Fenyangwang Ambalaža za žestoka pića by Neptune Team

Fenyangwang Ambalaža za žestoka pića by Neptune Team is a highly esteemed winner of the very prestigious 2021 Srebrna nagrada A' Design Award in Dizajn Ambalaže Competition Category.

SrebroAmbalaža· 2021

Fenyangwang Ambalaža za žestoka pića

by Neptune Team

Client: Neptune Team

Srebrna nagrada A' Design Award Winner in Ambalaža Category

22,447

Verified Award Winner

Verify Award Status for #117401

View at A' Design Award Press Release Award Badge

Colors

The Design

About Fenyangwang Ambalaža za žestoka pića

Fenyangwang je ambalaža za žestoka pića stvorena za tridesetu obljetnicu jedne kineske destilerije. Dizajn se temelji na kineskom kalendaru, uobičajenom alatu za bilježenje vremena u svakodnevnom životu i radu. Svaki se dan otkida jedna stranica kako bi se označio dolazak novog dana. Na ovoj ambalaži, stranice kalendara od prije trideset godina ostaju na svom mjestu, prikazujući datum proizvodnje u retro stilu. Kutija je izrađena od kartona i dovršena tehnologijom tiska. Dimenzije su 145 sa 90 sa 235 milimetara. Cilj je izraziti trideset godina iskustva.

The Recognition

About the Srebrna nagrada A' Design Award

Fenyangwang Ambalaža za žestoka pića je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i dojmljivim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Fenyangwang Ambalaža za žestoka pića bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. Fenyangwang Ambalaža za žestoka pića je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The product was designed for the establishment of 30 years of the enterprise. The designer combined the product with the Chinese calendar. In China, a Calendar is an indispensable tool in daily life and work. They tear off a page every day to represent the arrival of a new day. Instead, the designer "save" calendars from 30 years ago on the packaging. The purpose is to let consumers know that the enterprise has 30 years of historical experience, they offer 30 years of classic quality.
Dimensions & Packaging: 145mm*90mm*235mm
Tags: Liquor, packaging, liquor packaging, creative packaging
Production Technology: Cardboard box，Printing technology
Design Challenge: Visual symbolization
Research: The design team inspected the brewing workshop and got familiar with the characteristics of corporate culture. 30 years of persistence is very difficult for a Chinese enterprise. 30 years of persistence, just for a bottle of good wine.
Inspiration: The design inspiration comes from the Chinese calendar, which is a tool to record time. Time is the most important factor in making good wine. Therefore, the packaging design shows the brewing date in the form of Chinese calendar. The packaging design adopts a retro approach, recording the brewing time 30 years ago with the Chinese calendar.
Project Duration: Start in October 2020 and finish in December 2020
Operation Flow: Product design uses the design style of imitation. The 30-year-old wine comes from 30-year-old enterprises. Time is the best winemaker. The preserved Chinese calendar is a good product display.
Team Members: Bxl Neptune Team