Town Longquan Tower Liquor Pakiranje by Jin Tao He

Town Longquan Tower Liquor Pakiranje by Jin Tao He is a highly esteemed winner of the very prestigious 2021 Brončana nagrada A' Design Award in Ograničeno Izdanje i Prilagođeni Dizajn Competition Category.

BroncaOgraničeno Izdanje· 2021

Town Longquan Tower Liquor Pakiranje

by Jin Tao He

Client: Shantou Datianchao Brand Planning Co., Ltd.

Brončana nagrada A' Design Award Winner in Ograničeno Izdanje Category

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Verified Award Winner

Verify Award Status for #107515

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Town Longquan Tower Liquor Pakiranje

Dizajn koristi koncept tornja za izvođenje kreativnog, jedinstvenog vina u obliku boce postavljenog u toranj, u Kini nema "troje bez gozbe" u kojem je značenje više od tri, dva prijatelja, piti vino nije lijepa. Osoba koja sjedi u meditaciji na vrhu poklopca boce znači da vino nije samo za ublažavanje tuge, već i za introspekciju kroz kušanje vina.

The Recognition

About the Brončana nagrada A' Design Award

Town Longquan Tower Liquor Pakiranje je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Town Longquan Tower Liquor Pakiranje bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, znanosti, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Town Longquan Tower Liquor Pakiranje sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design uses the concept of the tower to carry out the creative,there unique bottle-shaped wine superimposed into a tower,in China there is"no three without a feast" in which the meaning of more than three,two friends,drinking wine is not beautiful.A person sitting in meditation on top of a bottle lid means that wine is not only for the relief of sorrow,but also for introspection through wine tasting.
Dimensions & Packaging: no
Tags: Liquor and Spirits；Small bottle of wine
Production Technology: NO
Design Challenge: I also encountered many bottlenecks when conceiving the creativity,that is,how to display the wine bottle display in reality.Finally,after many simulations,the form of adding the bottom bracket was adopted,which increased the beauty of the design and allowed the bottles to superimpose the final.It takes the shape of a tower.
Research: In China,the liquor market is very large,and the wine culture has a long history.Our creativity is to integrate wine into the Zen culture.Small bottles of wine are very popular in recent years,but most of them use emotions to call young consumers to resonate.Although the emotions are there,they are not high-end,and they will feel incompatible with some occasions.Therefore,our design focuses on the high-end market,three people form a group,friends gather,and gather together into a tower.
Inspiration: Tower,as an ancient building in China,Legend has it that the winery is located in the mountains convergence of the natural source head,the idea to the original shape of the winery for creativity.A person sitting in meditation with a bottle cap on top implies that alcohol,in addition to being drunk,can also make you think.
Project Duration: The project started in Shantou,Guangdong Province in June 2019 and was completed in August 2019
Operation Flow: no
Patents: NO
Team Members: Designer:Fanggui Chen
Image Credits: NO