Sunboy Gift Box Primarna funkcija: Ambalaža za sjemenke suncokreta by Tiger Pan

Sunboy Gift Box Primarna funkcija: Ambalaža za sjemenke suncokreta by Tiger Pan is a highly esteemed winner of the very prestigious 2023 Željezna nagrada A' Design Award in Dizajn Ambalaže Competition Category.

ŽeljezoAmbalaža· 2023

Sunboy Gift Box Primarna funkcija: Ambalaža za sjemenke suncokreta

by Tiger Pan

Client: Bayannaoer Sanpangdan Food Co., Ltd

Željezna nagrada A' Design Award Winner in Ambalaža Category

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Verified Award Winner

Verify Award Status for #145472

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Sunboy Gift Box Primarna funkcija: Ambalaža za sjemenke suncokreta

Tekst knjige: Sunboy poklon kutija je dizajn ambalaže za sjemenke suncokreta. Kutija nosi logotip temeljen na imenu brenda te prizor u stilu uljane slike na kojem likovi Sunboy trče kroz polje suncokreta. Jarki žuti tonovi i ilustracija suncokreta pomažu kupcima da prepoznaju proizvod izdaleka. Struktura otvaranja vanjskog pakiranja je iznova osmišljena, tako da se kutije spajaju u modularne setove od jednog, dva ili tri sloja. Poklon kutiju je jednostavno sastaviti i rastaviti, a velika izložena površina smanjuje troškove materijala.

The Recognition

About the Željezna nagrada A' Design Award

Sunboy Gift Box Primarna funkcija: Ambalaža za sjemenke suncokreta je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaratelja. Očekuje se da Sunboy Gift Box Primarna funkcija: Ambalaža za sjemenke suncokreta bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Sunboy Gift Box Primarna funkcija: Ambalaža za sjemenke suncokreta se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvalitete života koja pomažu da svijet postane bolje mjesto.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Starting with the brand name, we created a vivid, interesting and well-known logo. The packaging picture uses oil painting style to depict 'SUNBOYS' running happily in the sunflower field. Give the 'SUNBOYS' brand a personalized spirit, make it relaxed, happy, affectionate and just; The functional application of the gift box is innovative. The overall design is easy to assemble and separate, saving time and energy.
Dimensions & Packaging: Width 443mm x Depth 115mm x Height 304mm
Tags: Seed packaging, snack food, Gift box, Personalized, Relaxed, Tiger Pan
Production Technology: The unique attribute is to redefine the opening structure of the outer packaging of melon seeds. By buckling each other, one-layer, two-layer or three-layer modular assembly can be formed. The product has a large exposed area and saves material costs.
Design Challenge: There are many different colors used to design gift box for FMCG products. We have to be careful when we chose yellow. Yet with the illustration of sunflower, the gift box is proved to be an eye catching one.
Research: We give the 'Sunboy' brand a personalized spirit, and make the ' Sunboy' relaxed, happy, affectionate and righteous; the functional application of the gift box is innovative, and the overall design is simple to assemble and separate, saving time and effort.
Starting from the brand name, a vivid, interesting and well-known logo is created. The packaging picture uses a paper-cut style to depict the 'Sunboy' running happily in the sunflower field.
Inspiration: Inspiration comes from the planting yard of sunflowers in Xinjiang Uygur area, where sunshines last much longer and the field turns yellow when it is harverting season of fall.
Project Duration: The project lasts 2 month, designed in Shenzhen and produced in Bayannaoer, Neimenggu.
Operation Flow: How to save consumers' effort in looking for an ideal product is the key challenge of this case. A distinctive symbol, a bright color, a graphic layout of info, and a unitive serial system of the package will help Wellmind solve the problem, where consumers can recognize and pick up the products from far away.
Patents: The copyrights belong to Tiger Pan
Team Members: Creative Director: Tiger Pan
Graphic Design: Jingwen Xiang
Illustration: Ping Yi
Image Editing: Yuling Zhu
Technical Direction: Zhangkun Xie
Project Manager: Lei Peng
Image Credits: Tiger Pan