Puzzle Ambalaža za bocu vode by Yunnan Technology and Businesss University

Puzzle Ambalaža za bocu vode by Yunnan Technology and Businesss University is a highly esteemed winner of the very prestigious 2022 Željezna nagrada A' Design Award in Dizajn Ambalaže Competition Category.

ŽeljezoAmbalaža· 2022

Puzzle Ambalaža za bocu vode

by Yunnan Technology and Businesss University

Client: Yunnan Tech & Besiness University

Željezna nagrada A' Design Award Winner in Ambalaža Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Puzzle Ambalaža za bocu vode

Puzzle je dizajn ambalaže za flaširanu vodu koja se distribuira na sveučilišnom kampusu. Etiketa prikazuje grafiku labirinta izgrađenu od elemenata pribora za učenje poput olovaka, tinte, šestara, nožića za rezanje olovaka, pribadača i iglastih olovaka. Paradoksalna iluzija prostora i 2.5D oblik daju uzorku dubinu. Etiketa je izrađena od PET materijala i tiskana u četiri boje, dok je datum otisnut laserom. Ambalaža se nudi u sedam boja, a svaka nosi jedan kineski znak, tako da sedam boca postavljenih zajedno tvori frazu upoznaj bolju verziju sebe.

The Recognition

About the Željezna nagrada A' Design Award

Puzzle Ambalaža za bocu vode je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaratelja. Očekuje se da Puzzle Ambalaža za bocu vode bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Puzzle Ambalaža za bocu vode se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvalitete života koja pomažu da svijet postane bolje mjesto.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Searching - departure - journey - frustration - choice - encounter, is the "meet a better self" must go through the process, this design extracts pen, ink, compass, pen knife, pushpin, needle pen and other learning tools elements, the use of contradictory space illusion techniques and 2.5D form to present the maze graphic, this form of expression reflects the unique campus attributes.
Dimensions & Packaging: Width 60mm x Length 60mm x Height 180mm
Tags: Bottled water, Paradoxical space, Illusion, Maze graphics, School
Production Technology: The label is made of PET material, the pattern is printed in four colors of ink, and the date label is laser printed.
Design Challenge: The visual representation of abstract ideas is a richly adjusted part of the entire design process.
Research: This design integrates the "Meet Better Yourself" school philosophy into the packaging of water, so that students can understand the school's philosophy when drinking the bottled water, stimulate students' motivation to learn, and improve the school's brand promotion.
Inspiration: Brand publicity and promotion need a good carrier. Bottled water is used in schools very largely, and the design team uses this carrier to make the concept of "meet a better self" spread even better.
Project Duration: The project started in September 2021 in Kunming and finished in March 2022 in Kunming
Operation Flow: The package is available in 7 colors, each with a separate Chinese, and when the 7 color bottles are together, they can be combined into the phrase "Meet a Better Self."
Team Members: Li Yuanyuan
Liu Kaiyi
Lin Hai
Image Credits: Image #1: Illustrator Liu Kaiyi, Bottle, 2021.