Bocarni Izložbena dvorana by Liang Wang is a highly esteemed winner of the very prestigious 2023 Brončana nagrada A' Design Award in Dizajn Unutarnjeg Prostora i Izložbi Competition Category.

BroncaInterijer· 2023

Bocarni Izložbena dvorana

by Liang Wang

Client: the One Design

Brončana nagrada A' Design Award Winner in Interijer Category

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Verified Award Winner

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Colors

The Design

About Bocarni Izložbena dvorana

Bocarni je izložbena dvorana površine 500 kvadratnih metara koja se nalazi u Shenzhenu, Kina, dovršena u lipnju 2021. godine. Dizajn zamjenjuje tradicionalni model prodajnog centra. Fokus se pomiče s pojedinačnih proizvoda na stil života koji ti proizvodi oblikuju, čime posjet postaje imersivno iskustvo. Svjetlo i sjena usmjeravaju postavljanje predmeta i cjelokupni raspored prostora. Prizori razgranatih stabala, svježeg mahovine, lotosa i listova čaja izražavaju smireni orijentalni karakter. Ormari i namještaj postavljeni su po strani kako bi ugostili društvene aktivnosti, poput ispijanja pića za šankom, odmora uz peć i čitanja.

The Recognition

About the Brončana nagrada A' Design Award

Bocarni Izložbena dvorana je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Bocarni Izložbena dvorana bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, znanosti, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Bocarni Izložbena dvorana sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In this case, the temperature of life becomes the core of the design. With the symphony of poetic light and shadow and oriental philosophy, it demonstrates how lifestyles differ, how time and space interact actively, how body and mind integrates closely. In addition, through rational design, the spot’s economic benefit is enhanced at the commercial level.
Dimensions & Packaging: Project Area: 500 square meters
Tags: Liang Wang, Exhibition, Nature, Commerce, Oriental beauty
Production Technology: Exhibition can be regarded as the substitution of traditional sales center. By transferring the concentration from single product to lifestyle composed by products, the exhibition is the progress from regular exhibition to immersive experience. The designer emerged from the rigid commercial implantation, with natural brushstrokes seen everywhere in the space. In this way, the exhibition is full of natural and warm poetic aroma.
Design Challenge: According to the designer, light and shadow are the best tools for empathizing with space. Therefore, following the trace of light and shadow, the scene is created back to the specifics of objects and the overall arrangement, revealing the attitude of life behind it and evoking the visitor's desire to linger.
Research: The designer is aware that, beyond simply serving a functional purpose, the commercial scene must also be aesthetically pleasing, emotionally engaging, experientially rich, natural, and inclusive, in order to maintain its vitality. The strategy is life narrative, scene immersion is the result, and commercial growth is the objective.
Inspiration: By adhering to the idea of Natural Creation, Poetic Construction, the designer seeks to offer the Bocarni Exhibition a fresh appearance that is full of contemporary and poetic charms while maintaining a balance between business, art, and daily life.
Project Duration: The project is located in Shenzhen, China and completed in June 2021.
Operation Flow: The view of sparse tree branches, fresh moss, unfolded lotus, and tea leaves offers a glimpse of a tranquil and profound oriental charm. The entire cabinet and furniture are set aside to accommodate people's diverse social activities and interests, such as drinking at the bar, lounging and chatting by the stove, and reading a book, etc.
Image Credits: Photographer Shifang Studio