Whater Ambalaža za piće – dizajner Bloomage Biotechnology Corporation Limited

Dizajn Whater Ambalaža za piće čiji je autor Bloomage Biotechnology Corporation Limited iznimno je cijenjeni dobitnik prestižne nagrade 2022 Brončana nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Ambalaže.

BroncaAmbalaža· 2022

Whater Ambalaža za piće

autor/ica Bloomage Biotechnology Corporation Limited

Klijent: Bloomage Biotechnology Corporation Limited

Dobitnik nagrade Brončana nagrada A' Design Award u kategoriji Ambalaža

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Provjerite status nagrade za #133558

Pogledajte na A' Design Award Priopćenje za medije Značka nagrade

Boje

Dizajn

O dizajnu Whater Ambalaža za piće

Whater je boca dizajnirana za pitku vodu s hijaluronskom kiselinom. Boca u obliku kapsule izrađena je od PET-a, dok su unutarnji poklopac i vanjski poklopac u obliku kapsule izrađeni od PP-a. Boca i poklopac proizvedeni su postupkom injekcijskog prešanja i puhanja, a etiketa je izrađena tehnikom sitotiska i tiska s poleđine. Plava etiketa u obliku kapljice vode na prozirnoj podlozi izražava temu brenda. Mat tekstura vanjskog poklopca poboljšava prianjanje pri hvatu. Ukupna visina od 168 milimetara omogućuje nošenje boce u manjim torbicama.

Priznanje

O nagradi Brončana nagrada A' Design Award

Whater Ambalaža za piće je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Whater Ambalaža za piće bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, znanosti, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Whater Ambalaža za piće sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: WHATER is produced by Bloomage Biotech, the biggest player in Research and Development, production and sales of hyaluronic acid. Bloomage Biotech, which is committed to creative technology for vibrant life, is also the first HA manufacturer that applied for the UltraHA as the new material for food and got approval.
Containing hyaluronic acid manufactured by Bloomage Biotech, and using a minimalist formula, WHATER is a healthy HA drink for daily consumption. Naturally found in the body, hyaluronic acid is a natural moisturizer of the human body, with the ability to hold up to 1,000 times its weight of water.
As a spring of biotechnology, WHATER enables people to supplement hyaluronic acid while drinking water, activating radiant glows from the inside out.
Dimenzije i pakiranje: 60mm*60mm*168mm
Oznake: Portable, exquisite, convenient, moist and elastic, hydrating
Proizvodna tehnologija: The bottle and its cap are produced by injection molding and blowing processes, while its label is made by screen printing and back printing processes. The capsule-shaped bottle is made of PET, while its inner cover and outer capsule-shaped cover are made of PP.
Dizajnerski izazov: The package design is the most challenging for the design team. The design for traditional mineral water bottles is already quite mature, so it's very difficult to make further innovation and optimization. Hence, the team shifts to designing in light of the shapes of capsules and lipsticks and makes the product as exquisite, convenient and safe as expected.
Istraživanje: WHATER is the first domestic hyaluronic acid drinkable water in China produced by Bloomage. The product formula is very simple, as it only contains purified water and hyaluronic acid, with no additives or antisepsis. Considering the recommended daily usage and the need for carrying, the design team selects the recyclable PP as the bottle material that endures the heat of up to 140°C. They apply innovative germ-free canning techniques to ensure users' clean and safe water intake.
Inspiracija: Water Capsule adopts a minimalist design. The blue water drop label design on the bottle not only serves as a visual hammer, but also reflects its positioning of water retention thousand-time of similar products and its connotation of youth maintenance. The frosted texture of the capsule-shaped outer cover offers a better hand feeling, and makes it easy for consumers to grasp. The label in the center employs a transparent base and drop-shaped label, which accentuates the theme of the brand.
Trajanje projekta: The project was launched in Beijing in March 2021, completed in August the same year, and made its debut at China Cosmetic Summit in Shanghai in September 2021.
Tijek rada: With a full height of 168mm, it can be easily put into carry-on luggage such as satchels and underarm bags so that customers experience the moist maintenance of the hyaluronic acid water anytime and anywhere. The (frosted/smooth) surface and ergonomic bottle size design gives users a good grip.
Članovi tima: Managing Director: Lu Gao
Copartner: Lei Wang
Majordomo: Ludan Fan
Manger: Gang Wang
Senior designer: Jianping Sheng