Spazio Lenovo Interijer vodeće trgovine – dizajner Alessandro Luciani

Dizajn Spazio Lenovo Interijer vodeće trgovine čiji je autor Alessandro Luciani iznimno je cijenjeni dobitnik prestižne nagrade 2021 Srebrna nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Unutarnjeg Prostora i Izložbi.

SrebroInterijer· 2021

Spazio Lenovo Interijer vodeće trgovine

autor/ica Alessandro Luciani

Klijent: Alessandro Luciani

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Interijer

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Dizajn

O dizajnu Spazio Lenovo Interijer vodeće trgovine

Spazio Lenovo interijer je vodeće trgovine raspoređene na dvije etaže, ukupne površine 900 četvornih metara. Prizemlje je fleksibilan izložbeni prostor koji može ugostiti i promotivne događaje i predstavljanja. Izložbeni stolovi imaju tanke staklene plohe s ugrađenim monitorima za digitalne informacije o proizvodima. Veliki LED zid uzdiže se kroz strop i vidljiv je s ulice. Stubište je obloženo dikroičnim staklom, a stepenice nose LED rasvjetu. Trinaest okomitih zelenih stupova tvori vrtnu zonu, tako da su tehnologija i priroda spojene.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Spazio Lenovo Interijer vodeće trgovine je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i dojmljivim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Spazio Lenovo Interijer vodeće trgovine bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. Spazio Lenovo Interijer vodeće trgovine je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: The Concept store of about 900 square meters spread over two floors.
One of the first innovations is the abolition of cash desks, all payment transactions take place on the move and in digital form The ground floor was designed as a flexible exhibition space to be used also for promotional events and shows. The displays with a colorful design have inside the glass top, recessed monitors for a digital product communication that integrates with a visual communication on the wall and a large LedWall visible also from the street, which pierces the ceiling and rises up the second floor.
Dimenzije i pakiranje: The store is spread over two floors for a total of 900 square meters
Oznake: Spazio Lenovo, Alessandro Luciani Designer, Retail Design,
Proizvodna tehnologija: Dichroic glass, LedWall, Wood,
Dizajnerski izazov: The first floor consists of two large areas: One Commercial and the other Business for companies and consists of different experiences: Gaming, Virtual Reality, New products, Listening to Music, Motorola brand products and a Bistrot where you can eat or have a coffee, immersed in a large garden, consisting of 13 vertical columns of green, a real meeting place. In addition, there are dedicated functional spaces for co-working and smat-working. All the tables created for Lenovo, have a thin top where digital labels are inserted inside to communicate the product on display
Istraživanje: The human centered design, wanted to create a common thread, shortening the distance between the outside world, en plein air, and that of the interior, closed, typical of a traditional store. A functional environment contaminated by the 13 columns of real vertical green present inside, by a floor that evokes that of the gardens, by LED light wires, dichroic glass and large video walls for a completely digital communication. The space has been optimized to make it easy for people to move from one activity to another, areas have been designed to offer immersive experiences, in themselves and in the products
Inspiracija: Hi-Tech&green philosophy. The philosophy that guided the design follows a thought where technology and nature come together and coexist in great synergy and harmony, where one cannot do without the other, with particular attention to Man and the world in which he lives.
Spazio Lenovo is not a traditional store, but a cultural ecosystem where Technology and Nature enter into symbiosis, creating a fluid, elegant environment, in which the transition between green and metal becomes easy, immediate and functional, as in the sociability of a Greek agora.
Trajanje projekta: The project started in May 2020 in Milano - Italy and finished in September 2020
Tijek rada: The ground floor was designed as a flexible exhibition space to be for promotional events and shows. The displays with a colorful design have inside the glass top, recessed monitors for a digital product communication that integrates with a visual communication on the wall and a large LedWall visible also from the street, which pierces the ceiling and rises up the second floor.The staircase leading to the first floor has been completely covered with dichroic glass "with its chromatic and reflective effects while the steps have LED lighting that follows the person as he climbs the stairs, like the keys of a piano
Članovi tima: Alessandro Luciani
Grottini srl
Zasluge za fotografije: Lenovo Italy