Transparent Opaque Visokotehnološki uredski prostori by Studio Tali Gotthilf

Transparent Opaque Visokotehnološki uredski prostori by Studio Tali Gotthilf is a highly esteemed winner of the very prestigious 2022 Brončana nagrada A' Design Award in Dizajn Unutarnjeg Prostora i Izložbi Competition Category.

BroncaInterijer· 2022

Transparent Opaque Visokotehnološki uredski prostori

by Studio Tali Gotthilf

Client: Studio Tali Gotthilf

Brončana nagrada A' Design Award Winner in Interijer Category

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Verified Award Winner

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Colors

The Design

About Transparent Opaque Visokotehnološki uredski prostori

Ovo je dvoetažni Hi-Tech uredski projekt na površini od 4.000 m² za 400 zaposlenika. Transformacija ovog vrlo velikog, ali prirodno osvijetljenog otvorenog prostora u intimno, toplo radno okruženje bila je ključna motivacija dizajna. Raspored prostora sastoji se od otvorenog radnog područja koje sadrži niz poluprozirnih zatvorenih funkcionalnih prostorija. Javni prostori dizajnirani su kako bi oponašali dojam modernog doma postavljanjem potpuno opremljene i namještene čajne kuhinje, dnevnog boravka, igraonice i sanitarnog čvora, te korištenjem mekih boja, drvenih površina, tekstila i tepiha.

The Recognition

About the Brončana nagrada A' Design Award

Transparent Opaque Visokotehnološki uredski prostori je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Transparent Opaque Visokotehnološki uredski prostori bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, znanosti, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Transparent Opaque Visokotehnološki uredski prostori sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a two-level Hi-Tech office project serving approximately 400 employees. The space layout consists of an open space working area containing an array of semi-transparent closed functional rooms. Public areas were designed to duplicate the modern home effect by installing fully equipped and furnished kitchenette, living room, game room and washroom. Combined with natural light from the surrounding windows, our central concerns for maintaining a healthy work environment were addressed.
Dimensions & Packaging: This is a two-storey building covering 4,000 Sq.m area, located in southern Israel. Each level stands 5 meters in height and is of polygonal shape.
Tags: A. Office Design, B. Interior Design, C. Studio Tali Gotthilf, D. Israel, E. Commercial Design
Production Technology: The color scheme was carefully chosen in repetitious smoked pastel tones matching the company brand, and appears on the upholstery, carpets, wall color and the graphics throughout the entire design. The underlying technique of sub space division playing with transparent opaque design in the form of glass petitions and patterned felt cloth 'screens', creates the open closed effect. The felt material acts both as a sound absorber as well as a colorful visual highlight.
Design Challenge: The main challenge was providing an extension to the existing floor below while at the same time creating an entirely new experience above as well as a sense of flow between the three-storey levels.
The difficulty to be overcome was providing continuity of design by altering the furnishing and coloring of the existing lower floor.
Research: The research consisted of designing this office space according to the individual needs of the various departments. This includes the number of team members, their interaction and exchange of knowledge and ideas.
We also observed and measured the movement of the employees on the previous floorplan including passage thoroughfare, employee location, density in kitchenette and meeting rooms.
The result of this analysis led to two major conclusions: A staircase was centered in the middle of the floorplan to enhance worker interaction and a group of small meeting rooms was designed to meet the needs of the various work teams.
Inspiration: Transforming this very large yet naturally well-lit open space into an intimate, warm work environment was the essential motive behind the design. I wanted to create a warm boutique business lounge environment which blends both home and work into one theme.
This led to the inclusion of transparency and opaque interaction as an important element in the design as well as using soft colors, wooden surfaces, and carpeting.
Project Duration: This project was completed before the onset of Corona in Israel, left untouched for one year until its opening at the beginning of 2021. It was designed for the grand Hi-Tech company "Amdocs" of Israel. The entire project was completed within one year.
Operation Flow: The open workspace area was planned for the use of semi-transparent conference rooms situated between rows of workstations. This cooperative and interactive working 'neighborhood environment' simultaneously conveys a welcoming message of invitation for both workers and visitors. Moreover, the centrally stationed staircase contributes to the homely, flowing atmosphere of the two levels.
Team Members: Head Designer: Tali Gotthilf
Designer: Liron Kaleve
Graphic Design: SRVC visual Communications
Image Credits: Photographer: Yanai Deitsch