviđenu vrijednost. Ovaj dizajn koji je osvojio Zlatnu nagradu A' Design Award spektakularan je, cijenjen projekt koji izuzetno koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. Beauty United Space Dizajn interijera salona stvara snažne osjećaje želje, budi strast, potiče kreativnost i fascinira nas.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: The designers adopted the main colors of the brand visual identity to divide spaces so as to form a dynamic color collision. Moreover, personalized modern elements are extracted from "bus", helping to create eye-catching visual effect. Topical and interesting interactive spaces, store appliance attract customers who pursue innovative things. Meanwhile, related products are also displayed here, giving guests a new immersive experience and then better understanding the brand meaning.
Dimenzije i pakiranje: About 220 square meters.
Oznake: Hair and beauty salon, theme space, fast modeling, fashionable life, immersive experience space, one-stop solution
Proizvodna tehnologija: Prefabricated terrazzo panel, prefabricated colored terrazzo panel, cement tile, mirrored stainless steel, brushed stainless steel, fluorocarbon paint metal tube, HDPE modeling chair, convex mirror prop.
Dizajnerski izazov: The designers hoped to create a more comfortable way to show the DNA of BUS by utilizing and developing bus elements in the commercial space with beauty fatigue, rather than just arranging an carriage in a concrete way. And they selected materials within limited types to express the design concept.
Istraživanje: Taken "Bus" as the concept, the design creates a customer-friendly brand story that they can easily understand. At the same time, simple references are used to bridge customers and the brand. Besides, apart from pronouncing and remembering easily, the brand name has other advantages: the starting point of topics and the guiding direction of marketing and others.
Inspiracija: The brand name is derived from its brand positioning: a birthplace of fashionable life. It aims to invite guests to discuss together the magic and secret of being beautiful, from hairstyle, makeup to life. "B.U.S Hair and Beauty Salon" takes "BUS" as the carrier to advertise its key values: economical, convenient and customer-friendly, which are essential elements of daily life. The design uses abstract elements of bus to bring about more topics.
Trajanje projekta: The project started in March 2019 and finished in December 2019, and was located in 2F, Hanjie Wanda Plaza, Wuhan, Hubei, China.
Tijek rada: B.U.S hopes to give an one-stop solution about haircut, modeling and makeup for the young people. Based on that, the designers came up with the design concept that customers would get a "ticket key" when they enter BUS, and after the modeling they can take photos uploading to the Cloud, and get the photo when paying the cash. The whole process can improve the user experience of "taking the bus" and makes the consumption action more interesting.
Članovi tima: Interior Design: DDDD Creative Studio
Interior Creative Director: John Sun
Project Manager: Renee Zhu
Design Development & On-site Technology: Herb
Brand Positioning: Creative Fiber Consulting
VI Design: Juke Creative Design Studio
Designer: CHRISTOPHE BRANCHU
Zasluge za fotografije: Photographer: Sensor Images